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How to Make Effective Impactful Presentations (Tips & Tools)

Learn how to make a good presentation great - step-by-step with examples. Learn the principles, guidelines & qualities needed to prepare captivating slides.

presentation content tips

Dominika Krukowska

12 minute read

How to make good presentations

Short answer

Short answer: how to make a good presentation.

Start with a surprising statement, a bold promise, or a mystery

Provide context with a bit of background information

Structure your presentation within a story framework

Make every word count, and use as few as possible

Use visuals only to support your presentation text

Use interactive design to make your audience active participants

End by telling your audience what they can do with what they’ve learned

Boring presentations are instantly forgotten. How’s yours?

Lifeless presentations can spell doom for your message, leaving your audience disengaged and your goals unreached.

The price of a mediocre presentation is steep; missed opportunities, unimpressed prospects, and a bad rep.

In a world where everyone has grown to expect a good story, a boring presentation will be instantly forgotten. Like a drop in the ocean.

But not all is lost.

This post will teach you how presentation pros create compelling narratives and leverage the latest tech tools to command attention, drive a powerful message, and get shared like gossip.

Let’s get started!

How to prepare a presentation?

The successful presenter understands the value of small details and thorough preparation like the seasoned chef knows the importance of quality ingredients and careful technique for serving a 5 star dish

But where do you start?

Step-by-step guide for preparing a presentation:

1. Define your objective

Every presentation needs a clear goal. Are you looking to persuade, educate, or motivate? Perhaps you aim to showcase a product, or share insights about a recent project.

Defining your objective early on will guide your content creation process, helping you to focus your message and structure your presentation effectively. Think of your objective as the North Star guiding your presentation journey.

2. Analyze your audience

Next up, who are you talking to? Your audience should shape your presentation as much as your objective does. Understanding their needs, interests, and background will enable you to tailor your message to resonate with them.

Are they experts in your field, or are they novices looking for an introduction? What questions might they have? The more you know about your audience, the more compelling your presentation will be.

3. Research your topic

Once you've defined your objective and analyzed your audience, it's time to delve deep into your topic. Comprehensive research lays the groundwork for a robust, credible presentation.

Don't just scratch the surface – explore different perspectives, recent developments, and key statistics. This will not only enhance your understanding but also equip you with a wealth of information to answer any questions your audience might have.

4. Choose the right delivery format

Finally, consider the best format to deliver your message.

The right format can make all the difference in how your message is received, so choose wisely!

PowerPoint presentations are classic and easy to work with. But PowerPoint and Google slides are not so versatile in terms of their content experience. They're static, packed with information, and all look alike.

Our own presentation maker offers interactive, personalized, and multimedia content experience.

Data from our research of over 100K presentation sessions shows that audiences engage with Storydoc presentations 103% better than PowerPoint.

presentation content tips

How to create an effective presentation?

There’s part art and part science in creating high-engagement high-impact presentations.

An effective presentation is the painstaking result of well-organized content, visuals that support and elevate your message, simplifying complex information, and personalizing wherever possible.

I wrote this post to teach you how to do all these, and a few things more.

Ready to learn? Let's dive in!

How to organize your presentation content?

Crafting a compelling presentation is like writing a page-turner.

You need to captivate your audience, maintain their interest, and guide them effortlessly through your narrative.

But how do you transform a heap of information into a well-structured presentation you can’t stop reading? There’s a structure you can follow.

3-step process for organizing a magnetic presentation:

1. Prioritize content

Your presentation should immediately capture interest and demonstrate relevance before moving on to establish understanding .

A) Build interest:

Begin with a strong hook that grabs your audience's attention. This could be an intriguing statistic, a powerful image , or an engaging question. It should stir curiosity and make your audience eager to hear more.

B) Establish relevance:

Once you have their attention it's time to establish why your presentation matters to your audience.

Address your audience's main concerns. Make sure your content directly speaks to these pain points, and address them in order of importance.

2. Build anticipation

A great presentation is like getting a new car – it builds anticipation, takes you on a thrilling ride, and ends with you wanting to share the experience with all your friends.

Start with a compelling problem your audience relates to and follow up with a promise of an amazing way they can solve it. This problem-solution dynamic creates a suspense that keeps your audience glued to your presentation.

3. Use a story framework

Finally, use a story framework to give your presentation structure and flow.

Begin with a big idea that underpins your presentation. Then delve into the problem, showcasing why it needs attention. Present your solution, painting a vision of a better future for your audience.

Weave in concrete examples of how your solution changes lives.

Tell the story of WHO you helped, WHAT the situation was before and after your solution, WHERE and WHEN it happened, WHY it worked and HOW it made them feel.

If you’re writing a business presentation you should follow this with an execution plan that outlines how the solution will be implemented.

Finally, close with clear next steps, guiding your audience on what they should do after the presentation to bring meaningful change into their lives.

Our recommended story framework:

How to write a presentation storyline that creates interest

How to design your presentation?

A good presentation is more than just making it look pretty ; it's about communicating your message effectively and creating a lasting impression.

Good presentation design grabs attention, and leads it to where it’s needed most. It takes your hand and leads you through the easiest and most pleasant path to understanding.

Good presentation design supports your message rather than steals the spotlight. Good design is narrated design.

What is narrated design (Scrollytelling)?

Scrollytelling, where "scroll" meets "storytelling", is an interactive content experience that guides readers through a narrative journey with a simple scroll. It connects text, images, videos, and animations into integrated “scenes” where content is both shown and narrated.

Scrollytelling breaks complex content into digestible chunks and gives the reader control over pace. It has been scientifically shown to enhance engagement, understandability and memorability.

Scrollytelling came up as a central thing when Itai Amoza, our Founder and CEO was building the foundations for Storydoc.

He partnered with one of the world’s leading visualization scientists , prof. Steven Franconeri , to help him bring to Storydoc the means to reduce the complexity, friction, and information overload so characteristic of business presentations.

Scrollytelling is part of the solutions that came up, which led to specialized storytelling slides like our narrator slide (in the example below).

An example of Storydoc scrollytelling:

Narrator slide example

How to design presentation visuals to support your story

Presentation visuals can be unsung heroes or sloppy distractions.

Visuals can bring your message to life, make complex concepts easy to understand, and engage your audience in ways that words alone cannot. Or… they can sit there looking all pretty and distract you from what’s really going on.

4 elements of great presentation visuals:

Support your message: Your visuals should support your text, highlight your main message, and align with your objective. They should reinforce your points and help your audience understand your message.

Represent your audience: The best visuals are relatable. They should resonate with your target audience and reflect their world of associations. Use images and graphics that your audience can identify with – this can enhance their engagement and make your presentation more memorable. Equally important is using clean images - an effective way to do this is by using tools that allow you to remove your image backgrounds . By eliminating distractions and focusing on your subject, you create images that are more impactful and, therefore, can potentially increase audience engagement.

Introduce your product, outcomes, and clients: Wherever possible, use visuals to demonstrate your product, illustrate outcomes, and represent your clients. This can remove doubt and misunderstanding by letting your audience see (and make obvious) what words sometimes struggle to describe.

Follow your branding guidelines: Your presentation is an extension of your brand, so your visuals should conform to your branding guidelines. Consistent use of colors, fonts, and styles not only enhances brand recognition but also creates a cohesive, professional look.

Here’s an example of a well-designed presentation:

How to communicate complex information?

Did you ever have to read a presentation where you felt like you're lost in a maze of jargon, data, and complex concepts?

Are you giving others this same experience?

Communicating complex information is a common challenge in presentations. But there are ways you can simplify your presentation and reengage your audience.

Here’s how you can get complex information across:

1. Use interactive content

Interactive content is your best friend when it comes to simplifying complex information and getting deeply engaged with your content.

It gets the readers more involved in your presentation by letting them play an active part; like choosing the content route they wish to take and controlling the pace.

It keeps your presentation textually lean - giving readers the choice to expand more details on demand (in tabs, live graphs, sliders, accordions, and calculators).

Beyond that, live graphs can illustrate trends, animations can demonstrate processes, and videos can bring concepts to life.

Calculators, questionnaires, and chatbots provide personalized and specific answers to readers as part of your presentation, without them having to get in touch with you or your team.

Elavating your presentations from static to interactive has been tied to increasing the number of people who read your presentation in full by 41% !

Making interactive used to be hard, but now you can just use Storydoc. Go make your first interactive presentation. It’s easy as pie.

2. Show don’t tell

A picture is worth a thousand words. Because no one will read a presentation with a thousand words, do everyone a favor and use images.

Images can be super effective at communicating complex information and save you a lot of needless text.

In fact, visual representation of data and concepts can often convey what words cannot. Use diagrams, infographics, and images to illustrate your points and simplify the complex.

The goal is to create a visual narrative that complements your verbal one.

3. Narrate your content

Storytelling is another powerful tool for communicating complex concepts.

Whether it's through text to speech AI, video bubbles, or a scrollytelling narrator slide, narrating your content can help guide your audience through the complexity.

By giving your information a narrative structure, you can make it more digestible, engaging, and memorable.

According to Sales Hacker’s data, people remember up to 10% of numbers and 25% of images they see. When you center your presentation around a story, this rises to 60-70% .

4. Use examples and allegories

Examples and allegories help unravel the complexity of ideas.

They scaffold your message with concepts we already know and understand, and can easily imagine in our mind. This makes them less new and intimidating and more familiar.

Critically, the real secret lies in selecting examples that are not just familiar but also deeply relevant—those are the ones that will truly ring with your listeners.

If you tailor the allegory to your audience's world, it is guaranteed to lead to an “aha” moment.

5. Open a line of communication

Finally, invite dialogue. This could be through a chatbot or an option to book a meeting for further discussion. This not only helps clarify any confusion but also encourages engagement and deepens understanding.

For example, finishing your presentation with an interactive calendar to book a meeting instead of a generic “Thank you” slide has proven to boost conversion rate by 27% !

Thank you slide

How to personalize your presentation?

Imagine attending a party where the host doesn't remember your name or anything about you. Not a great experience, right? The same holds true for presentations.

In a sea of generic content, personalization can be a lifeline that connects you to your audience on a deeper level. It’s also the single most important predictor of success, getting 68% more people to read your presentation in full .

But how do you add that personal touch?

1. Address reader by name

Just as you wouldn't start a conversation without a greeting, don't start your presentation without acknowledging your audience.

Using your audience's name can make your presentation feel like a personal conversation rather than a generic monologue. It's a simple yet powerful way to engage your audience from the get-go.

2. Use their company logo

Including your audience's company logo in your presentation can make them feel seen and valued. It shows that you've taken the time to tailor your presentation to them, enhancing its relevance and appeal.

Plus, it's a subtle way to reinforce that your message is specifically designed to address their needs and challenges.

3. Add a personal message (video or text)

A personal message can go a long way in building a connection with your audience.

It could be a video message from you, expressing your enthusiasm for the opportunity to present to them, or a text message highlighting why the presentation matters to them.

This personal touch can make your audience feel special and more invested in your presentation.

4. Personalize your Call-to-Action

Finally, cap off your presentation with a call to action that speaks directly to your audience.

Swap out the generic 'Contact us' with something that gets to the heart of their needs, something like, 'Let's roll up our sleeves and tackle your [specific issue] at [their company].'

By tailoring your call to action, you show your audience you've truly got their back, that you're not just here to talk, but to make a real, positive impact on their world.

Here’s an example of a personalized slide:

how to make a good personalized presentation slide

How to measure the effectiveness of your presentation

Imagine if you could peek into your audience's mind, understand what resonated, what fell flat, and what drove them to action?

Presentation analytics is essential in order to guide you on how to fine-tune it for maximum impact.

But how do you get your hands on presentation analytics?

Any presentation you create with Storydoc comes with an out-of-the-box analytics suite , ready to track and provide insights.

We give you 100% visibility into how people engage with your presentations and send you real-time engagement alerts.

Here’s a video explaining how you can track performance with our analytics panel:

Storydoc analytics pa

4 critical presentation engagement metrics to keep track of

1. Reading time

Storydoc gives you the precise time prospects spend reading your presentation so you can quickly figure out what's hitting the target and what's not.

Are they soaking up every word or just quickly skimming through? This can help you shape your content to hit the bullseye.

NOTE: Keep in mind that reading time alone might not show you a full picture. A better way is to use a smart engagement score that brings together different metrics like time spent and depth of reading. You can get this kind of total score in Storydoc.

2. Reading completion

Another basic metric we track is how many people read your content from start to finish.

This metric is a strong sign of the prospect’s interest and your content quality. It shows you if they're finding the information relevant, but also worth sticking with till the end.

3. Next step conversion rate

This one tracks how many people take the next step after they check out your presentation. This could be filling out a form, setting up a meeting, or downloading more files.

For business presentations, measuring this can show how well your presentation is pushing people further down the sales funnel.

At the top of your analytics dashboard, you can find a tab that shows you how many people clicked on your CTA divided by presentation, date, and location. If you scroll down to the list of readers, next to each person you can also see whether they clicked on the CTA or not.

Here's what it looks like:

Analytics panel - CTA

4. Number of shares

This metric is particularly important for B2B sales teams . As more people are getting involved in buying decisions, this measure helps you see if and when your content is being passed around inside your prospect’s company.

On the analytics dashboard, under each presentation version, you can find detailed information on how many people read it. So, the higher the number, the more your presentation has been shared internally.

We'll notify you when your presentation has been shared, and who opened it, so you can time your follow-up perfectly to your buyer’s readiness to advance further.

Here's where you can find this information:

Analytics panel - internal shares

Best tool for making an effective presentation

In the realm of presentation tools, classics like Google Slides and PowerPoint offer simplicity and ease, while Canva and Pitch add a dash of design flair and collaboration.

If you're seeking to elevate your presentations to new heights you’ll need to do better than simple PowerPoints or flashy Canvas. Next-gen AI presentation tools like Storydoc are your game-changer.

They break free from the static concept of slides and offer the creation of interactive, immersive content experiences that sweep us along like a good story.

Storydoc - AI presentatio

Grab a template - create your best presentation to date

Ever wished for a secret recipe to whip up a killer presentation? We've got something even better! Our interactive presentation templates are your shortcut to success.

Say goodbye to hours of formatting and hello to captivating, interactive presentations, all with a few clicks.

Grab a template and turn presentation woes into wows!

presentation content tips

Hi, I'm Dominika, Content Specialist at Storydoc. As a creative professional with experience in fashion, I'm here to show you how to amplify your brand message through the power of storytelling and eye-catching visuals.

presentation content tips

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Blog Beginner Guides How To Make a Good Presentation [A Complete Guide]

How To Make a Good Presentation [A Complete Guide]

Written by: Krystle Wong Jul 20, 2023

How to make a good presentation

A top-notch presentation possesses the power to drive action. From winning stakeholders over and conveying a powerful message to securing funding — your secret weapon lies within the realm of creating an effective presentation .  

Being an excellent presenter isn’t confined to the boardroom. Whether you’re delivering a presentation at work, pursuing an academic career, involved in a non-profit organization or even a student, nailing the presentation game is a game-changer.

In this article, I’ll cover the top qualities of compelling presentations and walk you through a step-by-step guide on how to give a good presentation. Here’s a little tip to kick things off: for a headstart, check out Venngage’s collection of free presentation templates . They are fully customizable, and the best part is you don’t need professional design skills to make them shine!

These valuable presentation tips cater to individuals from diverse professional backgrounds, encompassing business professionals, sales and marketing teams, educators, trainers, students, researchers, non-profit organizations, public speakers and presenters. 

No matter your field or role, these tips for presenting will equip you with the skills to deliver effective presentations that leave a lasting impression on any audience.

Click to jump ahead:

What are the 10 qualities of a good presentation?

Step-by-step guide on how to prepare an effective presentation, 9 effective techniques to deliver a memorable presentation, faqs on making a good presentation, how to create a presentation with venngage in 5 steps.

When it comes to giving an engaging presentation that leaves a lasting impression, it’s not just about the content — it’s also about how you deliver it. Wondering what makes a good presentation? Well, the best presentations I’ve seen consistently exhibit these 10 qualities:

1. Clear structure

No one likes to get lost in a maze of information. Organize your thoughts into a logical flow, complete with an introduction, main points and a solid conclusion. A structured presentation helps your audience follow along effortlessly, leaving them with a sense of satisfaction at the end.

Regardless of your presentation style , a quality presentation starts with a clear roadmap. Browse through Venngage’s template library and select a presentation template that aligns with your content and presentation goals. Here’s a good presentation example template with a logical layout that includes sections for the introduction, main points, supporting information and a conclusion: 

presentation content tips

2. Engaging opening

Hook your audience right from the start with an attention-grabbing statement, a fascinating question or maybe even a captivating anecdote. Set the stage for a killer presentation!

The opening moments of your presentation hold immense power – check out these 15 ways to start a presentation to set the stage and captivate your audience.

3. Relevant content

Make sure your content aligns with their interests and needs. Your audience is there for a reason, and that’s to get valuable insights. Avoid fluff and get straight to the point, your audience will be genuinely excited.

4. Effective visual aids

Picture this: a slide with walls of text and tiny charts, yawn! Visual aids should be just that—aiding your presentation. Opt for clear and visually appealing slides, engaging images and informative charts that add value and help reinforce your message.

With Venngage, visualizing data takes no effort at all. You can import data from CSV or Google Sheets seamlessly and create stunning charts, graphs and icon stories effortlessly to showcase your data in a captivating and impactful way.

presentation content tips

5. Clear and concise communication

Keep your language simple, and avoid jargon or complicated terms. Communicate your ideas clearly, so your audience can easily grasp and retain the information being conveyed. This can prevent confusion and enhance the overall effectiveness of the message. 

6. Engaging delivery

Spice up your presentation with a sprinkle of enthusiasm! Maintain eye contact, use expressive gestures and vary your tone of voice to keep your audience glued to the edge of their seats. A touch of charisma goes a long way!

7. Interaction and audience engagement

Turn your presentation into an interactive experience — encourage questions, foster discussions and maybe even throw in a fun activity. Engaged audiences are more likely to remember and embrace your message.

Transform your slides into an interactive presentation with Venngage’s dynamic features like pop-ups, clickable icons and animated elements. Engage your audience with interactive content that lets them explore and interact with your presentation for a truly immersive experience.

presentation content tips

8. Effective storytelling

Who doesn’t love a good story? Weaving relevant anecdotes, case studies or even a personal story into your presentation can captivate your audience and create a lasting impact. Stories build connections and make your message memorable.

A great presentation background is also essential as it sets the tone, creates visual interest and reinforces your message. Enhance the overall aesthetics of your presentation with these 15 presentation background examples and captivate your audience’s attention.

9. Well-timed pacing

Pace your presentation thoughtfully with well-designed presentation slides, neither rushing through nor dragging it out. Respect your audience’s time and ensure you cover all the essential points without losing their interest.

10. Strong conclusion

Last impressions linger! Summarize your main points and leave your audience with a clear takeaway. End your presentation with a bang , a call to action or an inspiring thought that resonates long after the conclusion.

In-person presentations aside, acing a virtual presentation is of paramount importance in today’s digital world. Check out this guide to learn how you can adapt your in-person presentations into virtual presentations . 

Peloton Pitch Deck - Conclusion

Preparing an effective presentation starts with laying a strong foundation that goes beyond just creating slides and notes. One of the quickest and best ways to make a presentation would be with the help of a good presentation software . 

Otherwise, let me walk you to how to prepare for a presentation step by step and unlock the secrets of crafting a professional presentation that sets you apart.

1. Understand the audience and their needs

Before you dive into preparing your masterpiece, take a moment to get to know your target audience. Tailor your presentation to meet their needs and expectations , and you’ll have them hooked from the start!

2. Conduct thorough research on the topic

Time to hit the books (or the internet)! Don’t skimp on the research with your presentation materials — dive deep into the subject matter and gather valuable insights . The more you know, the more confident you’ll feel in delivering your presentation.

3. Organize the content with a clear structure

No one wants to stumble through a chaotic mess of information. Outline your presentation with a clear and logical flow. Start with a captivating introduction, follow up with main points that build on each other and wrap it up with a powerful conclusion that leaves a lasting impression.

Delivering an effective business presentation hinges on captivating your audience, and Venngage’s professionally designed business presentation templates are tailor-made for this purpose. With thoughtfully structured layouts, these templates enhance your message’s clarity and coherence, ensuring a memorable and engaging experience for your audience members.

Don’t want to build your presentation layout from scratch? pick from these 5 foolproof presentation layout ideas that won’t go wrong. 

presentation content tips

4. Develop visually appealing and supportive visual aids

Spice up your presentation with eye-catching visuals! Create slides that complement your message, not overshadow it. Remember, a picture is worth a thousand words, but that doesn’t mean you need to overload your slides with text.

Well-chosen designs create a cohesive and professional look, capturing your audience’s attention and enhancing the overall effectiveness of your message. Here’s a list of carefully curated PowerPoint presentation templates and great background graphics that will significantly influence the visual appeal and engagement of your presentation.

5. Practice, practice and practice

Practice makes perfect — rehearse your presentation and arrive early to your presentation to help overcome stage fright. Familiarity with your material will boost your presentation skills and help you handle curveballs with ease.

6. Seek feedback and make necessary adjustments

Don’t be afraid to ask for help and seek feedback from friends and colleagues. Constructive criticism can help you identify blind spots and fine-tune your presentation to perfection.

With Venngage’s real-time collaboration feature , receiving feedback and editing your presentation is a seamless process. Group members can access and work on the presentation simultaneously and edit content side by side in real-time. Changes will be reflected immediately to the entire team, promoting seamless teamwork.

Venngage Real Time Collaboration

7. Prepare for potential technical or logistical issues

Prepare for the unexpected by checking your equipment, internet connection and any other potential hiccups. If you’re worried that you’ll miss out on any important points, you could always have note cards prepared. Remember to remain focused and rehearse potential answers to anticipated questions.

8. Fine-tune and polish your presentation

As the big day approaches, give your presentation one last shine. Review your talking points, practice how to present a presentation and make any final tweaks. Deep breaths — you’re on the brink of delivering a successful presentation!

In competitive environments, persuasive presentations set individuals and organizations apart. To brush up on your presentation skills, read these guides on how to make a persuasive presentation and tips to presenting effectively . 

presentation content tips

Whether you’re an experienced presenter or a novice, the right techniques will let your presentation skills soar to new heights!

From public speaking hacks to interactive elements and storytelling prowess, these 9 effective presentation techniques will empower you to leave a lasting impression on your audience and make your presentations unforgettable.

1. Confidence and positive body language

Positive body language instantly captivates your audience, making them believe in your message as much as you do. Strengthen your stage presence and own that stage like it’s your second home! Stand tall, shoulders back and exude confidence. 

2. Eye contact with the audience

Break down that invisible barrier and connect with your audience through their eyes. Maintaining eye contact when giving a presentation builds trust and shows that you’re present and engaged with them.

3. Effective use of hand gestures and movement

A little movement goes a long way! Emphasize key points with purposeful gestures and don’t be afraid to walk around the stage. Your energy will be contagious!

4. Utilize storytelling techniques

Weave the magic of storytelling into your presentation. Share relatable anecdotes, inspiring success stories or even personal experiences that tug at the heartstrings of your audience. Adjust your pitch, pace and volume to match the emotions and intensity of the story. Varying your speaking voice adds depth and enhances your stage presence.

presentation content tips

5. Incorporate multimedia elements

Spice up your presentation with a dash of visual pizzazz! Use slides, images and video clips to add depth and clarity to your message. Just remember, less is more—don’t overwhelm them with information overload. 

Turn your presentations into an interactive party! Involve your audience with questions, polls or group activities. When they actively participate, they become invested in your presentation’s success. Bring your design to life with animated elements. Venngage allows you to apply animations to icons, images and text to create dynamic and engaging visual content.

6. Utilize humor strategically

Laughter is the best medicine—and a fantastic presentation enhancer! A well-placed joke or lighthearted moment can break the ice and create a warm atmosphere , making your audience more receptive to your message.

7. Practice active listening and respond to feedback

Be attentive to your audience’s reactions and feedback. If they have questions or concerns, address them with genuine interest and respect. Your responsiveness builds rapport and shows that you genuinely care about their experience.

presentation content tips

8. Apply the 10-20-30 rule

Apply the 10-20-30 presentation rule and keep it short, sweet and impactful! Stick to ten slides, deliver your presentation within 20 minutes and use a 30-point font to ensure clarity and focus. Less is more, and your audience will thank you for it!

9. Implement the 5-5-5 rule

Simplicity is key. Limit each slide to five bullet points, with only five words per bullet point and allow each slide to remain visible for about five seconds. This rule keeps your presentation concise and prevents information overload.

Simple presentations are more engaging because they are easier to follow. Summarize your presentations and keep them simple with Venngage’s gallery of simple presentation templates and ensure that your message is delivered effectively across your audience.

presentation content tips

1. How to start a presentation?

To kick off your presentation effectively, begin with an attention-grabbing statement or a powerful quote. Introduce yourself, establish credibility and clearly state the purpose and relevance of your presentation.

2. How to end a presentation?

For a strong conclusion, summarize your talking points and key takeaways. End with a compelling call to action or a thought-provoking question and remember to thank your audience and invite any final questions or interactions.

3. How to make a presentation interactive?

To make your presentation interactive, encourage questions and discussion throughout your talk. Utilize multimedia elements like videos or images and consider including polls, quizzes or group activities to actively involve your audience.

In need of inspiration for your next presentation? I’ve got your back! Pick from these 120+ presentation ideas, topics and examples to get started. 

Creating a stunning presentation with Venngage is a breeze with our user-friendly drag-and-drop editor and professionally designed templates for all your communication needs. 

Here’s how to make a presentation in just 5 simple steps with the help of Venngage:

Step 1: Sign up for Venngage for free using your email, Gmail or Facebook account or simply log in to access your account. 

Step 2: Pick a design from our selection of free presentation templates (they’re all created by our expert in-house designers).

Step 3: Make the template your own by customizing it to fit your content and branding. With Venngage’s intuitive drag-and-drop editor, you can easily modify text, change colors and adjust the layout to create a unique and eye-catching design.

Step 4: Elevate your presentation by incorporating captivating visuals. You can upload your images or choose from Venngage’s vast library of high-quality photos, icons and illustrations. 

Step 5: Upgrade to a premium or business account to export your presentation in PDF and print it for in-person presentations or share it digitally for free!

By following these five simple steps, you’ll have a professionally designed and visually engaging presentation ready in no time. With Venngage’s user-friendly platform, your presentation is sure to make a lasting impression. So, let your creativity flow and get ready to shine in your next presentation!

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14 effective presentation tips to impress your audience

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Anete Ezera July 15, 2022

An effective presentation can communicate key ideas and opinions, save time, and contribute to your overall success as a business, but good presentation skills don’t come naturally to everyone. In this blog post, you’ll find 14 effective presentation tips you can implement in your next presentation to make it a success. 

Whether you’re preparing for an important presentation at work or school, or you’re looking for ways to generally improve your presentation skills, you’ll find these presentation tips useful. We’ve gathered a list to help you impress your audience from the get-go. You’ll find tips for creating and presenting your slides, talking in front of an audience, and other effective presentation techniques to help you stand out. 

Confident businessman talking into microphone during seminar. Happy male professional is giving presentation to colleagues. He is wearing smart casuals.

Most common presentation mistakes

Before we list our top effective presentation tips, let’s explore the most common presentation mistakes. If you’ve made one or more mistakes in this list, you’re not alone. Most people have made at least one mistake. However, what’s important is to be aware of these errors and try avoiding them next time.

#1 A poor start

One of the most common mistakes people make is undermining the importance of the first few minutes or seconds of their presentation. 

Let’s say you’ve practiced your key talking points meticulously and gone over your slides a million times, but when you’re in the spotlight and need to say your first line, do you know exactly what to say to wow the audience? 

The start of your presentation is crucial. Not only because how you start sets the tone for the rest of your presentation, but also because people generally require around 8 seconds to decide whether they find the subject interesting enough to keep listening. Starting your presentation with a captivating intro is even more important than you think. To ensure you start off right, read our guide on how to start your presentation . 

#2 Lack of preparation

Yes, even though it’s clear that you should prepare before giving a presentation, it’s still a common mistake amongst presenters. Preparing content and talking points is an obvious start, but there are other steps that you might be overlooking.

Before you even join a meeting or walk into a room where you’re going to present, consider the technical requirements and get familiar with the equipment. If you’re presenting online, make sure to test-run your presentation and the visual aids you’re going to use. The last thing you want is a broken video link, poor audio, or a weak connection when you’re presenting. 

Also, consider the questions your audience might want to ask you about the topic. Think about how you’d answer those questions, or do even further research to really impress the audience with your answers. 

Explore other ways to prepare for a presentation to feel even more confident when presenting.

effective presentation tips

#3 Losing track of time

It’s great to feel passionate about your topic. However, you’ll have to consider your audience’s level of interest and knowledge. Some details might seem fascinating to you, and you’d like to talk about them for hours, but for your audience, too much information will drain their energy and lose their attention. 

Therefore, make sure to keep track of time. Also, consider your audience’s interests. A concise presentation is always better than a long one with a ton of information. Plus, you’ll have a higher chance of keeping your audience’s attention throughout the presentation. 

Effective presentation tips

Now that we’ve looked at some of the most common presentation mistakes – let’s dive into effective presentation tips that’ll help you excel in future presentations. 

#1 Tell a story

Stories connect, inspire, and empower people. Telling a story can entice action, help understand an idea, and make people feel connected to the storyteller. It’s also one of the most effective presentation tips. A study by organizational psychologist Peg Neuhauser found that a well-told story is easier to remember than facts, which makes it a highly effective learning technique. 

With that in mind, telling a story when you’re presenting can engage your audience and make it a more memorable experience. You can either share a personal story or a historical event, just make sure to have a clear connection between the story and the topic you’re presenting. 

effective presentation in a company

#2 Work on your body language

Body language can make a huge difference in how your presentation is perceived. It’s one of the presentation tips you definitely shouldn’t overlook. 

Body language says a lot about a person’s confidence level, emotions, state of mind, and even credibility. For the audience, it’s a way to understand what the person is saying and how interested they are in the topic. 

Therefore, work on your body language to better convey the message you’re trying to communicate. Practice in front of a mirror before your presentation and be conscious of your hand gestures and facial expressions. 

#3 Understand your audience

Before crafting your presentation, you must know who you’re speaking to. Understanding the interests, demographics, professional background, and other valuable information of your audience is crucial in making your speech successful. 

Back view of large group of business peoplein a board room. Someone is presenting in front.

If you’re speaking at an event, contact the organizers to get more information about other speakers and the audience. If you’re presenting at work, you may already know your audience fairly well. Use this information to your advantage and create content you know they’ll resonate with.

#4 Use high-quality visuals

What’s one of the most effective presentation techniques? Use of visuals. They play a crucial role in your presentation. However, only high-quality visuals will make a good impression and effectively communicate your message. Use high-quality visuals like images, videos, graphs, maps, and others to really land your point. 

Using visuals is a great way to convey your ideas as they’re easier to process than text. If you’re not sure where to find great visuals, check out our blog post on presentation visuals for five free resources.

P.S. the Prezi library holds a variety of images, videos, GIFs, stickers, and other visuals, including different charts and maps to spice up your presentation. It’s all available in your dashboard .

#5 Use data visualizations

Do you want to showcase statistics or other datasets in your presentation? Use data visualizations to make your data stand out and impress your audience. 

There’s nothing more boring than a bunch of data presented in a flat way. If you want to tell a story with your data, use interactive infographics or slides enriched with eye-catching visuals. Showcasing data will make your ideas appear more trustworthy and credible. 

Prezi Design offers a range of templates to choose from. You can start creating data visualizations from scratch or choose a template and edit the data there. 

#6 Make it engaging with interactive elements

It’s not easy to deliver an engaging presentation. People can easily get distracted or try to multitask, especially in the virtual environment. Sometimes, it’s difficult to focus on the speaker and the written text. Other times, the content just isn’t impressive enough to hold the audience’s attention. But it doesn’t have to be this way.

You can make your presentation more engaging for everyone by including interactive content like graphs and charts. With interactive data visualizations, you’ll make the data discovery process more engaging and exciting for your audience. 

Your audience will be able to hover over data points and click on certain icons or datasets to discover information on their own. Interactive visualizations will make the presentation more memorable and impressive. 

As you can see in the example below, you can discover different data by engaging with the infographic. 

#7 Stay consistent with fonts and color styles

You want your presentation to look visually appealing and highlight essential information. To make that happen, stay consistent with font styles and color schemes throughout your presentation. 

Use one or two fonts max to make the text easy to read and understand. Also, use a carefully selected color scheme that’s not too distracting. If you’re using Prezi Design, you can easily copy and paste styles by right-clicking on your data visualizations and selecting “copy styles.” This makes it easier to stay consistent and saves time when picking matching colors. 

#8 Structure your presentation properly

Before creating your presentation, think about its structure. What’s the main idea you want to convey? Use that as your starting point, and only include information that adds value to the narrative. 

Plan out the first topics carefully to properly introduce your argument. Add the essential information in the middle part of your presentation. Lastly, close your presentation with a summary of the main points and leave your audience with an afterthought. Also, plan when you’re taking questions and for how long. 

For more insight, watch this tutorial on how to structure your presentation:

#9 Practice your public speaking skills

Public speaking may not be your forte, but you can get better with practice. Don’t decline a great opportunity to share your ideas with a larger audience just because you feel nervous speaking in front of a group of people. 

One of the best ways to improve your public speaking skills is to practice in front of your family or friends – people you feel comfortable with. Also, focus on the topic you’re presenting and get excited about the idea you want to convey. This way you’ll appear more confident and feel less nervous about public speaking. 

Explore other public speaking tips from Jessica Chen, the founder, and CEO of Soulcast Media: 

#10 Show your slides next to you on-screen

If you’re presenting on Zoom or in a virtual meeting , think twice before you share your screen. The days of hiding behind slides are over. People want to see and connect with other people, not sit through another run-of-the-mill screen share. To do that, use Prezi Video to showcase all your content right next to you in your video feed. 

As a result, your presentation will look more engaging than a traditional virtual presentation . Also, your audience will have the chance to read your body language and follow along with what you’re saying even better. 

If you already have your slides prepared, don’t worry – you can easily integrate them into Prezi. 

See Prezi Video in action and check out our video templates to get started.

#11 Calm down before presenting

Being in front of an audience can feel nerve-racking. However, there are ways to calm down before presenting that will make you feel more centered and confident. The last thing you want is all your hard work to go to waste just because of stress. 

Try breathing exercises or a five-minute guided meditation before presenting. The trick is to remove all distractions and focus on the present moment so you’re not overthinking right before starting your presentation. Also, be fully prepared and know exactly what to say and when which will help you feel more collected. If you want to discover other ways to feel and look more confident, read how not to be nervous before a presentation . 

#12 Use transitions and animations 

Add movement to your slides with transitions and animations. You’ll make your presentation more visually appealing and engaging. However, be careful not to overwhelm your audience with your choice of transitions and animations. 

Choose a transition that matches your presentation visually and use it throughout your presentation. Consider what animations will be relevant to your audience and select a few to add to your slides. Don’t overdo it. Keep the focus on the message you’re trying to convey, and use animations to only support that message. 

#13 Be enthusiastic 

When you’re in a room with a positive and enthusiastic person, you can’t help but feel uplifted as well. High-energy people have this effect on others. Most importantly, a lot of people tend to mimic people’s behavior and mirror their energy when they feel a connection or relate to them. That’s called the chameleon effect . 

effective presentation tips

When you’re presenting, you want your audience to feel curious about what you’re presenting. You may also want to leave your audience feeling uplifted, interested to know more, or inspired. To have that effect on others, try to convey those emotions when presenting. Practice your speech, slow down your narration at times, or take a pause after you’ve delivered a statement, and use different presentation techniques to present your project and really drive your points home. 

#14 End your presentation in a memorable way

The first few minutes of your presentation are crucial for captivating your audience’s attention. However, don’t underestimate the importance of ending your presentation as powerfully as you started it. 

The way you end your presentation will play a crucial part in how your audience will remember it. You want to make a memorable impression by closing your presentation with a summarizing statement, a rhetorical question, a call to action, or another impactful way. Discover 10 ways you can end your presentation in our guide.  

Young woman sharing her views with team in office meeting.

There are a lot of factors to consider when creating and delivering a presentation. You want your slides to look professional and visually appealing while conveying your main points. You also want to look and sound confident even if you’re nervous about public speaking. Whatever your concerns may be, remember that preparation is essential. Practice and dedication are the keys to giving a successful presentation . Make sure to follow these effective presentation tips to excel in your future presentations. If you’re interested in creating a captivating presentation with Prezi, contact us to learn more or try it for free . 

Elevating presentations with Prezi AI

Embrace the innovation of Prezi to bring your presentations to life. With its unique platform, Prezi AI offers more than just visually appealing templates; it provides an immersive narrative experience, engaging your audience with a story-driven approach. By integrating Prezi AI , our platform’s capabilities are further enhanced, offering intelligent design suggestions and optimizing content layouts to ensure your presentations are not only beautiful but impactful. This integration is a perfect example of effective presentation techniques in action, using technology to create a more engaging presentation.

Interactive elements: transforming passive listening into active engagement

Prezi revolutionizes the way information is presented by incorporating interactive elements that invite audience participation. With Prezi AI, these features become even more accessible, suggesting ways to make your presentation more engaging through clickable areas, zoomable images, and dynamic visualizations. This level of interaction encourages exploration, making your message more memorable and transforming a standard presentation into an effective presentation.

Adding a personal touch in digital presentation with video

Prezi Video stands out by seamlessly integrating your content alongside your video feed, bridging the gap between traditional presentations and personal engagement. This feature is crucial for those looking to follow presentation tips that emphasize the importance of connecting with your audience on a more personal level. Prezi AI enhances this experience, ensuring your content is displayed in the most effective way possible, making your virtual presentations feel as though you’re directly conversing with your audience.

Mastering presentation artistry with Prezi

The journey to becoming a skilled presenter involves continuously refining your approach and embracing tools that elevate your ability to communicate effectively. Prezi, enriched with Prezi AI, is one such tool that transforms ordinary presentations into captivating experiences. By leveraging these advanced features, you can deliver presentations that are successful, memorable, and truly unforgettable, embodying the essence of tips for presentation mastery.

Whether you’re an experienced speaker or preparing for your first presentation, Prezi equips you with the tools to succeed. Engage your audience, tell compelling stories, and deliver your message with confidence and creativity. Following effective presentation tips and exploring how Prezi AI can transform your next presentation is a step towards mastering the art of impactful communication. Delve into the features and begin your journey to presentation mastery today.

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How to give a good presentation that captivates any audience

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What are the main difficulties when giving presentations?

How to create an effective presentation, after that, how do i give a memorable presentation, how to connect with the audience when presenting.

If you’ve ever heard someone give a powerful presentation, you probably remember how it made you feel. Much like a composer, a good speaker knows precisely when each note should strike to captivate their audience’s attention and leave them with a lasting impression.

No one becomes a great public speaker or presenter without practice. And almost everyone can recall a time one of their presentations went badly — that’s a painful part of the learning process.

Whether you’re working within a small creative team or a large organization, public speaking and presentation skills are vital to communicating your ideas. Knowing how to present your vision can help you pitch concepts to clients, present ideas to your team, and develop the confidence to participate in team meetings.

If you have an upcoming presentation on the horizon and feel nervous, that’s normal. Around 15-30% of the general population experience a fear of public speaking . And, unfortunately, social anxiety is on the rise, with a 12% increase in adults over the last 20 years . 

Learning how to give a good presentation can dismantle your fears and break down these barriers, ensuring you’re ready to confidently share your point of view. 

It’s the week before your presentation, and you’re already feeling nervous . Maybe there’ll be an important mentor in the room you need to impress, or you’re looking for an opportunity to show your boss your value. Regardless of your countless past presentations, you still feel nervous. 

Sharing your vision and ideas with any sized group is intimidating. You’re likely worrying about how you’ll perform as a presenter and whether the audience will be interested in what you offer. But nerves aren’t inherently negative — you can actually use this feeling to fuel your preparation.

businesswoman-speaking-from-a-podium-to-an-audience-in-a-conference-room-how-to-give-a-good-presentation

It’s helpful to identify where your worries are coming from and address your fears. Here are some common concerns when preparing for an upcoming presentation:

Fear of public speaking: When you share your ideas in front of a group, you’re placing yourself in a vulnerable position to be critiqued on your knowledge and communication skills . Maybe you feel confident in your content, but when you think about standing in front of an audience, you feel anxious and your mind goes blank.

It’s also not uncommon to have physical symptoms when presenting . Some people experience nausea and dizziness as the brain releases adrenaline to cope with the potentially stressful situation . Remember to take deep breaths to recenter yourself and be patient, even if you make a mistake.

Losing the audience’s attention: As a presenter, your main focus is to keep your audience engaged. They should feel like they’re learning valuable information or following a story that will improve them in life or business.

Highlight the most exciting pieces of knowledge and ensure you emphasize those points in your presentation. If you feel passionate about your content, it’s more likely that your audience will experience this excitement for themselves and become invested in what you have to say.

Not knowing what content to place on presentation slides: Overloading presentation slides is a fast way to lose your audience’s attention. Your slides should contain only the main talking points and limited text to ensure your audience focuses on what you have to say rather than becoming distracted by the content on your slides.

Discomfort incorporating nonverbal communication: It’s natural to feel stiff and frozen when you’re nervous. But maintaining effective body language helps your audience stay focused on you as you speak and encourages you to relax.

If you struggle to incorporate body language into your presentations, try starting small by making hand gestures toward your slides. If you’re working with a large audience, use different parts of the stage to ensure everyone feels included. 

Each presenter has their own personal brand and style. Some may use humor to break the ice, while others might appeal to the audience’s emotional side through inspiring storytelling. 

Watching online presentations, such as TED talks, is an excellent way to expose yourself to various presentation styles and develop your own. While observing others, you can note how they carry themselves on stage and learn new ways to keep your audience engaged.

Once you’ve addressed what’s causing your fears, it’s time to prepare for a great presentation. Use your past experience as inspiration and aim to outshine your former self by learning from your mistakes and employing new techniques. Here are five presentation tips to help you create a strong presentation and wow your audience:

1. Keep it simple

Simple means something different to everyone.

Before creating your presentation, take note of your intended audience and their knowledge level of your subject. You’ll want your content to be easy for your intended audience to follow.

Say you’re giving a presentation on improving your company’s operational structure. Entry-level workers will likely need a more straightforward overview of the content than C-suite leaders, who have significantly more experience. 

Ask yourself what you want your audience to take away from your presentation and emphasize those important points. Doing this ensures they remember the most vital information rather than less important supporting ideas. Try organizing these concepts into bullet points so viewers can quickly identify critical takeaways.

2. Create a compelling structure

Put yourself in your audience member’s shoes and determine the most compelling way to organize your information. Your presentation should be articulate , cohesive, and logical, and you must be sure to include all necessary supporting evidence to strengthen your main points.

If you give away all of your answers too quickly, your audience could lose interest. And if there isn’t enough supporting information, they could hit a roadblock of confusion. Try developing a compelling story that leads your audience through your thought processes so they can experience the ups and downs alongside you. 

By structuring your presentation to lead up to a final conclusion, you’re more likely to keep listeners’ attention. Once you’ve reached that conclusion, you can offer a Q&A period to put any of their questions or concerns to rest. 

3. Use visual aids

Appealing to various learning styles is a great way to keep everyone on the same page and ensure they absorb your content. Visual aids are necessary for visual learners and make it easier for people to picture your ideas.

Aim to incorporate a mixture of photos, videos, and props to engage your audience and convey your key points. For instance, if you’re giving a presentation on anthropology subject matter, you could show your audience an artifact to help them understand how exciting a discovery must have been. 

If your presentation is long, including a video for your audience to watch is an excellent way to give yourself a break and create new jumping-off points for your speech.

4. Be aware of design techniques and trends

Thanks to cutting-edge technology and tools, you have numerous platforms at your disposal to create a good presentation. But keep in mind that although color, images, and graphics liven things up, they can cause distraction when misused.

  Here are a few standard pointers for incorporating visuals on your slides: 

  • Don’t place blocks of small text on a single slide
  • Use a minimalistic background instead of a busy one
  • Ensure text stands out against the background color
  • Only use high-resolution photos
  • Maintain a consistent font style and size throughout the presentation
  • Don’t overuse transitions and effects

5. Try the 10-20-30 rule

Guy Kawasaki, a prominent venture capitalist and one of the original marketing specialists for Apple, said that the best slideshow presentations are less than 10 slides , last at most 20 minutes, and use a font size of 30. Following this strategy can help you condense your information, eliminate unnecessary ideas, and maintain your audience’s focus more efficiently.

Once you’re confident in creating a memorable presentation, it’s time to learn how to give one. Here are some valuable tips for keeping your audience invested during your talk: 

Tip #1: Tell stories

Sharing an anecdote from your life can improve your credibility and increase your relatability. And when an audience relates to you, they’re more likely to feel connected to who you are as a person and encouraged to give you their full attention, as they would want others to do the same.

Gill Hicks utilized this strategy well when she shared her powerful story, “ I survived a terrorist attack. Here’s what I learned .” In her harrowing tale, Hicks highlights the importance of compassion, unconditional love , and helping those in need.

If you feel uncomfortable sharing personal stories, that’s okay. You can use examples from famous individuals or create a fictional account to demonstrate your ideas.

Tip #2: Make eye contact with the audience

Maintaining eye contact is less intimidating than it sounds. In fact, you don’t have to look your audience members directly in their eyes — you can focus on their foreheads or noses if that’s easier.

Try making eye contact with as many people as possible for 3–5 seconds each. This timing ensures you don’t look away too quickly, making the audience member feel unimportant, or linger too long, making them feel uncomfortable.

If you’re presenting to a large group, direct your focus to each part of the room to ensure no section of the audience feels ignored. 

Group-of-a-business-people-having-meeting-in-a-conference-room-how-to-give-a-good-presentation

Tip #3: Work on your stage presence

Although your tone and words are the most impactful part of your presentation, recall that body language keeps your audience engaged. Use these tips to master a professional stage presence:

  • Speak with open arms and avoid crossing them
  • Keep a reasonable pace and try not to stand still
  • Use hand gestures to highlight important information

Tip #4: Start strong

Like watching a movie trailer, the first seconds of your talk are critical for capturing your audience’s attention. How you start your speech sets the tone for the rest of your presentation and tells your audience whether or not they should pay attention. Here are some ways to start your presentation to leave a lasting impression:

  • Use a quote from a well-known and likable influential person 
  • Ask a rhetorical question to create intrigue
  • Start with an anecdote to add context to your talk 
  • Spark your audience’s curiosity by involving them in an interactive problem-solving puzzle or riddle

Tip #5: Show your passion

Don’t be afraid of being too enthusiastic. Everyone appreciates a speaker who’s genuinely excited about their field of expertise. 

In “ Grit: The Power of Passion and Perseverance ,” Angela Lee Duckworth discusses the importance of passion in research and delivery. She delivers her presentation excitedly to show the audience how excitement piques interest. 

Tip #6: Plan your delivery

How you decide to deliver your speech will shape your presentation. Will you be preparing a PowerPoint presentation and using a teleprompter? Or are you working within the constraints of the digital world and presenting over Zoom?

The best presentations are conducted by speakers who know their stuff and memorize their content. However, if you find this challenging, try creating notes to use as a safety net in case you lose track.

If you’re presenting online, you can keep notes beside your computer for each slide, highlighting your key points. This ensures you include all the necessary information and follow a logical order.

Woman-presenting-charts-and-data-to-work-team-how-to-give-a-good-presentation

Tip #7: Practice

Practice doesn’t make perfect — it makes progress. There’s no way of preparing for unforeseen circumstances, but thorough practice means you’ve done everything you can to succeed.

Rehearse your speech in front of a mirror or to a trusted friend or family member. Take any feedback and use it as an opportunity to fine-tune your speech. But remember: who you practice your presentation in front of may differ from your intended audience. Consider their opinions through the lens of them occupying this different position.

Tip #8: Read the room

Whether you’re a keynote speaker at an event or presenting to a small group of clients, knowing how to read the room is vital for keeping your audience happy. Stay flexible and be willing to move on from topics quickly if your listeners are uninterested or displeased with a particular part of your speech.

Tip #9: Breathe

Try taking deep breaths before your presentation to calm your nerves. If you feel rushed, you’re more likely to feel nervous and stumble on your words.

The most important thing to consider when presenting is your audience’s feelings. When you approach your next presentation calmly, you’ll put your audience at ease and encourage them to feel comfortable in your presence.

Tip #10: Provide a call-to-action

When you end your presentation, your audience should feel compelled to take a specific action, whether that’s changing their habits or contacting you for your services.

If you’re presenting to clients, create a handout with key points and contact information so they can get in touch. You should provide your LinkedIn information, email address, and phone number so they have a variety of ways to reach you. 

There’s no one-size-fits-all template for an effective presentation, as your unique audience and subject matter play a role in shaping your speech. As a general rule, though, you should aim to connect with your audience through passion and excitement. Use strong eye contact and body language. Capture their interest through storytelling and their trust through relatability.

Learning how to give a good presentation can feel overwhelming — but remember, practice makes progress. Rehearse your presentation for someone you trust, collect their feedback , and revise. Practicing your presentation skills is helpful for any job, and every challenge is a chance to grow.

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Elizabeth Perry, ACC

Elizabeth Perry is a Coach Community Manager at BetterUp. She uses strategic engagement strategies to cultivate a learning community across a global network of Coaches through in-person and virtual experiences, technology-enabled platforms, and strategic coaching industry partnerships. With over 3 years of coaching experience and a certification in transformative leadership and life coaching from Sofia University, Elizabeth leverages transpersonal psychology expertise to help coaches and clients gain awareness of their behavioral and thought patterns, discover their purpose and passions, and elevate their potential. She is a lifelong student of psychology, personal growth, and human potential as well as an ICF-certified ACC transpersonal life and leadership Coach.

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How to make a great presentation

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14 Must-Know Presentation Tips for a Killer Presentation [in 2023]

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Guru - November 8, 2022 - Leave your thoughts. 18 min read

We're all familiar with the old adage: "A good presentation is like a great conversation."

What makes a presentation great?

Is it a compelling story? Or a good connection with your audience? Or is it about an eloquent delivery by the presenter?

The truth is, there is no “one-size-fits-all solution” for creating great presentations. Every presentation is different, and every audience is different.

When you’re tasked with delivering a presentation, you want to ensure it goes off without a hitch. We all know how important it is for the audience to remember and understand the content.

So if you’re wondering how to make a killer presentation that will stand out and stay in people’s minds for a long time, you’ve come to the right place!

In this article, we have addressed the most frequently asked questions about presentations.

We have also compiled a list of great presentation tips to improve your deck designs, presentation best practices, and effective ways to communicate the subject to your audience.

Here’s what the article covers,

What makes a good presentation?

  • 14 Must-Know Presentation Tips to give a killer presentation

What are the difficulties in making a presentation?

Spellbound your audience with these presentation tips.

When we think about presentations, we often think about the content itself. We imagine a long list of facts or figures, a well-rehearsed script, and a PowerPoint slide deck.

But what makes a good presentation? What makes it memorable, engaging, and valuable?

These are questions that any presenter should be asking themselves.

Here are the four characteristics of a good presentation:

  • A good presentation makes you want to take action.
  • It helps your audience engage and be interested in what you have to say. It educates and entertains at the same time.
  • It puts forth information in a way that makes it easy for them to understand and process without overwhelming them.
  • If you're one of those people who's always thinking, "What can I add to my own presentation?”

Well, we've compiled some best presentation tips for you that will help make your next presentation memorable—and, more importantly, help you do what you came here to do: share information with the world.

So read on to find out.

14 Must Know Presentation Tips for a killer presentation [in 2023]

Ever felt like you're struggling to make a presentation on time? Worried about how good your presentation will turn out? We have all been there.

This is why we have put together a list of great presentation tips that can make your next presentation a breeze, and we hope it helps!

Here are some tips to help you create a great presentation:

  • Do proper homework on the subject
  • Have a strong opening
  • Follow a presentation structure
  • Have a Hook!
  • Tell an engaging story
  • Use visual elements
  • Keep it short
  • Add a touch of humor
  • Have a parking lot for questions
  • Learn to empathize with the audience
  • Keep it interactive with Call-to-action
  • Incorporate Data when required
  • Use Hashtags in your presentation
  • Try out unique presentation templates

Tip 1 - Do proper homework on the subject

Whenever a topic is assigned to you for a presentation, it goes without saying that you understand the topic correctly.

You must do proper homework and research on the subject to ensure you know what you're talking about.

Reading articles and books, or even watching videos or podcasts, will help you understand the topic and how the presentation should be structured.

Also, if you need more background information on the topic, don't be afraid to ask for help from other people—you might find that they know more than you think!

Take notes while learning about the topic. This will help you remember key points.

Then, read your notes before you present and practice saying them aloud (this will help with timing and pronunciation).

Use a timer; this helps keep track of how long you take to say things while also keeping yourself from getting too nervous.

Do some fundamental research on your audience and their expectations about your presentation.

For instance, If they're business executives, they might be looking for intellectual information and numbers. Or, If they're a general audience, they may want more details about how your product works or how it can benefit them.

You'll be surprised how much more effective your presentation will be when you know,

Everything about the topic How crucial it is for the audience, and What the audience expects from the presentation

So only present a topic after doing loads of essential research!

Tip 2 - Have a strong opening

An excellent way to ensure that your presentation is successful is by having a solid opening. Plan the intro slides ahead so that you can set the right tone for the pitch.

Have a strong opening statement that tells your audience who they are listening to, why they're here, what they will hear from you, and anything else you want them to know!

Doing so will help keep your audience engaged and interested in what you have to say.

Be prepared for questions from your audience before you start speaking. It is not necessary that the audience must wait till the end to ask questions.

Being prepared will help you answer them well and present yourself as an expert in the field.

Tip 3 - Follow a presentation structure

The first thing you should do is decide on a structure for your presentation. This will help you ensure that you cover all essential topics and leave no gaps in what you say.

The most successful presentations start with a strong introduction, followed by a clear and concise main body, and ending with a proper sign-off.

The body presents the study's research, findings, and conclusions in an organized and engaging way.

The final section/sign-off should close with any additional information or recommendations. Not just that, it must also give the audience space to ask questions related to the presentation.

Each section can have about two or three minutes of content. This would help structure the presentation concisely and make sure to include all important information.

Use transitions between slides that move from one topic to another, rather than just jumping from one slide to another in one continuous flow.

This makes your content more manageable for your audience to follow and gives them more time to digest what they're seeing before moving on to the next thing!

Hence, remember this effective presentation tip - follow a proper structure!

Tip 4 - Have a Hook!

When you're delivering a presentation, keeping your audience's attention is essential.

But how do you make learning a little more fun? What are the best presenting tips and tricks?

Well, one way is by making sure that your presentation has a hook.

A hook can be anything from an element of surprise (like an announcement that will keep them anticipated till the end) to something unexpected (a discount!).

This will help to keep your audience engaged because they won't feel like they're reading through a textbook or manual - they'll feel like they're getting involved in your story.

Ideally, hooks are placed at the start of the presentation. It's the part that acts as a surprise for the audience, keeping them engaged and excited, and would help retain the audience's attention.

However, remember that the fewer distractions in your presentation, the easier it will be for them to see how amazing it is!

Tip 5 - Tell an engaging story

When you're creating a presentation, it’s a thumb rule to make sure your slide decks are memorable and engaging throughout.

One of the best ways to do this is by telling a story—whether that's a story about your business, your life, or anything else related to the subject.

Telling a story is the key to creating an excellent presentation.

Your audience will be more interested if they can relate to what's on your slides. So tell them a story that connects with their lives and work experiences - it may be a funny anecdote or a relatable work prank!

Let's say you're talking about how to create a product. You can start by showing an image or a video of the product. You can develop the flow by telling the product story and how it has grown through the years.

That way, your audience gets to see both sides of the coin: what this product does and how it was made.

The more details you include in your presentation, the better it will be for viewers—not only because they'll get more information but because they'll also have more context for what they see on screen.

Hence, remember to carve your presentation with a well-practiced, engaging story.

Tip 6 - Use visual elements

People love visual aids—they help them remember things better than words alone!

When you're presenting a product or service, you have to look at it from all angles—from the customer's point of view, the provider's point of view, and your own.

It's essential to keep in mind that your presentation must build a connection with the audience. You must consider the audience’s needs and how you can meet them. The best way to bring that connection is not just through words but to incorporate visual proofs in your slide decks.

But the visual elements used must be relevant to the topic at hand.

For example, if your company is doing something great for the community, show pictures of people smiling in joy from being around you!

If you're talking about how much money you've made over the years as an entrepreneur, add pictures of dollar signs!

Finally, make sure that everything in your presentation flows together nicely.

For example, if visual element parts don't match, then consider breaking them up into two separate slides or changing how things are laid out so it doesn't feel so jarring when someone views it.

Use quality screenshots and images that are relevant to the topic at hand. This is especially important when you're speaking in front of an audience who may need to become more familiar with your product or service.

If possible, use photos or videos of people who might be familiar with your topic—people who will help convey your message more effectively than just text alone.

You don't have to go all out on the graphics, but if you can, try to use high-quality images that are easy to understand.

With online presentation makers like Animaker Deck, you get access to the stock images library; you can pick and add high-quality images for your slide decks with a simple click now!

Also, the best part is you can upload screenshots and brand images directly into the app and use them in the presentation.

presentation content tips

Tip 7 - Keep it short

Ever wonder why some presentations are so dull? It's because they're dragging!

A good presentation should be at most 20 minutes at maximum and be structured so that even a first-time viewer can easily understand the information conveyed.

Ensure your audience knows what to expect from you and your content. Refrain from crossing the line of being boring or boringly informative. Your audience should never feel like they're being lectured.

One key business presentation tip is to convey the message to the audience most memorably and engagingly possible.

It is really in the hands of the presenter to steer the audience’s attention throughout the presentation without giving too many dull moments.

The shorter, the better. Keep your slides concise, and avoid falling into the trap of talking about things that have nothing to do with your actual point.

Tip 8 - Add a touch of humor

If you're trying to create an awesome presentation, you can do a few things to ensure it's easy on the eyes and makes people want to engage.

One of the best methods for communicating the message in a light-hearted manner and making your presentation stand out is through humor.

Try to avoid text-heavy slides! You can use witty remarks, analogies, drawings, personal anecdotes, or even memes that suit current trends.

When you tell about something that has happened to you, people may be able to associate with it even more if the story is humorous.

This way, you can easily withhold the audience’s attention through the presentation.

Tip 9 - Have a parking lot for questions

When you're creating a presentation, it's important to keep the audience engaged and excited about what's coming up next. Therefore, it is very necessary to make the presentation a two-way street.

A good way to do this is by asking questions during your presentation and allowing them to answer. This helps keep the audience interested in what they're learning and makes them feel like they're part of the conversation.

The audience should be engaged throughout the presentation and allowed to ask questions to the presenter.

However, it is also vital to ensure that the flow of the presentation is not disrupted by the bombardment of questions in the middle of the presentation.

To tackle this, the presenter can introduce a “parking lot” in their presentation.

So when the audience asks a question about a particular section in the presentation, the presenter can choose to park similar questions together and answer them all together at the end of the presentation.

This way, the presentation’s flow is not affected, and even the audience will get their questions answered.

This is an important skill to be imbibed by every presenter to ensure the audience feels comfortable and gains a good experience from the presentation.

Tip 10 - Learn to empathize with the audience

One of the most important things to remember when creating a presentation is that you are trying to connect with your audience.

Learn to empathize with the audience. You'll want to understand what they're seeing, feeling, and thinking so that you can communicate your message in a way that resonates with them.

By understanding their needs, you can create a more meaningful presentation that will resonate with them. Try to put yourself in their shoes and imagine how they think about this topic.

Are they excited? Are they bored? What are they hoping for? What do they want to see from you?

Know your audience's needs!

It would help if you talked to people with similar backgrounds as your audience and how they would like to be educated on the topic.

Before you start creating content for your presentation, think about who you're speaking to and what they need from you.

When you do this, you will not only speak more clearly, but you'll also be able to connect with them emotionally, making your message stick.

Tip 11 - Keep it interactive with Call-to-action

Have you ever been in a presentation where the speaker makes it look like a one-way conversation? It's not an intentional act of rudeness—the speaker is just trying to get their point across.

But for the audience, it might be very disappointing!

The solution? Keep your presentation interactive with call-to-action buttons that let your audience help move things along.

When something important is being discussed, ask them to take action by clicking on one of the buttons that appear on the screen.

Include a call-to-action that tells your audience what they should do next (like sign up for my newsletter!) or take action on what you've just told them (like buy my product!).

So include call-to-action buttons wherever necessary, so viewers feel like they're partaking in something meaningful rather than just watching someone talk for hours on end!

But one thing, don’t go overboard on those CTAs either. Too many CTAs can be bugging.

Tip 12 - Incorporate Data when required

Creating a presentation is a complicated task, but it's also incredibly important that you need to be able to convey information clearly and effectively.

That's where data comes in!

Data can help you make your point by giving context and supporting the main points of your argument.

Incorporate data when required to present information to the audience quickly. This will make your audience understand what you're talking about more efficiently and allow them to consume the information in a way that makes sense to them.

Use real-life examples and statistics whenever possible because people love those!

With an online presentation maker like Animaker Deck, you get access to the property section, where you can search and add charts, graphs, icons, and other properties directly into your slide decks with just a few clicks.

For example, if you're presenting an overview of how your company's business model works, include graphs or charts that show how the different parts of the model work together so that people who aren't familiar with it can follow along easily.

deck properities

Or, if you're talking about something more complex, like an industry trend, use graphs or charts to illustrate key points about it, such as growth rates for specific industries over time or changes in consumer demand based on demographics.

You can also use numbers and percentages in charts when comparing different items or events.

deck properities

Tip 13 - Use Hashtags in your presentation

It’s the era of social media. People are likely tweeting, emailing, or running their entire little business on their phones and sharing every life update on the internet while still doing other chores.

When used correctly, hashtags can: Persuade attendees to share your event on social media, give participants a way to continue the conversation online, and permit you to review tagged comments to evaluate consumer feedback.

You can create a hashtag for your event and use it in the presentation. Promote social media interactions with the hashtag. This will allow you to connect with other users interested in what you have to say!

You can help inspire viewers to share news, ideas, and updates about your presentation by linking this custom hashtag you created. It combines social interaction, event promotion, and word-of-mouth marketing into one.

So if you use social media in your presentation, make sure you promote the hashtag you'll use. This will ensure that people who follow your brand or business see and interact with the hashtag!

Tip 14 - Try out unique presentation templates

We know how hard it is to come up with a good pitch and how hard it is to be creative when you have no time to waste on making something from scratch.

Thanks to online presentation makers like Animaker Deck, creating a presentation online is now easier than ever.

You can access exciting presentation templates with the help of Animaker's online presentation software, hundreds of customizable layouts and branding options, free stock images, properties, transition effects, and animations.

They'll let you get straight to the point and help you win every pitch because they're so easy to use and exceptionally engaging that they'll blow your audience away!

In other words, Animaker Deck handholds you in bringing all your fascinating presentation ideas to life with its one-of-a-kind features and built-in templates, ready for you to use on the go!

Making a presentation can be a daunting task.

The difficulty lies in brainstorming the subject matter, preparing the presentation, and successfully presenting it to the audience. Overall, it is a lengthy and time-consuming process.

A good presentation must be organized and have a logical flow.

Many difficulties are encountered when preparing a presentation. This includes lack of preparation, lack of information about the subject, or worse, lack of interest in learning the subject from an academic perspective, let alone presenting it.

1st , you have to know what you're talking about. You must do your research and be able to explain the topic clearly and concisely.

2nd , you have to make a good impression quickly. You need to get your point across in a way that makes people want to listen—so they don't drift off and tune out!

3rd , your presentation must be not only exciting but also useful. If people don't learn something from your presentation, then it wasn't worth making in the first place!

Sure, you've been doing it for years—but that doesn't mean you're an expert at it. On the contrary, it's a skill that takes practice and dedication to master, and it can be frustrating when things don't go quite as planned.

So if you want to make better presentations every time, implement the above compelling presentation tips and overcome all the difficulties!

That’s all, folks!

We hope you found the above slide Presentation tips very useful, and you will never have to worry about making a presentation anymore!

Now that you know how to make an excellent presentation, it's time to start imbibing these presentation tips in your next presentation and spellbound your audience immediately!

Create a free account with Animaker Deck today to start dominating all of your presentations right away!

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How to Give a Killer Presentation

  • Chris Anderson

presentation content tips

For more than 30 years, the TED conference series has presented enlightening talks that people enjoy watching. In this article, Anderson, TED’s curator, shares five keys to great presentations:

  • Frame your story (figure out where to start and where to end).
  • Plan your delivery (decide whether to memorize your speech word for word or develop bullet points and then rehearse it—over and over).
  • Work on stage presence (but remember that your story matters more than how you stand or whether you’re visibly nervous).
  • Plan the multimedia (whatever you do, don’t read from PowerPoint slides).
  • Put it together (play to your strengths and be authentic).

According to Anderson, presentations rise or fall on the quality of the idea, the narrative, and the passion of the speaker. It’s about substance—not style. In fact, it’s fairly easy to “coach out” the problems in a talk, but there’s no way to “coach in” the basic story—the presenter has to have the raw material. So if your thinking is not there yet, he advises, decline that invitation to speak. Instead, keep working until you have an idea that’s worth sharing.

Lessons from TED

A little more than a year ago, on a trip to Nairobi, Kenya, some colleagues and I met a 12-year-old Masai boy named Richard Turere, who told us a fascinating story. His family raises livestock on the edge of a vast national park, and one of the biggest challenges is protecting the animals from lions—especially at night. Richard had noticed that placing lamps in a field didn’t deter lion attacks, but when he walked the field with a torch, the lions stayed away. From a young age, he’d been interested in electronics, teaching himself by, for example, taking apart his parents’ radio. He used that experience to devise a system of lights that would turn on and off in sequence—using solar panels, a car battery, and a motorcycle indicator box—and thereby create a sense of movement that he hoped would scare off the lions. He installed the lights, and the lions stopped attacking. Soon villages elsewhere in Kenya began installing Richard’s “lion lights.”

  • CA Chris Anderson is the curator of TED.

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Partner Center

21 Ways To Improve Your Presentation Skills

Bailey Maybray

Published: April 07, 2023

You know the feeling of sitting through a boring presentation. A text distracts you. A noise outside pulls your gaze. Your dog begs for attention. By the time the presentation ends, you question why you needed to sit and listen in the first place.

Presentation Skills: A woman speaks before a crowd.

Effective presentation skills can stop you from boring an audience to oblivion. Delivering strong presentations can help you stand out as a leader, showcase your expertise, and build confidence.

Table of contents:

  • Presentation skills definition
  • Importance of presentation skills
  • How to improve presentation skills
  • Effective presentation skills
  • Presentation skills for executives

→ Free Download: 10 PowerPoint Presentation Templates [Access Now]

Presentation Skills Definition

Presentation skills include anything you need to create and deliver clear, effective presentations to an audience. This includes creating a compelling set of slides , ensuring the information flows, and keeping your audience engaged.

Speakers with strong presentation skills can perform the following tasks:

  • Bring together different sources of information to form a compelling narrative
  • Hook audiences with a strong beginning and end
  • Ensure audiences engage with their content through questions or surveys
  • Understand what their audience wants and needs from their presentation

Importance of Presentation Skills

At some point in your career, you will present something. You might pitch a startup to a group of investors or show your research findings to your manager at work. Those in leading or executive roles often deliver presentations on a weekly or monthly basis.

Improving your presentation skills betters different aspects of your working life, including the following:

Communication: Improving your presentation skills can make you a better communicator with your co-workers and friends.

Confidence: 75% of people fear public speaking. By working on your presentation skills, you can gain confidence when speaking in front of a crowd.

Creativity: You learn to understand how to use imagery and examples to engage an audience.

Management: Presentations involve pulling together information to form a succinct summary, helping you build project and time management skills.

How To Improve Presentation Skills

1. create an outline.

Before designing slides and writing a script, outline your presentation. Start with your introduction, segue into key points you want to make, and finish with a conclusion.

2. Practice, Practice, Practice

Almost 8 in 10 professionals practice their presentations for at least an hour. So, practice your presentation in the mirror or to a close friend.

3. Start With a Hook

When presenting, grab your audience with a hook. Consider starting with a surprising statistic or a thoughtful question before diving into the core information.

4. Stay Focused on Your Topic

You might want to cover everything under the sun, but information overload can overwhelm your audience. Instead, stay focused on what you want to cover. Aim for key points and avoid including unnecessary details.

5. Remember To Introduce Yourself

At the beginning of the presentation, introduce yourself. Kill any tension in the room by mentioning your name, your role, and any other helpful details. You could even mention a fun fact about yourself, putting the audience at ease.

6. Work on Your Body Language

55% of people look to nonverbal communication when judging a presentation. Straighten your back, minimize unnecessary gestures, and keep your voice confident and calm. Remember to work on these aspects when practicing.

7. Memorize Structure, Not Words

You might feel better knowing exactly what you want to say. But skip the script and stick to memorizing the key points of your presentation. For example, consider picking three to four phrases or insights you want to mention for each part of your presentation rather than line-by-line memorization.

8. Learn Your Audience

Before crafting a killer outline and slide deck, research your audience. Find out what they likely already know, such as industry jargon, and where they might need additional information. Remember: You're presenting for them, not you.

9. Reframe Your Anxiety as Excitement

A study conducted byHarvard Business School demonstrates that reframing your anxiety as excitement can improve performance. For example, by saying simple phrases out loud, such as “I’m excited,” you then adopt an opportunity-oriented mentality.

10. Get Comfortable With the Setting

If you plan to present in person, explore the room. Find where you’re going to stand and deliver your presentation. Practice looking into the seats. By decreasing the number of unknowns, you can clear your head and focus on the job.

11. Get Familiar With Technology

Presenting online has unique challenges, such as microphone problems and background noise. Before a Zoom presentation, ensure your microphone works, clean up your background, test your slides, and consider any background noise.

12. Think Positively

Optimistic workers enjoy faster promotions and happier lives. By reminding yourself of the positives — for example, your manager found your last presentation impressive — you can shake off nerves and find joy in the process.

13. Tell a Story

To engage your audience, weave storytelling into your presentation — more than 5 in 10 people believe stories hold their focus during a presentation. Consider ways to connect different parts of your slides into a compelling narrative.

14. Prepare for Questions

At the end of your presentation, your audience will likely have questions. Brainstorm different questions and potential answers so you’re prepared.

15. Maintain Eye Contact

Eye contact signals honesty. When possible, maintain eye contact with your audience. For in-person presentations, pay attention to each audience member. For online ones, stare at your camera lens as you deliver.

16. Condense Your Presentation

After you finish the first draft of your outline, think about ways to condense it. Short and sweet often keeps people interested instead of checking their phones.

17. Use Videos

Keep your audience’s attention by incorporating video clips when relevant. For example, videos can help demonstrate examples or explain difficult concepts.

18. Engage With Your Audience

Almost 8 in 10 professionals view presentations as boring. Turn the tide by engaging with your audience. Encourage audience participation by asking questions or conducting a live survey.

19. Present Slowly and Pause Frequently

When you get nervous, you talk faster. To combat this, remember to slow yourself down when practicing. Place deep pauses throughout your presentation, especially when transitioning between slides, as it gives you time to breathe and your audience time to absorb.

20. Start and End With a Summary

A summary at the start of a presentation can pique your audience’s interest. One at the end brings everything together, highlighting key points your audience should take with them.

21. Ask for Feedback

You will never deliver the perfect presentation, so ask for feedback. Talk to your managers about where you could improve. Consider surveying your audience for an unbiased look into your presentation skills.

Effective Presentation Skills

Effective presentation skills include communicating clearly, presenting with structure, and engaging with the audience.

As an example, say a content manager is presenting a quarterly review to their team. They start off with a summary. Their introduction mentions an unprecedented 233% growth in organic traffic — numbers their team has not seen in years. Immediately, the presenter grabs their team’s attention. Now, everyone wants to know how they achieved that in one quarter.

Alternatively, think of an entrepreneur delivering their pitch to a group of investors. They start with a question: How many of you struggle to stay awake at work? They then segue into an exciting product designed to improve the sleep quality of working professionals. Their presentation includes videos demonstrating the science behind sleep and surprising statistics about the demand for their product.

Both examples demonstrate effective presentation skills. They incorporate strong attention grabbers, summaries, and attempts to engage the audience.

Think back to strong presentations you viewed as an audience member. Ask yourself: What made them so memorable, and how can I incorporate those elements into my presentations?

Presentation Skills for Executives

Presentations take up a significant portion of an executive’s workload. Executives regularly showcase key company initiatives, team changes, quarterly and annual reviews, and more. Improving your presentation skills as a leader can help with different parts of your job, such as:

Trust: Delivering great, effective presentations can build trust between you and your team.

Confidence: Most people dread presentations — so a strong presenter projects the confidence needed by a leader.

Emotional intelligence: A great presentation taps into the audience’s perspectives, helping executives improve their emotional intelligence .

Expertise: Presentations help executives display their subject-matter expertise, making employees safe in their hands.

Delegation: At times, executives might need to pull information from different sources for a presentation — improving their ability to delegate as managers.

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Presentation Skills:

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How can you make a good presentation even more effective?

This page draws on published advice from expert presenters around the world, which will help to take your presentations from merely ‘good’ to ‘great’.

By bringing together advice from a wide range of people, the aim is to cover a whole range of areas.

Whether you are an experienced presenter, or just starting out, there should be ideas here to help you to improve.

1. Show your Passion and Connect with your Audience

It’s hard to be relaxed and be yourself when you’re nervous.

But time and again, the great presenters say that the most important thing is to connect with your audience, and the best way to do that is to let your passion for the subject shine through.

Be honest with the audience about what is important to you and why it matters.

Be enthusiastic and honest, and the audience will respond.

2. Focus on your Audience’s Needs

Your presentation needs to be built around what your audience is going to get out of the presentation.

As you prepare the presentation, you always need to bear in mind what the audience needs and wants to know, not what you can tell them.

While you’re giving the presentation, you also need to remain focused on your audience’s response, and react to that.

You need to make it easy for your audience to understand and respond.

3. Keep it Simple: Concentrate on your Core Message

When planning your presentation, you should always keep in mind the question:

What is the key message (or three key points) for my audience to take away?

You should be able to communicate that key message very briefly.

Some experts recommend a 30-second ‘elevator summary’, others that you can write it on the back of a business card, or say it in no more than 15 words.

Whichever rule you choose, the important thing is to keep your core message focused and brief.

And if what you are planning to say doesn’t contribute to that core message, don’t say it.

4. Smile and Make Eye Contact with your Audience

This sounds very easy, but a surprisingly large number of presenters fail to do it.

If you smile and make eye contact, you are building rapport , which helps the audience to connect with you and your subject. It also helps you to feel less nervous, because you are talking to individuals, not to a great mass of unknown people.

To help you with this, make sure that you don’t turn down all the lights so that only the slide screen is visible. Your audience needs to see you as well as your slides.

5. Start Strongly

The beginning of your presentation is crucial. You need to grab your audience’s attention and hold it.

They will give you a few minutes’ grace in which to entertain them, before they start to switch off if you’re dull. So don’t waste that on explaining who you are. Start by entertaining them.

Try a story (see tip 7 below), or an attention-grabbing (but useful) image on a slide.

6. Remember the 10-20-30 Rule for Slideshows

This is a tip from Guy Kawasaki of Apple. He suggests that slideshows should:

  • Contain no more than 10 slides;
  • Last no more than 20 minutes; and
  • Use a font size of no less than 30 point.

This last is particularly important as it stops you trying to put too much information on any one slide. This whole approach avoids the dreaded ‘Death by PowerPoint’.

As a general rule, slides should be the sideshow to you, the presenter. A good set of slides should be no use without the presenter, and they should definitely contain less, rather than more, information, expressed simply.

If you need to provide more information, create a bespoke handout and give it out after your presentation.

7. Tell Stories

Human beings are programmed to respond to stories.

Stories help us to pay attention, and also to remember things. If you can use stories in your presentation, your audience is more likely to engage and to remember your points afterwards. It is a good idea to start with a story, but there is a wider point too: you need your presentation to act like a story.

Think about what story you are trying to tell your audience, and create your presentation to tell it.

Finding The Story Behind Your Presentation

To effectively tell a story, focus on using at least one of the two most basic storytelling mechanics in your presentation:

Focusing On Characters – People have stories; things, data, and objects do not. So ask yourself “who” is directly involved in your topic that you can use as the focal point of your story.

For example, instead of talking about cars (your company’s products), you could focus on specific characters like:

  • The drivers the car is intended for – people looking for speed and adventure
  • The engineers who went out of their way to design the most cost-effective car imaginable

A Changing Dynamic – A story needs something to change along the way. So ask yourself “What is not as it should be?” and answer with what you are going to do about it (or what you did about it).

For example…

  • Did hazardous road conditions inspire you to build a rugged, all-terrain jeep that any family could afford?
  • Did a complicated and confusing food labelling system lead you to establish a colour-coded nutritional index so that anybody could easily understand it?

To see 15 more actionable storytelling tips, see Nuts & Bolts Speed Training’s post on Storytelling Tips .

8. Use your Voice Effectively

The spoken word is actually a pretty inefficient means of communication, because it uses only one of your audience’s five senses. That’s why presenters tend to use visual aids, too. But you can help to make the spoken word better by using your voice effectively.

Varying the speed at which you talk, and emphasising changes in pitch and tone all help to make your voice more interesting and hold your audience’s attention.

For more about this, see our page on Effective Speaking .

9. Use your Body Too

It has been estimated that more than three quarters of communication is non-verbal.

That means that as well as your tone of voice, your body language is crucial to getting your message across. Make sure that you are giving the right messages: body language to avoid includes crossed arms, hands held behind your back or in your pockets, and pacing the stage.

Make your gestures open and confident, and move naturally around the stage, and among the audience too, if possible.

10. Relax, Breathe and Enjoy

If you find presenting difficult, it can be hard to be calm and relaxed about doing it.

One option is to start by concentrating on your breathing. Slow it down, and make sure that you’re breathing fully. Make sure that you continue to pause for breath occasionally during your presentation too.

For more ideas, see our page on Coping with Presentation Nerves .

If you can bring yourself to relax, you will almost certainly present better. If you can actually start to enjoy yourself, your audience will respond to that, and engage better. Your presentations will improve exponentially, and so will your confidence. It’s well worth a try.

Improve your Presentation Skills

Follow our guide to boost your presentation skills learning about preparation, delivery, questions and all other aspects of giving effective presentations.

Start with: What is a Presentation?

Continue to: How to Give a Speech Self Presentation

See also: Five Ways You Can Do Visual Marketing on a Budget Can Presentation Science Improve Your Presentation? Typography – It’s All About the Message in Your Slides

Time to Market

  • BEGINNER TRAINING
  • ADVANCED PRESENTATION TRAINING
  • CORPORATE PRESENTATION TRAINING
  • PRESENTATION SKILLS COACHING
  • TRAINING OUTLINE
  • PRESENTATION REFRESHER
  • PRESENTATION REHEARSAL
  • PRESENTATION REVIEW
  • PRESENTATION SEMINAR
  • REFER A COLLEAGUE
  • ADVANCED TRAINING
  • CORPORATE TRAINING
  • PUBLIC SPEAKING COACHING
  • PUBLIC SPEAKING REFRESHER
  • SPEECH REHEARSAL
  • PRESENTATION BASICS
  • PUBLIC SPEAKING BASICS
  • TOP 20 PRESENTATION TIPS
  • EFFECTIVE PRESENTATION TIPS
  • CONFIDENT PRESENTATION TIPS
  • SUCCESSFUL PRESENTATION TIPS
  • PRESENTATION DESIGN TIPS
  • PUBLIC SPEAKING TIPS
  • TIPS FOR SPEAKERS
  • PRESENTATION VIDEOS
  • How to Build Better Presentation Content With These Tips
  • Presentation Tips You Should Know
  • Follow These Successful Presentation Tips to Succeed

How often do you think style might win over substance. At first sight it might. But when you want your audience to go home with a nugget of information or a clear and succinct message your content is the top priority. So, with that in mind we’ve prepared some presentation content tips to consider.

Presentation content tips

Top Presentation Content Tips

Yes, style and delivery are very important. However, content is still king when it comes to effective presentation skills. Certainly style and delivery might be capable of short term plaudits but they don’t meet the need for longer term understanding.

Because public speaking content and relevancy are two sides of the same coin. When presenting a scientific paper we would expect the speaker to respect their audience’s aptitude for facts, figures and data. Just take a look at this  Kepler presentation  for an example. However, we wouldn’t expect the speaker to patronise the listeners with gimmicks.

So to help you out we’ve put together a checklist of presentation content tips for your next presentation:

  • Facts and figures
  • Quotations and references
  • Case studies
  • Graphs, graphics, illustrations and pictures

Note that the onus is not on multimedia. Because you must allow the content to take priority. That’s the approach as the  Prince of Wales speaks out . Then you can make choices about its delivery. And finally, you can consider audio and video options. You can always look at the  slideshare presentation overview that confirms the point.

How To Build Presentation Content In PowerPoint

The deck of PowerPoint slides is typically the starting point for most management presentations today. Note that for many people this implies the slide deck has become a necessary crutch for confident public speaking. No slide deck, no presentation is probably the rule for many presenters.

So if you are dependent on PowerPoint here are some presentation content tips:

Better Content When You Present

You will need to build good presentation content for your next presentation, whether it’s  PowerPoint , Keynote or another type. So here are eight tips to help you build better presentation content.

  • 1 Be clear with your objectives.
  • 2 Use a theme.
  • 3 Use graphics and illustrations.
  • 4 Manage your fonts and typefaces.
  • 5 Moderate your PowerPoint elements.
  • 6 Use the PowerPoint image and visual tools.
  • 7 Rehearse and familiarise.
  • 8 Look at your audience.

You can discover more presentation skills tips on a PresentPerfect TM  presentation  skills course . And since we run courses at more than 40 training centres in the country you are never far from a  training venue . Please don’t hesitate to get in touch.

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William Shakespeare

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Presenting techniques

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  • Presenting techniques

Presenting is a craft that requires a thoughtful approach. There’s a lot of stuff to include in the good presentation. From quality visuals to a compelling speech, everything matters. Doing a presentation on your own may be quite a challenge especially if it’s your first time experience with the presentations. What can really help though, are the effective presentation techniques. In essence, they are the blueprint for your presentation, that helps you to hit all the right spots. Let’s look into some of those techniques.

Presentation Methods

Before you start thinking of a technique, let’s first understand the presentation methods and how they relate to the audience and the content of your presentation. Among the different presentation methods, the main ones are formal and formal. Their difference is mainly in the style of your delivery and the data presentation methods. The formal presentation is best suited for the business meetings or college level, scientific presentations. The informal methods of presentation can best be used during the smaller meetings with your team to discuss business subjects or, for example, at a Ted-like speech event.

Method 1: Keeping Everything Simple

This is a rather basic technique. Just strip your presentation of all the unnecessary information, leaving only the core statements that you want to address. Simplicity not only helps your audience to understand your points better but even more, this data presentation method lowers the risk of making a mistake, forgetting — and saves you and your audience quite a lot of time! There are different definitions of simplicity — sometimes just a few words are enough, while in other cases several bullet points on the slide may be sufficient. Choose what suits your topic best.

Method 2: Good Start 

This method of presentation is all about attention-grabbing. Starting your presentation with a powerful statement, unusual fact or an interesting question will make the audience engage in your presentation instantly. Another great way to start is a joke, though humor can be quite a landmine, especially when you’re presenting in front of strangers, and you are not sure whether your joke would be fun or actually offensive.  So, try to think of something neutral, yet funny.

Method 3: Use  Visuals in your Presentation

Visuals are a must for any presentation and are able not only to support your speech but also to tell and contribute to the stuff you’re telling about. The pictures, graphs, infographics, and even short videos especially when done by presentation design services are what truly make the presentation, and help you to connect with your audience. A carefully selected visual connects both with your speech and the slide content, making your presentation methods work in complete harmony. What is more, visuals can serve as a great way to help you recall your speech in case you suddenly forgot some of it during the presentation.

Method 4:   Rehearse

Don’t rush to tell your presentation just once you’ve made it. Instead, try to first rehearse your presentation in front of a mirror. This presentation technique allows you to spot the mistakes and downfalls in your speech and visual part and improve powerpoint presentation . What is more, it can also make you more confident, as with each time you rehearse you’ll memorize your stuff better and better. Bonus points for starting rehearsing from the random spots in your presentation — using this presentation technique will allow you to become completely familiar with your information.

Method 5:   10/20/30 Presentation Rule

While it may not be applied to all of the presentations, the ones that you are usually dealing with can really benefit from it. 10 20 30 rule is about the time and size of your presentation: 

  • Your presentation should have no more than 10 slides
  • The time needed for the presentation should be no more than 20 minutes
  • The font you are using for presentation text (if there is any on slides) is no less than 30 point

Method 6:  Storytelling

Telling a story is a powerful presentation technique for keeping the audience interested. In general, people get bored from being fed just straight-up facts and numbers for a long time. However, an interesting story, connected to the subject of your presentation gives that personal touch to it, engaging the audience into what you are talking about. What is more, a good story in the context of the presentation will actually resonate with the audience, causing more approval to you as an expert.

  • Tell a personal  story .
  • Create suspense.
  • Bring characters to life.
  • Build up to S.T.A.R moment.

Method 7:   Presentate with your Voice

Speech is the most common method of presentation . When you are presenting, it’s important not only WHAT you say, but also HOW do you say it. Creating a proper voice for presentations is actually one of the things you need rehearsal for. Your goal is to sound confident and interested in the subject you are telling about. What is more, it is important to not make unnecessary pauses and avoid the “ummm”, “oh” and other similar stuff that slows down your presentation and may put off the audience.

Method 8:   Know your Audience

Make sure that the data presentation methods you are using make your data  relevant to your audience. The research of your audience is needed to craft a relatable story, as well as to understand what approach in presenting you may want to take. After you’ve done the research, you can just tell the audience what it wants and expects to hear. Such an approach would result in the satisfied and interested audience enjoying your presentation. And in this case your presentation would surely and up being a huge success!

Method 9:   Back up plan

Even though you may plan everything in advance, something can always go wrong. The strange ability of the hardware to malfunction right in the middle of your presentation is probably one of the most known presentation-related memes. So, plan at least some of the bad scenarios. For example, have a printed set of slides with you during your presentation. Check everything right before you’ll start presenting. A good idea also is to have your script written out so that in case you have completely forgotten some of its parts, you can easily and quickly look into it and goon with the presentation.

Method 10:   Relax

This one is not only a presentation technique , but a great life technique as well. Actually, the most common reason for the mistakes during presentations are the nerves and fear a lot of people feel while presenting. It’s absolutely normal to be a little worried about the presentation, but you have to instill confidence in your knowledge and expertise with the subject among the audience, and it’s hard to do if you feel fear. Try to reason with yourself — you have rehearsed, prepared great visuals, learned about the audience and even have a plan B in case the situation gets worse. There’s nothing to worry about — you have all the right presentation techniques !

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  • 50 tips on how to improve PowerPoint presentations in 2022-2023 [Updated]
  • Present financial information visually in PowerPoint to drive results
  • Keynote VS PowerPoint
  • Types of presentations

How to make a presentation interactive

How to make a presentation interactive

8 rules of effective presentation

8 rules of effective presentation

How to select and use fonts in PPT

How to select and use fonts in PPT

20 Presentation Tips to Keep Your Audience Engaged from Start to Finish

Featured

Business | Marketing | Nonprofits | Students | Teachers

By kai tomboc - january 14, 2020.

Losing the audience’s attention is one of the most painful challenges for anyone making a presentation.

Halfway through your presentation, you notice that a couple of audience members are getting restless. The people at the back seem bored as they look down on their phones, and one of them just yawned (ugh!).

You start to feel that you failed to engage your audience. You wonder if you’re the problem. Are you a boring presenter? Perhaps you’re stuffing too much information in your slides.

Master audience engagement with these presentation best practices

From engaging product demos to presentation decks that stand out, read on for 20 valuable tips to keep your audience excited to hear more from you.

What makes a great presentation?

Before you get started, it pays to know what makes an excellent presentation.

1. It informs your audience by providing reliable information.

People want to be informed. They want to learn something new. For this reason, you should look for reputable links. The information should be as recent as possible, and at least less than a year old.

Your research work doesn’t need to be from online sources. You could also cite printed sources from the library. Double-check all of your sources and make sure they have substantial research and statistics to back them up.

2. It persuades your audience to take action.

A presentation should be persuasive. This is especially true for business presentations and product demos. You might also want to appeal to your readers through emotions.

3. It educates your audience and empowers them to make informed decisions.

Presentations are, by nature, educational. You might be introducing your audience to a new idea, product, or service.

4. It instructs your audience in a clear, compelling way.

A presentation should be instructional. Organize your presentation as clear and concise as possible, so your audience will be able to digest your information more effectively.

5. It inspires your audience by being memorable.

A good presentation motivates an audience to act on things that they’ve been meaning to do after hearing you speak or present.

20 best pactices for visually-appealing, convincing presentations

With all that in mind, here’s a list of useful best practices and tips for presentations that stick.

1. Know your target audience.

example of getting to know an audience persona

Your target audience is the demographic that you’re aiming to convince, educate, or inspire with your presentation. This crucial step helps you craft a presentation that resonates with your intended audience.

For instance, if you’d like to educate teens, create a presentation that appeals to their age group. Make your presentation more upbeat, and use pop culture references and images that they can relate to.

On the other hand, if your target audience spans middle-aged professionals, your presentation should be straight-to-the-point and based on facts. These professionals are typically results-oriented, and they want to get to the heart of the matter right away.

By and large, getting to know your target audience enables you to create a presentation without wasting time on uninterested demographics.

2. Create an outline.

Your next step is to create an outline of your presentation. It will help ensure order in your presentation and present facts and sources as effectively and efficiently possible.

It’ll also help if you assign a subtopic for each slide. Let’s say your main topic is the American Civil War. The war lasted roughly four years, and if you delve into it without any organizational structure, your audience will end up confused. Sort your slides according to year and the important events that took place. The same applies to any topic.

3. Start with a memorable introduction.

Opening a presentation with “My name is .. ” or “I’m here to talk about..” are less likely to make your presentation memorable and engaging to your audience.

So how do you keep everyone glued to your presentation with a powerful, memorable opener?

Share an anecdote, ask an intriguing question, or get people’s energy up with a short activity.

Next, make your opening slides as eye-catching as possible. In your opening slide, use bold fonts. Add visuals like gifs or an animated infographic.

Finally, provide an overview of your presentation in the introduction slide. An overview that meets your audience’s expectations of your presentation helps keep an audience absorbed and attentive from start to finish.

4. Eliminate clutter in your slides.

Avoid overcrowding your slides with images or graphics. Although it’s fine to use visuals to complement your slides, the keyword here is “complement.”

Too many photos will make your slides look cramped. Take a minimalist approach to your slides. For images and graphics, use them sparingly and thoughtfully.

Don’t be afraid of white space in your slides. Consider readability first, visual appeal second.

5. Use pictograms.

Lengthy presentations could get boring in the long run. So if you want to keep your audience’s attention, you will need to make your presentation attractive and easier to understand.

Enter pictograms !

pictogram example

Pictograms express information, ideas, or messages through images, signs, or symbols. Also, they can help simplify complicated concepts.

6. Be thoughtful of your color scheme.  

Your choice of colors can have an impact on your audience’s mood and perception of your presentation. It may not be evident at first glance, but your presentation colors can draw a particular set of feelings from your audience. Orange looks more carefree than beige, right?

Here are some quick tips to help you pick the right color combination for your presentation:

  • Choose a color scheme that matches your presentation’s theme. For example, if you’re about to present a serious topic, consider somber, dignified colors like white, black, or brown. But if you want your presentation to be more upbeat, use lighter hues like yellow and orange. 
  •  Use your brand colors to raise brand awareness and recognition. 
  • Stick to 2-3 colors. Joint research by Adobe and the University of Toronto revealed that most people prefer a combination of 2-3 colors. A good rule of thumb is not to use more than four colors. When using more than 3-4 colors, go for shades, tones, and tints of your original colors like the example below.

shade, tint, and tones of the color blue

7. Focus your audience’s attention using data visualization.

Presenting statistics and percentages in writing can be a challenge to use in your presentation. For this reason, consider data visualization.

For example, graphs and charts are often used to highlight comparisons in data. You can also use them to inform your audience of a specific data point.

It’s worth noting that a poorly-designed graph or chart could ruin your presentation if proven false or shabbily done. Make sure that your data are correct, and your diagrams or charts are correctly labeled. Don’t just use pie charts because they look hip and smart. You have to learn how to choose the right chart or graph to visualize your data.

8. Use presentation templates.

Templates often take a bad rap because they’re perceived as limiting, sapping one of creative freedom. However, templates shouldn’t be perceived this way.

Think of templates as frameworks or a set of building blocks that you can tinker with as you create your presentation. Without a templated structure, you’ll likely waste a lot of time and resources making your presentation from scratch.

For example, use infographic templates as a way to make your presentation more engaging (minus the time-consuming task of making a presentation from scratch. The process infographic template below is perfect if you’re explaining a process in one of your presentations.

presentation template explaining a process

9. Try the duotone effect in your presentations.

The duotone effect is the use of two contrasting colors to create dramatic, visually pleasing results. Thus the name duotone.

This design style is gaining popularity with designers and non-designers alike. Learn more from this quick duotone tutorial via Adobe .

10. Show, don’t tell.

Stories are a powerful medium to get your audience to sit up and listen to you. For this reason, aim to “show” rather than “tell” your audience about a topic, insight, or idea.

For example, don’t just state facts or figures about the dangers of not investing in their retirement. Instead, share the story of someone you know who failed to plan for their retirement, nudging your audience towards making their own conclusions or insights.

Don’t bombard your audience with too much information all at once. Avoid jargon or complex concepts without sharing a story that’ll resonate with them. With compelling storytelling, you can create anticipation and then slowly build up to your key points.

11. Incorporate infographics into your presentation.

Infographics are valuable presentation tools because they combine visuals and text. As a result, you can communicate with impact.

Furthermore, infographics make your presentation more memorable. How?

listening-vs-listening-and-seeing

A relevant image paired with informative text helps people retain 65 percent of the information three days later — a stark contrast to presenting text-only content where someone’s likely to remember only 10 percent of the information.

Here are a few guides and tutorials when creating infographics for your next presentation:

  • Guide to Making Infographics from Scratch (guide)
  • 5 Ways to Use Call to Action in Your Infographic to Boost Audience Engagement (video)
  • How to Write Sharp, Compelling Infographic Copy (guide)

Easelly Pro Tip: Divide long infographics into smaller segments. Add an infographic section for each presentation slide. If you’d like to raise the bar further for your presentation, try animated infographics to make your slides come to life.

12. Avoid using bullet points.

Bullet points are great tools to emphasize tips, features, or steps in lists. However, it’s best to avoid them in presentations because they don’t help your audience retain information.

Research even supports this recommendation. In 2014, the International Journal of Business Communication published the results of their research —   The Use of Visualization in the Communication of Business Strategies: An Experimental Evaluation .

The researchers wanted to learn whether the use of visuals is superior to text (a bulleted list to be specific) in communicating the strategy of the financial services branch of an international car manufacturer.

The researchers concluded the following:

“Subjects who were exposed to a graphic representation of the strategy paid significantly more attention to, agreed more with, and better recalled the strategy than did subjects who saw a (textually identical) bulleted list version.”

Instead of using bullet points, consider using icons or visuals.

Take a look at the example below. Which do you think will likely get the audience’s attention and be more memorable after the presentation?

text vs visual comparison

13. Choose fonts that are easier to read.

The quality of your font could affect your audience’s reaction to your presentation. Don’t just use the first standard font that pops up in your presentation editor.

Your font should match the mood and intent of your presentation. If you want your presentation to appear casual, choose a font that gives off a similar feeling.

14. Use contrast in your presentation.

Check for contrast between your texts and presentation background to ensure readability. Make it a point to distinguish one from the other.

It’s also worth noting that you are going to show your presentation to a group of people. Depending on the seating arrangement, viewers at the back may find it hard to read your presentation. Make sure that your fonts are of the appropriate size. That way, none of your audience members will have to struggle reading your slides.

15. Consider gifs and memes

Gifs and memes are popular media tools for a good reason. You could incorporate them into your presentation, and they could add a sense of humor to your topic or pitch.

When using gifs and memes, avoid those that could be misinterpreted as politically incorrect or culturally insensitive.

16. Create a consistent look and feel in your slides.

Choose a theme for your presentation templates, and stick with it ’til the end.

This doesn’t mean that you should be boring or dull with your presentation. You can add images and infographics, but there should be a sense of consistency in your slides.

Consistency leads to familiarity, which in turn encourages learning and engagement.

17. Ask intriguing questions.

Asking intriguing questions enables you to draw your audience’s attention and highlight key points at the same time.

For example, you are conducting a presentation on the Roman empire. You want to get your audience’s attention, so you raise questions such as what they know about the Roman empire, and how did the Roman empire impact modern society?

The audience may or may not get the right answers, but they will most likely try their best to answer your questions. The resulting exchange of ideas will make your presentation more spontaneous and engaging.

18. Limit to one visual per slide.

Using too many visuals at once will make your presentation appear cluttered. Limit to one visual per slide to help your audience engage more with your text and information.

19. Embrace white space.

White space , also known as negative space, is the space between the lines of texts and visuals in your presentation.  It doesn’t have to be  white  as it can also take the color of your presentation’s background. Think of white space as “empty space”. 

It helps improves readability and ensures that your graphics and texts are clear and legible in your presentation. 

20. End your presentation with an excellent call-to-action.

Call-to-action statements are an integral part of any presentation. They compel your audience to take action, and it makes your presentation more interactive.

Here’s a short video explaining how to use call-to-action in infographics (the same principles apply for presentations!):

Say you’re designing a presentation for a new gym you’re managing. You want people to try out the gym and the services you offer. You could incorporate the call to action at the end of your presentation.

“See you at the gym next week?” or “Level up in the New Year by signing up for our free gym membership for a month!” are good call-to-action statements that you can use.

Ready to start creating your presentation?

We’ve got your back if you need help with your visuals and infographics for your next presentation.

Use our simple infographic maker tool or hire one of our infographic design pros for custom infographics and animated infographics .

Here’s to a stellar presentation – we’re rooting for you!

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Your 3-step checklist to effective infographic design with examples.

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Deliver the Perfect Presentation with Infographics as Visual Aids

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presentation content tips

How to Improve Your Presentation Skills: 11 Practical Tips

  • The Speaker Lab
  • August 15, 2024

Table of Contents

Have you ever felt your heart racing just before stepping onto a stage? That’s presentation anxiety knocking. But how do you beat it? One solution is to improve your presentation skills . By honing your abilities, you achieve greater confidence in yourself. You see, great public speakers are made through practice, and lots of it. Knowing your subject inside out matters, as does understanding who you’re talking to.

This journey doesn’t start at the podium or end at the applause. It begins much earlier, in how we prepare our minds and material for that spotlight moment. To keep an audience hanging on every word requires more than good content alone. Body language speaks volumes too. So, it’s crucial to master both your verbal and nonverbal cues. This approach guarantees your message resonates deeply with all present.

Understanding the Importance of Presentation Skills

Presentation skills go beyond merely standing and speaking before an audience. They embody the essence of engaging and connecting with others. As it turns out, being able to connect with people in this way is an invaluable skill worth having. From convincing a potential new client to sharing knowledge with peers, presenting helps you get key ideas across. But here’s the kicker: it’s not only about what you say but how you say it that counts. While such finesse comes naturally to some, others need a bit of practice before they can nail it. But that’s why we’re here—to help you out.

Find Out Exactly How Much You Could Make As a Paid Speaker

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Mastering the Basics of Effective Presentations

Grasping the fundamentals can elevate a decent presentation to one that’s memorable. Let’s break it down.

Knowing Your Subject and Audience

Before you give your presentation, you first have to know who you’re talking to and what you’re talking about. It sounds simple because it is. But don’t let that simplicity fool you—it’s also where the magic happens. Dive deep into your topic and become the expert they expect you to be. As for your audience? Find a way to connect your presentation to them as individuals. Consider why your topic might be important to them. If you can get your topic to hit home with your audience, it’s much more likely that they’ll be impacted by what you say.

Using Open, Friendly Body Language

Our body language allows us to speak volumes without ever saying a word. So when you’re on stage, use open gestures, keep those arms uncrossed, and maintain a pleasant demeanor. Move around if space allows; make yourself bigger than just the spot behind the podium. Frequently make eye contact with the crowd instead of just looking at your notes or slides. Lastly, use gestures to complement your words, emphasizing key points.

Practicing for Perfection

When preparing for your presentation, rehearse until those nerves start feeling like excitement instead of sheer terror. Out of all presentation skills, this is perhaps one of the most important to improve. Even rehearsing in the outfit you’ll wear on presentation day can help you practice the right mindset you need. Whether or not you rewrite your script as bullet points, make sure you’re not reading off your notes. After all, you want to maintain a natural, conversational tone with your audience, not a robotic one. Before you begin your talk, breathe deeply. Not only does grounding yourself help calm your nerves, it actually improves your voice quality .

Designing Engaging Presentations

Every speaker wants to engage their audience. As a result, the ability to design engaging presentations is one skill that’s worth constantly improving. It’s all about balance, blending engaging content with sleek design.

Keeping Your Presentation Engaging and Structured

Every speaker would agree that maintaining audience interest is crucial. But how exactly do you do that? It takes a lot to focus on your presentation  and your audience at the same time. To get started, try some of these techniques.

  • Tell a story: Weave your facts into a narrative because everyone loves a good tale.
  • Vary the pace: Mix it up with videos, anecdotes, or jokes to keep things fresh.
  • Pose questions: Asking rhetorical questions keeps minds ticking and engaged.

Maintaining structure is key. You want to guide your audience through smoothly, making sure they’re following along every step of the way. Think of it as taking them on a journey where each point builds upon the last until you reach a compelling conclusion together.

Simplicity in Slide Design

If there’s one thing you don’t want to impose on your audience, it’s a cluttered slide. So what should you to improve this presentation skill? Take a look at these tips:

  • Keep it simple: A simple background with high contrast text can work wonders.
  • Leverage visuals wisely: If you’re talking numbers, opt for an infographic instead of listing out stats one after another. Visuals should enhance understanding, not confuse further. Make sure they’re relevant.
  • Use bullet points: Cover one idea per slide and use bullet points to break it down. This isn’t just easier for your audience to digest; it gives each point its moment in the spotlight.

The trick here is to avoid just throwing your entire presentation onto slides. That’s what leads to clutter. Instead, focus on the key points you want to communicate, and create visual summaries that complement what you’re saying. Good presentation design matters. And sometimes less really is more when helping people understand complex topics easily. For more on creating PowerPoint presentations, check out our article here .

Mastering Nonverbal Communication

As a speaker, it’s a given that your words are a vital part of your presentation. But what about your nonverbal cues? Believe it or not, those are just as important. And don’t forget tone—delivery is often where the real magic happens.

Improving Eye Contact

For instance, take eye contact. Making eye contact with your audience demonstrates confidence and professionalism. The trick is striking the balance: too little, and you seem disengaged; too much, and it’s just awkward for everyone involved. To improve this presentation skills, practice finding that balance. Aim to make brief but meaningful eye contact with different parts of your audience throughout your presentation. A general rule of thumb is the 50/70 rule , which says to spend about 50% of your time making eye contact when speaking, bumping it up to 70% when listening or answering questions.

Avoiding Filled Pauses When Speaking

The bane of any speaker’s presentation is a slew of filler words. These are words like “um,” “uh,” and “like.” These filler sounds typically sneak into our speech because we’re nervous or trying to think on our feet. To avoid them, practice pausing with purpose in between sentences or thoughts. Silence may feel scary, but using intentional pauses can give you time to think and keeps listeners hanging onto your next word. In addition, never forget to taking deep breaths. Doing so will help calm the nerves that are triggering those verbal fillers in the first place.

By improving these presentation skills, you’ll not only boost how others perceive you, but also how confidently you carry yourself through every slide.

Overcoming Presentation Anxiety

Feeling like a bundle of nerves before you hit the stage? If so, you’re not alone. But guess what? That jittery feeling doesn’t have to be your enemy.

Techniques to Calm Nerves During a Presentation

We’ve all been there—heart racing, palms sweaty, mind blanking out just when you need it most. It feels like your body is betraying you right at the crucial moment. Thankfully, it’s entirely possible to regain control by redirecting that nervous energy. To calm yourself, try some of these techniques.

  • Breathe deeply: It seems simple, but deep breaths are like a reset button for your nervous system.
  • Ground yourself: Feel your feet on the ground. Literally grounding yourself in reality helps shift focus back from fear to action.
  • The power pose: Standing in a posture of confidence can actually make you feel more confident thanks to some nifty brain-body communication.
  • Embrace silence: If you lose track during your presentation, use this time not as an awkward pause but as an intentional break for both you and your audience.

By practicing these techniques and improving them before your presentation, they will come more naturally. Plus, the more you prepare, the fewer surprises you’ll encounter, which means less fodder for anxiety.

Transforming Nervous Energy into Enthusiasm

Nervous energy isn’t bad—it shows you care. Mastering the art involves channeling that untamed vigor into a force of zeal.

  • Talk about what you love: You naturally become more animated and enthusiastic when discussing topics close to your heart.
  • Harness the adrenaline rush: This rush pushes us beyond our usual boundaries, so don’t be afraid to use it. Speak louder than normal if needed or move around more freely (if appropriate).
  • Redefine success: Focus on connecting with at least one person rather than impressing everyone—that takes off loads of pressure.

In essence, presentation skills aren’t just about speaking well. They’re about managing emotions effectively so they don’t manage us. So next time those butterflies start fluttering in your stomach before a big presentation, remember it’s all part of the process. Embrace the experience and use it to fuel your performance rather than let it derail you.

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Continually Improving Presentation Skills

The journey to becoming a presentation pro never really ends. Embarking on this path means consistently challenging oneself, exploring new depths, and setting sights on ever-higher achievements.

Seeking Feedback for Improvement

Let’s talk feedback. Although it might sting at first, feedback is a great way to improve your presentation skills. After every presentation, ask your audience what hit home and what missed the mark. But don’t stop there.

  • Talk to a mentor: Someone who’s been where you are can give insights you hadn’t even considered.
  • Solicit anonymous feedback: Sometimes people speak more freely when they’re not face-to-face.
  • Use online tools: There are platforms designed specifically for gathering and analyzing presentation feedback efficiently.

Volunteering for Presentations to Gain Experience

If practice makes perfect, then volunteering is your practice arena. Seizing each moment as a platform can really polish your expertise.

  • Pitch new ideas at work: Be the one who steps up during meetings with fresh insights or project proposals.
  • Dive into community events: Local clubs or groups often seek speakers on various topics—perfect for testing out different styles and formats.
  • Become a webinar host: This lets you play with technology while practicing how best to engage virtual attendees.

Remember, improving your public speaking skills takes time. But by consistently seeking out constructive criticism and grabbing every chance to get in front of an audience ,  you’re paving your way towards mastery. So take that deep breath, keep your head high, and take that stage. Your future self will thank you.

So there you have it. Together, we’ve learned how to improve presentation skills. This isn’t just about shaking off those stage jitters; it’s an expedition towards becoming a masterful storyteller who captivates every soul in the room.

Embarking on this journey, we dove headfirst into mastering basics like knowing your audience and subject. Plus, we covered tips on keeping slides simple yet engaging—a fine balance between clutter and clarity. And let’s not forget our silent but potent ally: nonverbal communication—where eye contact and body language can help engage your audience.

Anxiety had its moment under our microscope as well. Turns out, it’s less about fighting nerves and more about channeling them into electrifying enthusiasm.

Improving your presentation skills requires persistence—and lots of practice. The process isn’t just a path but an ongoing adventure that challenges us to grow and adapt in our quest for meaningful impact.

  • Last Updated: August 6, 2024

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More From Forbes

15 presentation tips for captivating your audience and commanding the room.

Forbes Coaches Council

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Person speaking in front of audience

Public speaking can be a daunting task, especially when addressing a large audience. Whether you're giving a presentation in the boardroom or delivering a keynote speech at a conference, holding your audience's attention and maintaining command of the room is paramount. The ability to captivate your audience and leave a lasting impression not only enhances your message's impact but also builds your reputation as a confident and effective speaker.

Here, Forbes Coaches Council members share invaluable tips and strategies to help you conquer your fear of public speaking and ensure that your next presentation or speech is a resounding success.

1. Be Confident

Be grounded and confident to be yourself and then tell great stories. Use your voice and the stage to bring the stories alive. Your audience will connect to the emotion of the story but make sure that it is relevant for your audience and related to the topic. - Cath Daley , Cath Daley Ltd

2. Find A Way To Actively Engage The Audience

Be prepared with ways to get your audience engaged and keep their focus. Whether that's relating to your audience, telling a joke or asking questions, actively driving engagement will make for a more effective presentation or speech. - Luke Feldmeier , Online Leadership Training - Career and Leadership Accelerator for Engineers

3. Create An Emotional Connection

Creating an emotional connection with the audience and involving them in your session fosters active participation, and ensures your audience stays engaged throughout. This also serves to enhance your presence and to create memories that stay with them long after your presentation ends. - Kristin Andree , Andree Group

4. Put Your Unique Take Front And Center

Do you have something unexpected to say about your topic? Something that goes against the mainstream opinion in your industry or is maybe even slightly provocative? If so, putting your unique take front and center in the title and the beginning of your talk and explaining or resolving it later keeps your audience engaged and interested. - Micha Goebig , Go Big Coaching & Communications, LLC

5. Remember That The Audience Doesn't Know Your Planned Speech

No one wants to see you fail as a speaker. Remember that the focus shouldn't be on whether or not you can recall verbatim every word of your planned speech. The focus should be on how to connect to your audience with a few key points using a combination of storytelling and facts. - Sheri Nasim , Center for Executive Excellence

6. Adapt Your Language To The Audience

Talk about something they are interested in or include elements that will keep them interested. Start by asking why your topic matters to each and every one of them. Use language adapted to the audience. Keep the key messages to two or three maximum. Show them what you think and why you care about the topic. - Isabelle Claus Teixeira , Business and Human Development Consulting Pte Ltd

7. Try To Incorporate An Element Of Surprise

Engagement is the key to keeping the audience's attention. Invite participation, tell stories, walk around, have visuals, include humor, raise your voice and ask questions. Think of a comedian who points at someone in the audience: "Hey, you with the red shirt?" Everyone pays attention. What element of surprise can you present? - Susan Jordan, MBA, MSODL, PCC , Sphereshift Coaching and Consulting

8. Know Your Audience

Doing research ahead of time to ensure you're providing the subject matter in a personalized manner will keep their attention. The topic will dictate the necessary vibe. Based on that, providing opportunities for the group to engage, such as shouting out a word, raising a hand, etc., will also help maintain their interest. - Lindsay Miller , Reverie Organizational Development Specialists

9. Use The Problem-Agitation-Solution Approach

Don't just give a presentation — share a story. It must be a story-audience fit though. Use the P.A.S. — problem-agitation-solution — approach. Start with introducing a problem, follow by agitating the problem via telling a relevant anecdote and conclude by offering a solution by giving an audience a clear, direct way to avoid the pain and learn the lesson. - Alla Adam , Alla Adam Coaching

10. Tell The Audience What They Need To Hear

Instead of trying to figure out what to say, figure out what the audience wants and needs to hear. This shift in perspective allows you to tailor your speech in a way that keeps audiences actively engaged because it's good content that they want to hear. - Robin Pou , The Confident Leader

11. Go All In

To command your audience's attention you have to get into the spirit of what you're teaching and go all in without second-guessing yourself. People want to be led, but they'll be unwilling to follow someone who isn't confident in what they are communicating. - Arash Vossoughi , Voss Coaching Co.

12. Use A Compelling Opening

Start your speech/presentation with a compelling opening that grabs the audience's attention. This could be a surprising fact, a relevant story or a thought-provoking question. This initial engagement can help you establish a strong connection with the audience and set the stage for a captivating presentation. - Moza-Bella Tram , Moza-Bella LLC

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13. Be Authentic

Connect deeply with your essence and purpose. Radiate authenticity. When you're centered in genuine passion and truth others feel it, creating an unspoken bond. It's not about performing; it's about being present and real and offering value from the heart. That's magnetic. - Anna Yusim, MD , Yusim Psychiatry, Consulting & Executive Coaching

14. Let Your Audience Talk

There is nothing worse than stealing everyone's craving for autonomy and speaking the whole time. The person who does the talking does the learning. So, give some autonomy to the audience. Let them talk. Even if it's thinking time and talking to themselves, or to their neighbor or table group. This gains trust and they will lean into what you have to say even more. - Alex Draper , DX Learning Solutions

15. Leverage Non-Verbal Cues

My top tip is to engage your audience through storytelling. A compelling narrative captures attention, evokes emotion and makes complex ideas more relatable. Additionally, use body language and eye contact effectively. These non-verbal cues can significantly enhance your connection with the audience. - Peter Boolkah , The Transition Guy

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How To Create a Slide Deck: Templates & Tips

How To Create a Slide Deck: Templates & Tips

Written by: Unenabasi Ekeruke

How to create a slide deck

Wondering how to create slide decks that hit the mark? Look no further; you've come to the right place.

Whether you're pitching investors or making a keynote presentation, the quality of your slide deck matters a great deal.

Well-designed slide decks can pique your audience's interest and win them over.

In fact, about 91% of presenters swear beautiful slide decks boost their confidence during presentations.

In this article, we'll discuss what a slide deck is and how to create one. We've also included templates and helpful tips for creating powerful slide decks that leave a lasting impression.

In this video, we've also put together 13 presentation design tips for creating awesome slide decks.

Let's dive in!

Table of Contents

  • What Is a Slide Deck

How To Make a Slide Deck in 5 Steps

10 slide deck templates for creating successful presentations, slide deck faqs, create attractive slide decks with visme, what is a slide deck.

A slide deck is a collection of slides used as visual aids during a pitch or presentation. Think of each slide as a single card in a deck with unique content, meanings, value and structure.

Like a deck of cards, you can queue up your slides to tell a story about a topic. Depending on your story's angle, tone and mood , you can shuffle your slides or eliminate some of them.

How you build your slide deck depends on these three things:

  • The type of presentation you're making
  • Who your audiences are
  • What you want to accomplish or the message you're passing across

Slide decks like the one below are a valuable resource for entrepreneurs, marketers and businesspeople.

presentation content tips

When used to pitch a startup or idea , a slide deck is also called a pitch deck . But you could call it a presentation deck when you're using it for other purposes like presenting a proposal in a professional or academic setting.

Slide decks help you present ideas in an organized format and aid delivery during presentations. Many presentation programs like Visme and PowerPoint let you add as many slides as you want to your deck. The best part is that you can design and customize your deck, making it look professional and attractive.

Create a stunning presentation in less time

  • Hundreds of premade slides available
  • Add animation and interactivity to your slides
  • Choose from various presentation options

Sign up. It’s free.

presentation content tips

How you craft your slide deck can play a big role in the success of your presentation. Here's a step-by-step guide on how to create an effective slide deck.

Step 1: Build Your Deck Around Your Story

Want to up the value of your presentation? Start by focusing on your core message. Regardless of your presentation type, your slide deck outline should answer these key questions:

  • What is the purpose of your presentation?
  • What do you want your audience to understand or remember?
  • What actions do you want them to take after listening to you?

Many people, including experienced presenters, tend to fill their slides with points that don't add value. This leaves the audience confused about whether to listen or read the slide.

Remember, the pitch deck should visually enhance your audience's learning experience. Once you weave your narrative around your main story, you can organize your supporting points around it. You're sure to engage your audience and drive your message across.

Dealing with busy execs who won't sit through your presentation? Use a startup one pager instead. It'll get their attention quicker and more efficiently. You can then secure a meeting to present your pitch deck.

Step 2: Use Premade Templates

Templates give you a creative head start. They provide consistency in design, layout and ideas. Visme has thousands of editable slide deck templates to help you create presentations quickly.

Here's how to customize your slide deck in Visme.

1. Select and Edit a Template

Each slide deck template in Visme has two or more slides. Feel free to add, remove or reorder slides to your deck as you proceed. Once your presentation structure is ready, pick out slides to edit and input your own content.

If you have an existing presentation in PowerPoint, you can import it and continue editing your slides in Visme.

2. Input and Edit Text

After you've selected your slides, add custom text to them. Our templates have built-in text placeholders. Click and drag the placeholder to change the text position. Or click each placeholder and highlight the block of text to edit it.

Type your text or paste the text you copied from elsewhere. Repeat the process throughout the rest of the slide deck.

Want to add more fun and personality to your text? Visme editor makes it easy for you to change font style, text color, size, style, direction and much more. Animate your text and add other special effects to make your text alluring.

3. Use High-quality Stock Images

High-quality images capture and convey abstract concepts like color and emotions. Upload images stored on your computer and use them in your design. Or select from Visme's rich library of free high-resolution images to find the perfect one for your slide deck.

4. Add Shapes, Icons and Animated Graphics

Use these elements to bring boring presentations to life. They are effective for creating minimalistic designs and explaining complex ideas.

Visme has a comprehensive library of more than one million shapes, icons , illustrations and animations . Click the graphics tab, select the asset, and add it to the slide. You can change the color, position and size of your design assets.

5. Add Data Visualizations

Use data visualizations to share statistics, financial and other numerical data in your presentation. You'll find bar charts, pie charts , graphs , timelines , flowcharts , maps and more in Visme.

Select the chart or graph and customize the title, color, data, legends and more.

6. Eliminate Unwanted Elements

Pre-built slide decks contain lots of placeholder content. They serve as a guide to help you create the perfect presentation. You don't have to use all of it.

Feel free to eliminate anything that isn't useful to your deck. Watch this video to learn more about creating beautiful slide deck presentations in Visme.

Step 3. Make Your Design Count

When preparing for your big day, invest as much time into your slide design as your content. What's in it for you? An engaging slide deck can draw in your audience and get them excited about what you have to offer.

Be Consistent

If your company has a brand guideline, apply your brand elements to the slides. But if you haven't got one, Visme helps create a strong and memorable brand identity .

Use the brand style guide template below to define your brand personality and ensure consistency.

presentation content tips

After creating your logo, fonts and colors, you can save them in Visme's brand design tool . Your team members can easily create presentations in Visme and your brand theme will automatically appear on their designs.

Watch the video below to learn how to set up your branding kit in Visme.

Use the Right Font Pairing

Choosing the right font pairing and sizes can be a big deal, especially for non-designers. But getting it right can turn a boring slide deck into an appealing one.

Stick to two or three typefaces and assign distinct roles to each font —the more contrast between your fonts, the better.

For instance, you can use the same font for headings, another for the intro, another for the body and the fourth for quotes.

Use typefaces that connote your personality and style. If you're pitching art or design themes, incorporate classic and contemporary typefaces that connote creativity and elegance.

Not sure how to pair fonts? We've created this detailed guide to help you choose the right font combination for your designs.

Step 4: Incorporate the Right Visuals

Without a doubt, the human brain is wired for visuals . The mental capacity to process visual content far exceeds that of written and spoken words.

Attractive visual aids help you tell more compelling stories than text. Incorporating images, video animations and sleek transitions to break up static slides will get people's attention.

Bar charts that show patterns or trends can boost investors' confidence and convey excitement. The same goes for pie charts, which are great for comparing growth areas.

Use infographics to condense lengthy text into visuals that people can easily relate to. Luckily, Visme has the right tools for every job. With our infographic maker , you can easily translate your ideas into digestible graphics.

Step 5: Make Your Slide Deck Clear and Brief

One big mistake people make is that they want to keep adding content to their slide deck. They end up filling it up with tedious details irrelevant to their audience.

Remember, your slides are supposed to aid your presentation rather than contain every word you say. If you fill it with text, you could quickly lose your audience. They'll keep longing for the end and leave the room with little or no information.

To make your slide deck impactful, eliminate fluff. Keep it brief yet filled with key action points. Fit your information into three key blocks- a persuasive intro, a strong body and an actionable conclusion. You will have a more focused, shorter, and memorable presentation .

Whether you want to create slide decks for business, education, or nonprofits, Visme has everything you need. We have thousands of templates to help you create stunning slide decks you can be proud of. Here are our top 10 templates from each of these categories.

Template #1: HybCab Pitch Deck Presentation Template

Got a new business idea? Or do you want to scale your business? Get your investors pumped up with this Uber-inspired professional pitch deck template.

The editable 20-slide deck template covers every element of a winning pitch. It features a striking slide layout, a beautiful color scheme, and high-resolution photos and icons. The interactive data visualizations allow you to share compelling numbers that attract investors' interest.

presentation content tips

Template #2: Buyer Presentation Template

Use this attractive slide deck template to win over clients for your real estate business. The simple and classy design makes it unique and impactful.

You'll find a lot of space to play around with colors, fonts and other design elements. Feel free to tweak the layout design, add compelling images of your properties, key stats and much more.

presentation content tips

Template #3: BuffIT Pitch Deck Presentation Template

This template is a perfect pick for companies looking to pitch to customers or investors. Use this Buffer-inspired slide deck to share your key information like goals, traction, milestones, financial projection and more.

The consistent blue color theme and elegant styling provide a refreshing visual experience. Notice how charts, timelines and images are used to draw attention to critical data. You can add or remove slides, edit the content, and use your brand colors, fonts and logo to keep it on brand.

presentation content tips

Template #4: Training Course Presentation Template

Bridge the skills gap in your organization with this training slide deck template. The template has a minimalistic design and seamlessly blends different shades of blue across all 13 slides.

The slides feature valuable elements and sections to help your audience retain the information better. You'll find quality icons, images, a chart, timeline, checklist and evaluation matrix.

Use this template to onboard new hires and get them in the mood for work. You can also use it to prepare training courses or introduce new policies and procedures.

presentation content tips

Template #5: Coffee Lover Statistics Presentation

Here's another cutting-edge slide deck template for education, training and informational purposes. The coffee-themed presentation has a rich blend of white, brown and black color themes.

You can use it to highlight the benefits of a product with relevant statistics, charts and graphs to make it digestible. The text, icons and images are evenly spaced, making it easier for your audience to grasp key information.

Create the perfect slide deck with Visme's design collaboration feature. Team members can view, edit and leave feedback on your presentation in real-time. You can reply, resolve and delete comments till the design is top-notch.

presentation content tips

Template #6: Nonprofit Report Presentation

Are you starting a nonprofit or growing an existing one? This editable slide deck presentation can serve multiple purposes.

You can use it to share what you and your volunteers have been up to in the past year. It's also helpful in building support for your charitable projects.

It features sections like executive summary, introduction, map of projects, number of incidences, cases, casualties and more. Use images, data visualizations and widgets from Visme's library to tell stories that pique your audience's interests.

presentation content tips

#Template 7: Lesson Plan Presentation

With this slide deck template, you can build a learning trajectory for your students. It outlines what students need to learn, how lessons will be delivered, and how learning will be evaluated. You can also list resources needed by teachers and students, methods and assignment types.

Change the color, font and logo to fit your brand and your deck is ready for use.

presentation content tips

Template #8: Creative Product Presentation

Weave a captivating narrative about your product with this slide deck template. The template has a dynamic layout, creating room for you to present any information.

It highlights key information like the product mockup, milestones and timelines, revenue projections, product pricing and more. Use this template to visualize the creation process for SaaS-based platforms, cloud solutions and tech products.

Template #9: Financial Report Presentation

Looking to communicate financial activities and performance within your company? This visual-rich slide deck template fits the bill. It contains bars, charts, and graphs, making your data easier to comprehend.

The dark background and bright-colored fonts and elements create the perfect visual contrast. Liven up your presentation with animated icons, illustrations and special effects. Also, incorporate hover effects and clickable pop-ups to make your slides interactive.

Template #10: Parenting Keynote Presentation

Use this appealing keynote presentation template to deliver a powerful presentation on parenting. This colorful slide deck can help you connect with other parents, teachers and child caregivers.

Utilize our crisp stock photos, icons and illustrations to make your audience engagement more rewarding.

presentation content tips

Why Is It Called a Slide Deck?

The term slide decks date back to an old technology where slides were physically inserted into a carousel projector and projected on the wall or screen. These slides were shuffled like a deck of cards to create a presentation. Hence, the name "slide deck" has stuck with the modern age.

Today slide decks are created and projected digitally using software like Visme , PowerPoint, Google Slides and more.

What Is the Difference Between a Slide Deck vs. Powerpoint vs Presentation vs Pitch Deck?

A slide deck is a group of slides put together to tell a story. PowerPoint is a software application used to create slide decks or presentations. A pitch deck is a distinct type of slide deck used to pitch a solution, idea, or product when seeking financing from investors.

How Do You Make a Beautiful Slide Deck?

Whether you're sharing strategies or performance updates, you don't need to build your slide deck from scratch. Visme has a rich library of beautifully-designed slide decks that leaves a lasting impression on your audience.

Now you know what makes a slide deck great. It's time to create one for your business.

Visme presentation software and templates provide everything you need to create beautiful slide decks for any purpose. Our software has helped thousands of businesses and professionals nail their presentations.

Each template comes with pre-designed slides. You can replace your content and customize other design elements according to your preference. With Dynamic Fields , you're sure your personal, company and other critical information will be accurate and updated throughout your presentation in real-time.

Visme lets you download your slide deck in multiple formats or share online using a link . You can generate an embed code and paste it on your website or blog. From your analytics page , you can see who has viewed your presentation and other metrics.

Easily put together winning slide decks in Visme

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  • Presentation Ideas for Students: Easy and Unique Topics

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Presentations at school are not just an everyday task: they are your chance to show you are a bright student and demonstrate your vision. Adding some creativity and your personal touch to your presentations will provide an extra level of interest and help your presentation remain in people’s memories.

You don’t need to be a techie, either. Software packages such as PowerPoint, Google Slides, and Canva are easy to use and provide many colorful devices to make your ideas visually striking.

To create this article, we invited experienced presentation designers and effective presenters to share tips and original ideas for presentations that will help students succeed. So, choose an interesting topic from our list and create a presentation using the tips from our experts!

List of Topic Ideas for Different Categories

As you already know, the right topic needs to appeal to you, fit the occasion, and hold the interest of your audience. Here's a more detailed checklist of the characteristics of the best presentation topics:

  • Engaging: Captures and holds the audience’s interest throughout the presentation.
  • Relevant: Relates to trends and topics in your field of study or work.
  • Researchable: Information and resources are available to support your claims and arguments.
  • Brief and Concise: Easily understood by the target audience with no convoluted ideas or overused terminology.
  • Original: Offers a fresh perspective or approach, distinguishing it from common topics.
  • Appropriately Scoped: Well-suited for the allotted presentation time; not too broad or too narrow.

Thus, when selecting presentation topics for students, consider these factors to create an excellent presentation. You can also explore what a good essay topic looks like to get more inspiration and ideas for your presentation.

So, check out our list of 100 PowerPoint presentation topics for students, which has been thoroughly structured to make it easier for a school or university student to choose a topic!

10-Minute Presentation Ideas

You must pick your subject carefully if you have 10 minutes to make an impression. It has to be brief and compelling. Here are ten short and memorable ideas for presentation topics:

  • The Future of Renewable Energy Sources
  • The Psychology Behind First Impressions
  • The Rise of Artificial Intelligence in Everyday Life
  • Minimalism: More Than Just Decluttering
  • The Impact of Social Media on Mental Health
  • Brief History of the Internet
  • How to Start a Small Business
  • The Basics of Personal Financial Management
  • The Importance of Voting in Democratic Societies
  • The Benefits of Daily Physical Activity

If you need help creating a great topic, consider consulting expert writers. The PowerPoint presentation writing service can provide engaging presentation examples for students. Moreover, experienced authors will help you with any part of your presentation if required.

Good Higher School Presentation Ideas

School presentations for high school students can be a perfect way to introduce exciting topics and help them broaden their educational horizons. Here are ten PowerPoint presentation topics for higher school students:

  • The Effects of Global Warming on Our Planet
  • The Evolution of Pop Music
  • Understanding the Stock Market
  • The Science of Habit Formation
  • Exploring Career Options in Technology
  • The Role of the United Nations in World Peace
  • The Influence of Advertising on Consumer Behavior
  • Teenage Mental Health: Understanding and Support
  • The History and Impact of Comic Books
  • Cybersecurity: Protecting Yourself Online

Business Topics for Presentation at University

Business presentations must be informative, explaining industry trends, strategies, and innovations. Here are the ten most impressive business slideshow ideas for students:

  • The Impact of E-commerce on Traditional Retail
  • The Role of Social Media in Modern Marketing Strategies
  • Startup Culture: Evolution and Impact
  • Corporate Social Responsibility: Examples and Outcomes
  • The Future of Work: Remote vs. In-Office
  • Blockchain Technology in Business
  • Global Economic Trends and Their Impact on Local Businesses
  • Customer Relationship Management: Best Practices
  • Business Ethics in the Age of Technology
  • Mergers and Acquisitions: Strategy and Outcomes

>> Find more business research paper topics  for presentation  at StateOfWriting!

Medical and Nursing Topics for Presentation

Medical and nursing presentations usually focus on today's issues, innovations, and new or best practices. This list covers ten interesting topics for presentation for healthcare professionals and students:

  • The Role of Telemedicine in Modern Healthcare
  • Advances in Robotic Surgery
  • The Impact of Mental Health on Physical Well-being
  • Ethical Dilemmas in Nursing Practice
  • The Importance of Patient Education in Chronic Disease Management
  • Breakthroughs in Alzheimer's Disease Research
  • Handling Medical Emergencies in Remote Areas
  • The Evolution of Nursing Roles in Healthcare
  • Strategies to Combat Antibiotic Resistance
  • Patient Safety and Quality Improvement in Hospitals

Unique Management Topics for Presentation

Good management is at the heart of a successful enterprise. The following ten creative presentation ideas explore leadership, strategy, and operational effectiveness:

  • Leadership Styles and Organizational Impact
  • Change Management: Strategies for Successful Implementation
  • The Importance of Emotional Intelligence in Leadership
  • Project Management Techniques for Efficient Workflow
  • Cross-Cultural Management and Its Challenges
  • Corporate Governance and Accountability
  • Managing Remote Teams: Tools and Tips
  • Innovation Management in Companies
  • Crisis Management: Case Studies and Lessons Learned
  • Performance Management and Employee Development

Interesting Psychology Topics for Presentation

Psychology is a human science that seeks to understand the mechanics of our minds and behaviour. Here are ten topics to do a presentation on psychology that are sure to captivate and educate any audience:

  • The Psychology of Motivation and its Impact on Success
  • Cognitive Biases and Decision-Making
  • The Effects of Stress on Mental and Physical Health
  • Child Development: The Role of Nature vs. Nurture
  • The Influence of Personality on Lifestyle Choices
  • Psychological Techniques in Pain Management
  • The Impact of Social Media on Teen Self-Esteem
  • Memory Formation and the Mechanisms of Forgetting
  • The Role of Therapy in Treating Anxiety Disorders
  • The Psychological Effects of Color on Mood and Behavior

Best Biology Topics for Presentation

Life comes in many forms, and biology is the science that explores them all. Here are ten easy topics for presentation on biology:

  • The Genetic Basis of Inherited Diseases
  • The Role of Microbiomes in Human Health
  • Conservation Strategies for Endangered Species
  • The Process and Implications of CRISPR and Gene Editing
  • Plant-Animal Interactions and Their Ecological Impact
  • Marine Biology: Deep Sea Ecosystems and Their Mysteries
  • The Biology of Aging and Longevity
  • Biotechnology in Agriculture: Innovations and Ethics
  • Behavioral Ecology and Animal Communication

Good Physics Topics for Presentation

Physics helps people understand the general laws of the Universe. Here are ten unique topics for presentation in college:

  • The Theory of Relativity and Its Applications
  • Quantum Mechanics: Principles and Paradoxes
  • The Physics of Black Holes and Neutron Stars
  • Advances in Particle Physics and the Large Hadron Collider
  • The Role of Physics in Renewable Energy Technologies
  • Nuclear Fusion: The Future of Energy?
  • The Science of Thermodynamics and Its Modern Applications
  • Astrophysics: Exploring the Composition of the Universe
  • The Physics of Sound and Music
  • Fluid Dynamics in Nature and Technology

Chemistry-Related Topics for Presentation

Chemistry is central to many innovations around us and our daily experiences. Let’s explore ten presentation topic ideas explaining chemistry from practical applications and theoretical research:

  • The Chemistry of Everyday Life: Soaps and Detergents
  • Organic Chemistry and Pharmaceutical Development
  • Nanotechnology in Chemistry: Materials and Applications
  • The Role of Chemistry in Environmental Conservation
  • Catalysis and Its Importance in Industrial Processes
  • The Future of Materials Science with Polymers and Composites
  • Biochemistry: Proteins and Enzymes at Work
  • The Chemistry of Food and Flavor
  • Electrochemistry and Its Applications in Energy Storage
  • Chemical Safety and Toxicology in the Modern World

Tips for Creating Powerful Presentations

Shaping the perfect presentation is vital to persuade the audience to listen. Mastering the art of presentation can impact your success. Our experts have kindly provided basic advices for a successful presentation:

  • Know your Audience: Match the content to your audience's interests, level of knowledge, and expectations.
  • Lead with a Hook: The story or compelling start that helps you capture attention and achieve the tone you want for your presentation.
  • Use Visuals Wisely: Relevant visuals can support and enhance your message – but must never overshadow it.
  • Practise Makes Perfect: Rehearse your speech beforehand many times to deliver it more fluently and confidently.
  • Make Your Presentation Interactive: Add questions, interactions, and active engagement with your audience to keep them interested.

Tips for Creating Powerful Presentations

To be effective with presentations, you must know your audience, have a killer beginning, use stage-appropriate visuals, practice, and use a strong engagement hook.

Elevate Your Presentation to Leave a Lasting Impression

To sum up, picking interesting presentation ideas for students and adding a touch of creativity to them can turn school assignments into memorable experiences. You can also use visual aids or UK writing service to make your presentation eye-catching and showcase your unique perspectives and insights. Your efforts will impress and inspire those who listen.

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presentation content tips

Present content in Microsoft Teams meetings

When working remotely in Microsoft Teams, you can present content by sharing your screen, your entire desktop, a PowerPoint file, and more.

Start presenting content

Share screen button

Note:  If you're using Teams on the web, you'll be able to share your screen only if you're using Google Chrome or the latest version of Microsoft Edge. Screen sharing isn't available for Linux users.

Desktop

Show your entire screen, including notifications and other desktop activity.

You need to seamlessly share multiple windows.

Window

Show just one window, and no notifications or other desktop activity.

You only need to show one thing and want to keep the rest of your screen to yourself.

PowerPoint Live

Present a PowerPoint file others can interact with.

You need to share a presentation and want others to be able to move through it at their own pace. For info on PowerPoint sharing, see .

Whiteboard

Collaborate with others in real time.

You want to sketch with others and have your notes attached to the meeting.

When you're done sharing, select Stop sharing in your meeting controls. 

To turn off screensharing if your screen locks:

Microsoft Teams more options icon

Turn the  Turn off my camera and mic when my screen locks toggle on.

Restart Teams to activate this setting.

Presenter controls

While you're sharing content, use the controls in the presenter toolbar to keep your presentation engaging and running smoothly. The presenter toolbar is only visible to the person presenting.

To bring the presenter toolbar onscreen:

Image showing screen sharing indicator.

The toolbar will stay in place for a few seconds until you're done adjusting the controls. Then, it'll disappear from view.

Teams Pin Chat icon

Move the presenter toolbar 

To keep the presenter toolbar from blocking important content on your screen, move it to any area on the screen you're sharing.

To move the presenter toolbar:

Drag handle glyph

Drag it anywhere on your screen.

Release the drag handle when you've placed it in the right area.

Tip:  You can also move the toolbar by clicking and holding any area on the toolbar that isn't interactive (e.g., in between presenter controls) and dragging it.

Control your camera and mic

Video call button

Give and take control of shared content

Give control.

If you want another meeting participant to change a file, help you present, or demonstrate something, you can give control to that person. While someone has control, they can make selections, edits, and other modifications to the shared screen.

You'll both be in control of the sharing, and you can take back control anytime.

Caution:  When you’re sharing an app, only give control to people you trust . People you give control can send commands that could affect your system or other apps. We've taken steps to prevent this but haven't tested every possible system customization.

Start sharing your screen.

Take control button

Select the person you want to give control to. Teams will notify them that you’re sharing control.

Select Take back  to take back control.

Take control 

To take control while another person is sharing:

Select Request control . The person sharing can approve or deny your request.

Make selections, edits, and other modifications to the shared screen while you have control.

Select Release control to stop sharing control.

Sharing computer sound lets you stream audio from your computer to meeting participants through Teams. You can use it to play a video or audio clip as part of a presentation.

Audio sharing on button

To learn more, see  Share sound from your computer in a Teams meeting or live event .

All sound from your computer, including notifications, will be audible in the meeting.

Optimize for video

Prevent choppiness or lag when you're sharing high-motion content by optimizing video.

To optimize video, select Optimize  in your presenter toolbar. 

Presenter toolbar with Optimize option highlighted.

Change your layout

When you're sharing content, you can choose from several different layouts to help make your presentation more engaging. 

To change your layout while you're sharing your screen:

Turn your camera on.

Presenter toolbar with Layout option highlighted.

Select the layout you want to use:

Content only : Participants will see the content you're sharing in the main Teams window. They'll still be able to see your video feed next to the content.

Standout : This produces an effect on your background that blocks it and helps you stand out in your video feed.

Side-by-side : This view will place you and another participant side-by-side in the meeting window. This helps draw focus to you and other participants who are speaking during the meeting.

Reporter : This layout isolates you from your video feed and places you in front of the content you're sharing, just like a reporter in front of a scene.

Annotate content

Annotate pen button

To learn more, see Use annotation while sharing your screen in Microsoft Teams .

View participants

After you start presenting, a minimized view of the meeting window will appear next to your shared content. 

People or Show Participants button

Stop sharing

Select Stop sharing in the presenter toolbar to stop sharing your screen and return to the main Teams meeting window.

Share content on a Mac

If you're using a Mac, you'll need to grant permission to Teams to record your computer's screen before you can share. 

You'll be prompted to grant permission the first time you try to share your screen. Select Open System Preferences from the prompt. If you miss the prompt, you can do this anytime by going to Apple Menu > System Settings > Privacy & Security .

Under Screen & System Audio Recording , make sure the toggle next to  Microsoft Teams is turned on.

Go back to your meeting and try sharing your screen again.

Note:  If you're using Teams on the web, make sure you've also granted screen recording permission to your browser.

Zoom in to shared content

To get a better look at shared content, click and drag it to see different areas. To zoom into or out of content someone's sharing during a meeting or call, use the buttons at the lower left of your meeting window: [+] to zoom in and [-] to zoom out. You can also try the following:

Pinch in or out on your trackpad.

Use Teams keyboard shortcuts .

Hold the Ctrl  key and scroll with your mouse.

Note:  Mac trackpads don't support zoom in meetings. If you're on a Mac, use one of the other options. If you're using Linux, giving and taking control of shared content isn't available at this time.

Open shared content in new window

Expand your view by opening shared content in a separate window during your Teams meetings.

To open shared content:

Join your meeting from Teams for desktop .

Help Pop out button

To minimize content, select X  to close the window.

Share content

To share content from your mobile device:

More options button

Choose...

If you want to...

Present a PowerPoint file others can interact with. Choose the PowerPoint you want to share; when you select one, sharing will start automatically.

Take a photo to share or choose one from your gallery. Choose the photo you want to share and select when you're ready to share.

Share live video from your camera. Tap when you're ready to share.

Show your entire screen, including notifications and other activity. You'll be prompted to tap when you're ready to share.

Turn on the toggle to share audio from the content on your screen.

. Whiteboard content will share automatically.

Tap Stop presenting  or Stop sharing when you're done. 

Tip:  To go forward and back in a PowerPoint presentation, swipe in the direction you'd like to go, or tap the forward and back buttons on the bottom of your screen.

Note:  If your role changes from presenter to attendee during a meeting and you're presenting, screensharing will stop.

Zoom in to shared content 

Want to get a better look at shared content?

Pinch in or out to zoom, and tap and drag to see different areas.

Note:  Zoom isn't currently supported when you're sharing photos and videos.

Minimize shared content

You may want to minimize the content someone is sharing in order to better see the people in the meeting on your mobile device. Here's how:

More actions button next to participant's name

Tap  Minimize content from the menu

This will give you a better look at more of the people in the meeting. You'll still see the shared content on the lower portion of your screen.

Mobile meeting screen with content minimized

Use your phone as a companion device in a meeting

Join a meeting on more than one device for more collaboration and content-sharing options.

If you're already in a meeting on your laptop, for example, you can add your phone as a companion device to present files, share live video, and much more. Any device with the Teams mobile app can be added as a companion device—just make sure the devices you're using are signed in to the same Teams account.

There's a lot you can do when you add a companion device to your meeting experience:

Use mobile video to show things that are out of view for remote participants.

Take a photo to share with everyone or pick one from your camera roll.

Use your phone to control a presentation.

Share your mobile screen.

If you can see it on your phone, you can share it in the meeting!

Tip:  For more details, see Join a Teams meeting on a second device .

Add a companion device to a meeting

Open Teams on your mobile phone when you're already in a meeting on another device.

You'll see a message near the top of your screen informing you that you're currently in a meeting on another device, and asking if you want to join it on this one, too. Tap  Join .

A banner in Teams saying that Weekly Design Sync - Tuesday is nearby with the option to join from your mobile device.

You'll then see two options: Add this device , and Transfer to this device . Tap  Add this device .

add this device to meeting

If you join this way, we'll mute your companion device's mic and speaker to avoid causing an echo effect.

When you're ready to share something from the companion device, tap Start presenting at the bottom of the screen. On your other device, you'll be able to see what you're sharing, just like everyone else in the meeting.

When you're finished, tap  Stop presenting , or simply hang up. Your other device will still be connected to the meeting.

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    2. It persuades your audience to take action. A presentation should be persuasive. This is especially true for business presentations and product demos. You might also want to appeal to your readers through emotions. 3. It educates your audience and empowers them to make informed decisions.

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    Tips for giving a great presentation. Follow these tips to help you create a presentation that will engage your audience: 1. Keep your presentation simple. When putting your presentation together, remember that simpler is better. Many presenters follow the "10-20-30" rule: use 10 or fewer slides, keep your presentation under 20 minutes and ...

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    2. Find A Way To Actively Engage The Audience. Be prepared with ways to get your audience engaged and keep their focus. Whether that's relating to your audience, telling a joke or asking questions ...

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    Tips for Creating Powerful Presentations. Shaping the perfect presentation is vital to persuade the audience to listen. Mastering the art of presentation can impact your success. Our experts have kindly provided basic advices for a successful presentation: ... Know your Audience: Match the content to your audience's interests, level of ...

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    Use contrasting colors, bold fonts, or a distinctive shape to ensure it doesn't get lost in the rest of your email content. Ideally, it should be positioned high enough in the email that readers won't have to scroll too much to find it, or at the end of the content so that it feels like a logical next step. Mind the email length