marketing communications manager cover letter

Resume Builder

• Resume Experts
• Search Jobs
• Search for Talent
• Employer Branding
• Outplacement

Marketing Communications Manager Cover Letter

15 marketing communications manager cover letter templates.

How to Write the Marketing Communications Manager Cover Letter

In response to your job posting for marketing communications manager, I am including this letter and my resume for your review.

Previously, I was responsible for writing and editing support on all promotional materials, website content, company/product news releases, sales support tools.

Please consider my qualifications and experience:

• Experience in advertising, retail and direct marketing in a production environment
• Proven interpersonal, communication, problem solving and customer service skills within a diverse organization
• Diplomacy/graciousness - Job involves saying no to employees of various levels customers
• Willingness to travel - Frequent travel for up to a week at a time
• Experience planning and executing successful B2B events and conference participation
• Drilling industry experience is highly desirable
• Able to work well with people at all levels of the organization
• Extensive experience with developing, maintaining and managing Marketing nurturing programs utilizing a Marketing Automation tool such as Eloqua, Marketo, Silverpop, or similar resources

Thank you for considering me to become a member of your team.

Armani Bernier

• Microsoft Word (.docx) .DOCX
• PDF Document (.pdf) .PDF
• Image File (.png) .PNG

Responsibilities for Marketing Communications Manager Cover Letter

Marketing communications manager responsible for consultative editorial/development services to clients to ensure appropriate copy solutions are used, content accuracy, and grammar consistency in style and image.

Marketing Communications Manager Examples

Example of marketing communications manager cover letter.

I would like to submit my application for the marketing communications manager opening. Please accept this letter and the attached resume.

In the previous role, I was responsible for writing/basic infographics/content editing for website and intranet content, marketing materials, corporate e-newsletters, articles for corporate and industry publications and for client publications/blogs.

I reviewed the requirements of the job opening and I believe my candidacy is an excellent fit for this position. Some of the key requirements that I have extensive experience with include:

• A focused attention to detail, and a reputation for consistent delivery
• Proven experience in marketing or marketing agency preferred
• Proven people management experience (of a small team) preferred
• Experience in a startup or a PR firm that supported startups strongly preferred
• High energy and love to get stuff done!
• Love to write and are great at it
• Energized by feedback and being challenged
• Eye for detail and creative development

Thank you for your time and consideration.

Armani Swaniawski

I am excited to be applying for the position of marketing communications manager. Please accept this letter and the attached resume as my interest in this position.

Previously, I was responsible for writing and editing support for outbound communications, including promotional materials, website content, distributor portal content, public relations, announcements, etc.

Please consider my experience and qualifications for this position:

• Superior communication skills, including writing, grammar, proofing, and editing
• Strong marketing skills and knowledge of best practices
• Experience implementing a comprehensive marketing and content management strategy
• Experience partnering with third-parties and consultants on marketing and communications initiatives
• Proficiency in Adobe InDesign, Photoshop, Illustrator and Acrobat
• Experience with Constant Contact or similar
• Familiarity with the concept of Solution Selling
• Knowledge of marketing automation software

Onyx Bailey

In my previous role, I was responsible for writing and editing support for outbound communications, including promotional materials, Web site content, newsletters and departmental annual reports;.

• Demonstrated experience building excellent collaborative working relationships with the sales channels
• Marketing/Communications qualification is desirable, but not essential
• Understanding of applicable computer systems, such as Microsoft Office, Google Apps, Salesforce.com and function specific software
• Knowledgeable on industry and product lines
• Effectively work across the division, in diverse cultures and operating structures, for leadership with differing strategic objectives and approaches to the marketplace
• Consistent track record of working across multiple divisions/operating groups and functions and juggling multiple priorities
• Experience in leading the systems and processes for dissemination of communications information and be able to set policies and standards for the function
• Skilled in influencing senior management, with a high level of integrity

Dakota Schinner

In the previous role, I was responsible for writing, editing and proofing support for RFP/RFI responses, e-communications, website content, guides, talking points, presentations, etc.

• Solid knowledge of print/media production, working with the media and/or event planning preferred
• Knowledge of government services industry is strongly preferred
• Be revenue focused & be able to implement strategies to support hotels
• Be analytical, be able to present conclusions and make recommendations
• Have very good English written and verbal communication skills
• Extremely pro active with all activities & support the region
• Be able to work to a tight schedule and deadline
• Create, manage and execute the One Commercial Partner Group global communication plans

Justice Kreiger

Please consider me for the marketing communications manager opportunity. I am including my resume that lists my qualifications and experience.

In my previous role, I was responsible for writing and editing support for all communications including all promotional materials, website content, newsletters and reports.

• Knowledge of print and digital marketing communications tools and techniques
• Understanding of social media and campaign marketing
• Analytical minded and results driven
• Previous experience working within the Capital Markets, Ratings agency or Investment Banking industries
• Demonstrated knowledge of the principles of exemplary customer service demonstrated through actively listening, taking ownership and resolving concerns or problems as appropriate
• Experience in being detail-oriented, organized, proactive and comfortable multi-tasking to produce effective marketing on sometimes tight deadlines
• Experience with writing marketing briefs and working with creative production teams
• Experience in thinking strategically, executing effectively and efficiently within a high pressure, fast-paced environment

Thank you for taking your time to review my application.

River Quigley

Related Cover Letters

Create a Resume in Minutes with Professional Resume Templates

Create a Cover Letter and Resume in Minutes with Professional Templates

Create a resume and cover letter in minutes cover letter copied to your clipboard.

Build my resume

• Build a better resume in minutes
• Resume examples
• 2,000+ examples that work in 2024
• Resume templates
• Free templates for all levels
• Cover letters
• Cover letter generator
• It's like magic, we promise
• Cover letter examples
• Free downloads in Word & Docs

5 Marketing Manager Cover Letter Examples Made for 2024 

• Marketing Manager Cover Letter
• Marketing Manager Cover Letters by Role
• Marketing Manager Cover Letters by Experience
• Write Your Marketing Manager Cover Letter

You’re an expert at generating demand and interest in a company’s products or services. New markets are identified, profitability analysis is completed, and successful strategies are created when you’re leading the marketing team. 

Now it’s time to craft an expert-level cover letter to accompany your marketing manager resume and present your promotional skills to hiring teams. 

With every company being concerned about ad spend and brand image, they’ll want to ensure they bring highly skilled marketing managers on board. You can optimize for success with our marketing manager cover letter examples that are proven to be effective in 2024.

Marketing Manager Cover Letter Example

USE THIS TEMPLATE

Microsoft Word

Google Docs

Block Format

Copy this text for your marketing manager cover letter!

123 Fictional Avenue Columbus, OH 43004 (123) 456-7890

September 10, 2023

William Moore Abercrombie & Fitch 123 Fictional Lane Columbus, OH 43004

Dear Ms. Moore,

As a dedicated marketer, I desire to contribute in-depth digital expertise and data-driven insights to a quality-driven, fashionable and trendsetting brand such as Abercrombie & Fitch. Your brand’s popularity among the style-conscious youth and commitment to trendy, collegiate-inspired designs have resonated with my personal and professional sensibilities. As your marketing manager, I can craft compelling digital strategies and collaborate with the team to improve customer engagement and brand visibility.

At Alliance Data, I developed and executed digital marketing campaigns, blending SEO, targeted social media advertising, and data-driven analysis to elevate online sales for local Columbus businesses by 32%. At Safelite AutoGlass I developed custom reporting tools and tracking ROI metrics, I identified trends that facilitated a 23% reduction in cost-per-click and increased lead conversions by 18%.

Attached is a comprehensive marketing portfolio showcasing my prowess in digital marketing strategy, graphic design, social media management, and analytics. I am eager to apply this diverse skill set to drive innovative marketing solutions that foster the continued growth and success of Abercrombie & Fitch.

Thank you for considering my application, and I look forward to discussing how my experience and passion align with your marketing needs.

Sofia Kostov

Enclosures: Resume Application Marketing Portfolio

Why this cover letter works

• Contextualize your relevant experiences backed up by quantified wins. Keywords like digital marketing campaigns, analysis, reporting, social media management, and ROI rank high when tailoring your marketing manager cover letter to the employer’s needs.

Level up your cover letter game

Relax! We’ll do the heavy lifting to write your cover letter in seconds.

Digital Marketing Manager Cover Letter Example

Copy this text for your digital marketing manager cover letter!

123 Fictional Avenue Detroit, MI 48204 (123) 456-7890

Noah Hill General Motors (GM) 123 Fictional Lane Detroit, MI 48204

Dear Mr. Hill:

In line with GM’s convincing mantra, “Everybody In,” I am thrilled to bring my digital marketing expertise to your remarkable team as the next digital marketing manager. It is an engaging prospect to align with fellow digital marketing professionals within your organization. I believe that when diverse digital perspectives coalesce, it paves the path for pioneering and result-oriented marketing solutions.

I had fun leading the digital marketing department at Rock Connections. Through strategic collaborations, we achieved notable milestones, such as increasing organic website traffic by 89%, improving Google Ads’ click-through rate by 33%, and boosting social media engagements by a staggering 109%. Noteworthy tools deployed include SEMrush for SEO audits and Hootsuite for social media planning.

In a similar role at Detroit Labs, I drove a 52% increase in conversion rates and a significant reduction of 29% in customer acquisition costs. These accomplishments were achieved using tools like Moz Pro for SEO, Google Ads for Pay-Per-Click Campaigns, and Sprout Social for effective social media strategies.

Moving beyond metrics, my involvement extends to the heart of the local business community. I have volunteered for mentoring sessions at Detroit tech meetups and have actively engaged in fundraising campaigns for disadvantaged local businesses. A solid digital presence isn’t just about profit but also encompasses shaping relationships with businesses, clients, and communities. It underpins the idea that everybody truly is in.

GM’s commitment to electrification, with nearly half of its product portfolio projected to be electric by 2025, mirrors the transformative power of digital marketing. Joining forces with GM offers an intriguing opportunity to leverage my digital marketing acumen in forming new connections, spreading the electrification message, and sustaining meaningful relationships. Thank you for your time, and I anticipate our upcoming dialogue.

Santiago Silva

• Establish credibility by highlighting relevant quantifiable achievements (cue organic traffic, CTR, conversion rate, etc.), and don’t leave out any tools deployed (Think Hootsuite, Moz Pro, and SEMrush).

Product Marketing Manager Cover Letter Example

Copy this text for your product marketing manager cover letter!

123 Fictional Avenue Memphis, TN 38088 (123) 456-7890

Emma Anderson Kruger Products 123 Fictional Lane Memphis, TN 38088

Dear Ms. Anderson:

The entrepreneurial spirit engraved into Kruger Products has inspired me to bring my product marketing expertise to contribute towards the growth and diversification of your operations. More than just a profession, I seek opportunities to devise innovative solutions for market challenges, echoing how Kruger Products provides cost-effective, high-quality solutions to multiple sectors across North America.

In the past, I’ve held key positions with eminent Memphis-based companies, such as Cintas and International Paper. My market analysis strategies at Cintas led to a 13% increase in product accessibility to new customer markets over two years at Cintas. This experience and the specialized know-how I gained at International Paper equipped me with an extensive knowledge base in the tissue and paper consumables industry.

At International Paper, I designed and implemented a GTM strategy that reduced market entry time for new products by an average of 17 days, a 29% improvement. I successfully delivered multiple product launches, including a new hand care product line, which exceeded sales expectations by 27% in its first year. This demonstrated track record illuminates my capabilities to perform excellently as a product marketing manager.

Aligned with Kruger Products’ value of embracing an entrepreneurial spirit and fostering new ideas, I’ve utilized various cutting-edge product marketing tools like Canva for creative design, Google Analytics for data analysis, and Salesforce for CRM management, among others, which have amplified my effectiveness as a product marketing specialist.

Kruger’s dedication to its employees—with respect to a stimulating, healthy, safe workplace—and its unwavering commitment to the environment and community resonates strongly with me. Having witnessed the beneficial impact such values have had on the corporate culture and employee productivity at my previous workplaces, I am confident I will be a perfect fit for your work philosophy and environment. Thank you for considering my application. I can’t wait to discuss in detail how my competencies and experiences align with your company’s growth objectives.

• Use snappy anecdotes to show your proficiency in generating a positive impact. In this case, recruiters hope to see instances where you developed GTM strategy, elevated product accessibility, oversaw a product launch team, etc.

Senior Marketing Manager Cover Letter Example

Copy this text for your senior marketing manager cover letter!

123 Fictional Avenue Louisville, KY 40202 (123) 456-7890

February 19, 2024

Abigail Clark Papa John’s International 123 Fictional Avenue Louisville, KY 40202

Dear Ms. Clark:

Excited about the opportunity to contribute to Papa John’s International as a senior marketing manager, I’m eager to dive into the dynamic world of pizza marketing with such an innovative company. With over a decade of marketing leadership experience under my belt, I’m well-prepared to leverage my skills to drive Papa John’s continued success.

In my recent role as a marketing strategist at Impellizzeri’s Pizza, I refined my SEO and SEM expertise, significantly boosting online visibility. Through advanced keyword strategies and data-driven insights, I achieved an impressive 32% increase in organic website traffic within six months. Additionally, by optimizing paid search campaigns, I successfully lowered the cost per click by 11%, effectively maximizing the efficiency of our marketing budget.

At Current360, I spearheaded the development and implementation of a mobile app strategy, which led to a remarkable 37% increase in app downloads and an impressive $6,528 boost in mobile orders within the first quarter alone. This demonstrated my adeptness at harnessing mobile technology to drive customer engagement and increase revenue.

My tenure at Jack Fry’s underscored the importance of data visualization in shaping effective marketing strategies. Leveraging Tableau, I transformed complex marketing data into actionable insights, resulting in a notable 29% improvement in campaign performance metrics. These visually appealing representations not only facilitated better decision-making but also facilitated clear communication of key findings to stakeholders across departments.

The opportunity to contribute to Papa John’s International and its innovative marketing initiatives is truly exhilarating. I’m excited to discuss how my diverse skill set aligns perfectly with the brand’s strategic objectives. Thank you for considering my application.

Amir Khalid

• Key among the applicable strategies are SEO, SEM, and data visualization. Take a leaf from how Amir talks about increasing organic web traffic by 32% and decreasing by 11% at Impellizzer’s Pizza and dissecting marketing data with Tableau for actionable insights at Jack Fry’s.

Marketing Communications Manager Cover Letter Example

Copy this text for your marketing communications manager cover letter!

February 11, 2024

Harper White Intel Corporation 123 Fictional Lane Sacramento, CA,

Dear Ms.White:

My fascination for the fusion of technology and communication was the spark that ignited my journey into the field of marketing communication. This passion has not only steered my academic venture into obtaining a bachelor’s degree in this discipline but has also fueled my desire to explore and employ innovative solutions. With this spirit of innovation and dedication, I excitedly position myself as a prospective marketing communications manager at Intel Corporation.

In my previous role with OnPoint Internet Marketing, I led the social media strategy, utilizing Facebook, X, and LinkedIn to increase brand visibility and engagement. Through targeted campaigns and content creation, I facilitated a 32% increase in social media followers, driving significant website traffic and leads. The culmination was a revenue increase of $11,378.

Additionally, I am proficient in graphic design software, including Adobe Creative Suite, which I utilized at Destined Design to create visually compelling content tailored to specific marketing initiatives. By incorporating data-driven insights from Web Analytics platforms such as Google Analytics, I continuously optimized our digital assets for maximum impact, leading to a 27% increase in website traffic and roughly 639 organic conversions within four months.

My proficiency in video editing has allowed me to create impactful visual storytelling content that resonates with audiences. At Champion Video Production, I led projects from concept to completion, utilizing Adobe Premiere Pro and Final Cut Pro to produce high-quality videos for promotional campaigns. These videos garnered 1.2 million views on social media platforms and significantly contributed to brand awareness and engagement metrics.

Intel’s unwavering commitment to innovation and sustainability resonates strongly with me. The opportunity to be a part of and contribute meaningfully to your esteemed team fills me with anticipation. I’m eager to facilitate Intel’s continued success and growth while refining my skills as a passionate marketing communications manager.

• Go the extra mile to draw attention to the tools instrumental in these wins. After all, who wouldn’t wish to have a tech-savvy employee steering their company’s operations? You could discuss social media platforms, video editing tools like Adobe Premiere Pro, and web analytics platforms like SEMrush.

Related cover letter examples

• Social media manager
• Account manager
• Product manager

How to Present Your Skills Successfully in Your Marketing Manager Cover Letter

If you were designing a promotional plan to enter a new market you hadn’t targeted before, you’d want to do thorough research to understand those consumers’ needs. Creating your cover letter for each job requires a similar approach. 

Use the same skill set you’d apply during market research to review the job description . Then, find ways to relate your top skills , like positioning strategies and social media advertising, to show how you can help each company achieve its mission.

Write an intro to your marketing manager cover letter that speaks to the company’s needs 

If you were writing copy for a company sales page, you’d want to immediately relate to some key customer pain points to grab their attention. You should do the same with your marketing management cover letter. 

For instance, if you were applying to be the marketing manager for a brand that produces healthier breakfast-related foods, you could explain how you’ll use your web content advertising strategies to help the company fulfill its objective of creating a healthier breakfast experience for customers worldwide. 

It’s also best practice to do some research to find the name of a specific hiring manager you can list in the greeting. It’s the same as greeting customers by name to boost retention and satisfaction scores. 

The opener below is a good start, but it falls short since it doesn’t greet anyone by name or include any specifics about their marketing management skills or the company’s mission.

Lacking specificity here! 

I’m very interested in the marketing management position you have available. With my well-rounded education and experience in promotional efforts, I believe I’ll be a great fit for your company’s needs.

Try to write an opener like the following that relates directly to how the candidate’s product marketing expertise will impact Kruger Products’ goals of company growth and diversification. 

A highly specific opener for the win! 

Dear Ms. Anderson,

Promote your marketing management skills in the cover letter body

Just like every promotional claim isn’t complete without data to back it up, neither are the skills you include in your cover letter. 

Every company’s marketing efforts are based on data, so including as many metrics as possible, like conversion rates and promotional reach, will help back up your skills with previous achievements. 

Including details about how you’ll lead teams is also a great idea. Any examples like how you boosted employee satisfaction scores or trained new hires successfully will make you stand out as a marketing manager. 

A great body paragraph with marketing metrics and software!

Round out your skills with a great closing to your marketing manager cover letter

You know that every promotion needs to come to a well-rounded conclusion relating back to key points and using a call to action. You should do the same with your marketing management cover letter. 

Relate back to the company’s mission one last time and how your essential skills fit in. For instance, you could explain how you’ll use your strategic positioning experience to help a company offering an LMS system stand out amongst other learning-based software in the industry. 

Then, end by thanking the hiring manager for their time and using a light call to action like “I look forward to hearing from you soon.” It’s similar to the strategies you’d use to boost customer retention after someone makes a purchase. 

The closer below is a decent start, but it doesn’t quite hit the mark since it doesn’t relate back to any specifics of the marketing management role.

Lacking a connection to the company’s mission! 

I believe my well-versed skill set will make me an asset as a marketing manager with your company. Thank you for reviewing my application, and I look forward to hearing from you soon. 

Sincerely, 

Bailey Johnson

Try to write a closer like the one below that relates directly to the applicant’s passion for GM’s commitment to electrification and how their digital marketing skills fit in. 

A closer that connects key skills to company goals! 

Cover letter tips for a marketing manager.

• While drawing up promotional strategies, you do tons of research to ensure your message connects with your audience. Do the same with your cover letter, learning about the company’s mission, the hiring manager’s name to address them properly, and the top skills they’re seeking, like managing Salesforce programs or influencer marketing campaigns.
• There’s no shortage of software organizations use to track KPIs and consumer reports. For example, one company may use Salesforce, whereas another uses HubSpot as their CRM solution of choice. Tailoring the programs you write about based on what each company uses will ensure your skills stand out.
• Marketing is highly results-based. Before a company puts you in charge of ad spending and promotional strategy, they want to ensure you can get ROI. Therefore, including metrics like leads generated, sales revenue, or customer retention is essential to back up your abilities.
• As a manager, you’ll be in charge of overseeing campaigns and managing staff members. Show how you’ve successfully led teams in the past, providing examples like how you led a nine-person team on a rebranding campaign that boosted consumer engagement by 67%.
• The marketing industry is continually evolving, with new strategies, software, and platforms rising to the top. When you showcase growth throughout your career, such as refining your copywriting skills or delivering successful campaigns on a new social media platform that gained popularity, it’ll reassure hiring managers that you can take on whatever the industry throws at you next.

Aim to keep your marketing management cover letter to one page in length. It should concisely represent your top skills like web content management and market research and how they relate to achieving each company’s goals, like expanding its reach to more digital platforms. 

This is similar to obstacles you may encounter when designing personalized email campaigns using customer names. Just like you may not have every customer’s information available, some companies may not list a specific hiring manager. In that case, simply leading with “Dear [name of company] hiring team” will work well too. 

Try to match the company’s tone in the job description while writing your cover letter to show how you fit in with the company culture. It’s the same as how you would design your social media copy in the tone of your target audience to show how your product fits in with their lifestyle. 

6 Professional Communication Manager Cover Letter Examples for 2024

In your communication manager cover letter, it is imperative to showcase your exceptional communication skills. Clearly articulate your ability to manage and streamline internal and external communications across various platforms. Demonstrate your leadership in aligning communication strategies with organizational goals. Your cover letter should reflect your expertise in crafting messages that resonate with diverse audiences.

All cover letter examples in this guide

Communications Coordinator

Communications Officer

Communications Specialist

Internal Communications

Director of Communications

Cover letter guide.

Communication Manager Cover Letter Sample

Cover Letter Format

Cover Letter Salutation

Cover Letter Introduction

Cover Letter Body

Cover Letter Closing

No Experience Communication Manager Cover Letter

Key Takeaways

Crafting a communication manager cover letter can be a daunting task, especially after you've already dived into the job application process, only to realize it's a required step. Your cover letter is your chance to narrate your proudest professional moment without echoing your resume. Striking the right balance between formality and authentic storytelling, while steering clear of clichés and keeping it to one page, might seem challenging. Let's simplify the process together.

• Write a communication manager cover letter that helps you stand out (and get the job);
• Understand how to start and end your communication manager cover letter with the appropriate greeting;
• What to include in the body of your communication manager cover letter to put your best foot forward;
• Your most important achievements - how to present them as part of your communication manager cover letter.

And if you want to make your life even easier, simply drag and drop your communication manager resume into Enhancv's AI cover letter generator, and it will write your cover letter for you in just a few moments.

If the communication manager isn't exactly the one you're looking for we have a plethora of cover letter examples for jobs like this one:

• Communication Manager resume guide and example
• SEO Manager cover letter example
• Growth Marketing cover letter example
• Communications Officer cover letter example
• Marketing Specialist cover letter example
• Influencer Marketing cover letter example
• Copywriter cover letter example
• Social Media Influencer cover letter example
• Internal Communications cover letter example
• SEO cover letter example
• Media Manager cover letter example

Communication Manager cover letter example

Lucas Rodriguez

New York City, New York

+1-(234)-555-1234

[email protected]

• Highlighting quantifiable achievements (e.g., "company visibility by an impressive 150%" and "200% increase in website traffic") demonstrates the applicant’s ability to deliver measurable results, which is persuasive to hiring managers.
• Connecting past work experiences directly to the potential contributions to the new company (e.g., "elevated customer engagement" linked to a 40% growth in sales) showcases the candidate’s understanding of how their skills and experience can benefit the prospective employer.
• Expressing alignment with the company’s mission and values (e.g., shared appreciation for renewable energy and sustainable innovation) helps establish a cultural fit, which is essential for long-term success in any organization.
• Ending with a call to action (e.g., "An opportunity to further discuss…") is a proactive step that can prompt the hiring manager to move forward with an interview invitation.

The must-have sections and format of your communication manager cover letter

When writing your communication manager cover letter, keep in mind that it'll only be read by the recruiters and not the Applicant Tracker System (or software used to assess your profile). That's why you should structure your content with a/an:

• Header (apart from your contact information, include your name, the role you're applying for, and the date);
• Personalized salutation;
• Opening paragraph to win the recruiters over;
• Middle paragraph with key details;
• Closing that starts from clichés;
• Sign off (that's not mandatory).

Industry standards dictate your paragraphs to be single-spaced and to wrap your content in a one-inch margin. Designing your communication manager cover letter, refer to one of our templates , which automatically takes care of the spacing and margins.

Choose the same font for your communication manager cover letter as you did for your resume : the likes of Lato and Bitter would help you to stand out in a sea of cover letters in Arial or Times New Roman.

Export your whole communication manager cover letter from our builder in PDF to keep the same formatting and image quality.

The top sections on a communication manager cover letter

Header with contact information: This section is crucial as it provides the recruiter with your name, address, phone number, email, and the date, ensuring they can easily reach out to you for follow-up conversations.

Greeting: A personalized greeting to the hiring manager shows that you’ve done your research and are serious about the role, which is a key characteristic of a good Communication Manager who needs to excel at targeted messaging.

Introduction: In this part, you should immediately indicate your enthusiasm for the role and highlight your most compelling communication-related accomplishment to grab the recruiter’s attention right from the start.

Body paragraphs detailing relevant experience and skills: This section should focus on your specific experiences that align with the job description, such as strategies you've implemented in previous roles, successful campaigns you've led, or your ability to effectively manage a team of communicators.

Closing and call to action: A strong closing reiterates your interest in the position and suggests the next steps or invites the recruiter to contact you, demonstrating your proactive communication skills and enthusiasm for the job opportunity.

Key qualities recruiters search for in a candidate’s cover letter

• Strategic thinking and planning abilities: Crucial for developing effective communication strategies aligned with organizational goals.
• Exceptional writing and editing skills: Essential for crafting clear, compelling messages for diverse audiences and channels.
• Proven experience in crisis communication management: Important to maintain brand reputation and quickly address any negative publicity.
• Strong leadership and team management experience: Necessary to guide the communication team and oversee multiple projects simultaneously.
• Expertise in digital marketing and social media trends: Vital for staying ahead in the rapidly evolving digital landscape and reaching target demographics.
• Solid track record of successful media relations: Important for building and sustaining positive relationships with journalists and media outlets.

What greeting should you use in your communication manager cover letter salutation

A simple "Hello" or "Hey" just won't work.

With your communication manager cover letter salutation , you set the tone of the whole communication.

You should thus address the hiring managers by using their first (or last name) in your greeting.

But how do you find out who's recruiting for the role?

The easiest way is to look up the role on LinkedIn or the corporate website.

Alternatively, you could also contact the organization via social media or email, for more information.

Unable to still obtain the recruiter's name?

Don't go down the "To whom it may concern path". Instead, start your cover letter with a "Dear HR team".

List of salutations you can use

• Dear Hiring Manager,
• Dear [Recipient's Name],
• Dear [Department] Team,
• Dear [Company Name] Recruiter,
• Dear [Mr./Ms./Dr.] [Last Name],

How to start your communication manager cover letter introduction

The opening paragraph of your communication manager cover letter can seem like a real enigma.

Where do you start writing ?

In your communication manager cover letter introduction, focus on yourself by stating what:

• gets you motivated and excited about the role;
• you like best about the company, from culture to awards.

Write no more than two sentences, which are both authentic and show your enthusiasm for the opportunity.

That one achievement in your communication manager cover letter body

The lengthiest part of your communication manager cover letter is the body.

Within the next three to six middle paragraphs, present yourself as the best candidate for the role .

How can you do that without retelling your whole professional resume?

Select one key achievement that covers job-crucial skills and technologies (and is memorable).

Within the body of your communication manager cover letter, aim to tell the story of how you achieved your success. Also, write about how this would help out your potential team.

Closing paragraph basics: choose between a promise and a call to action

You've done all the hard work - congratulations! You've almost reached the end of your communication manager cover letter .

But how do you ensure recruiters, who have read your application this far, remember you?

Most communication manager professionals end their cover letter with a promise - hinting at their potential and what they plan on achieving if they're hired.

Another option would be to include a call for follow-up, where you remind recruiters that you're very interested in the opportunity (and look forward to hearing from them, soon).

Choose to close your communication manager cover letter in the way that best fits your personality.

What to write on your communication manager cover letter, when you have zero experience

The best advice for candidates, writing their communication manager cover letters with no experience , is this - be honest.

If you have no past professional roles in your portfolio, focus recruiters' attention on your strengths - like your unique, transferrable skill set (gained as a result of your whole life), backed up by one key achievement.

Or, maybe you dream big and have huge motivation to join the company. Use your communication manager cover letter to describe your career ambition - that one that keeps you up at night, dreaming about your future.

Finally, always ensure you've answered why employers should hire precisely you and how your skills would benefit their organization.

Key takeaways

Your communication manager cover letter is your best shot at standing out by showing your motivation and the unique skills you'd bring to the job:

• Chose no more than one achievement, which you'd be talking about in the body of your communication manager cover letter, by focusing on skills and outcomes;
• Address recruiters with their first or last name, or "Dear Hiring Manager" in your communication manager cover letter greeting;
• Introduce in no more than two sentences what makes your profile unique (perhaps it's your motivation, enthusiasm, or appreciation of the company you're applying for);
• Select the same font you have used in your resume (avoid Times New Roman and Arial, as most candidates tend to invest in them);
• Close your communication manager cover letter with a promise of how you see yourself growing in the company and the benefits you'd bring about.

Communication Manager cover letter examples

Explore additional communication manager cover letter samples and guides and see what works for your level of experience or role.

Cover letter examples by industry

AI cover letter writer, powered by ChatGPT

Enhancv harnesses the capabilities of ChatGPT to provide a streamlined interface designed specifically focused on composing a compelling cover letter without the hassle of thinking about formatting and wording.

• Content tailored to the job posting you're applying for
• ChatGPT model specifically trained by Enhancv
• Lightning-fast responses

How to Show Security Clearance on Resume

Resume headings to stand out in 2024, how to write a professional business letter template, 23 creative resume examples for 2024, the different ways of submitting a resume, top questions you’ll be asked in a chief marketing officer interview.

• Create Resume
• Terms of Service
• Privacy Policy
• Cookie Preferences
• Resume Examples
• Resume Templates
• AI Resume Builder
• Resume Summary Generator
• Resume Formats
• Resume Checker
• Resume Skills
• How to Write a Resume
• Modern Resume Templates
• Simple Resume Templates
• Cover Letter Builder
• Cover Letter Examples
• Cover Letter Templates
• Cover Letter Formats
• How to Write a Cover Letter
• Resume Guides
• Cover Letter Guides
• Job Interview Guides
• Job Interview Questions
• Career Resources
• Meet our customers
• Career resources
• English (UK)
• French (FR)
• German (DE)
• Spanish (ES)
• Swedish (SE)

© 2024 . All rights reserved.

Made with love by people who care.

Marketing Manager Cover Letter Examples and Templates for 2024

• Cover Letter Examples
• Cover Letter Text Examples

How To Write a Marketing Manager Cover Letter

A great marketing manager cover letter can make all the difference during the job hunt. To create a lasting impression on potential employers, feature accomplishments demonstrating your marketing expertise and leadership capabilities. Showcase your ability to execute high-impact campaigns in alignment with target audiences. This guide provides cover letter examples and expert tips to help you land your next big job opportunity.

Marketing Manager Cover Letter Templates and Examples

• Entry-Level
• Senior-Level

Marketing Manager Text-Only Cover Letter Templates and Examples

Joseph Corbin Marketing Manager | [email protected] | (123) 456-7890 | Los Angeles, CA 12345 | LinkedIn

January 1, 2024

Celia Alvarez Senior Hiring Manager Cadence Marketing Solutions (987) 654-3210 [email protected]

Dear Ms. Alvarez:

I’m reaching out to apply for the marketing manager position with Cadence Marketing Solutions that I found on LinkedIn. At West Coast Airlines, I developed and implemented large-scale campaigns to enhance brand awareness, which contributed to a 25% increase in online sales conversions. I can achieve similar success for your clients in this role.

Cadence Marketing Solutions’ reputation for revitalizing brand images draws me to apply for this opportunity . As a marketing professional, I pride myself on my ability to refine brand messaging in alignment with target audiences and long-term business goals. I can create value for your clients based on my career achievements:

• Led high-impact campaigns to enhance brand awareness for a premiere airline valued at $200 million, oversaw the redesign of landing page, and increased sales conversions by 25%
• Managed and built a 20-person marketing team, oversaw paid, social, and digital marketing initiatives, and achieved a 150% return on investment (ROI) on average for marketing campaigns
• Analyzed key performance indicators (KPIs), market indicators, and industry trends to revamp brand messaging and identity with an emphasis on diversity, inclusion, and equity (DEI)

I’d like to set up an interview to discuss how my expertise in brand messaging could be an asset to your team. Feel free to contact me via phone or email at your convenience. I appreciate your time and consideration.

Best regards,

Joseph Corbin

Aliya Jackson Marketing Manager | [email protected] | (123) 456-7890 | Boston, MA 12345 | LinkedIn

Hector Santos Senior Hiring Manager Vanguard Brewing Company (987) 654-3210 [email protected]

Dear Mr. Santos:

I’m interested in applying for the marketing manager position with Vanguard Brewing Company. As you can see from my attached resume, I have over eight years of experience developing and implementing digital marketing strategies within the craft beer industry. I can provide valuable insights to help strengthen your digital presence and market share in this role.

Vanguard Brewing Company’s reputation as an innovator within the craft beer space is what draws me to apply for this opportunity. During my time with Redemption Brewing, I established partnerships with online craft beer retailers to integrate digital advertisements and promotions, which contributed to a $500,000 sales increase in 2023. I can achieve similar results for your organization based on my previous achievements:

• Defined overarching digital marketing strategy for a craft beer company with over 20 products, including paid search campaigns and social media initiatives
• Partnered with the digital marketing manager and advertising teams to establish brand identity and differentiate craft beer products in a crowded marketplace
• Increased engagement on Instagram by 50% and grew audience from 25,000 to 800,000 followers in two years

I look forward to speaking with you further about how my marketing experience within the craft beer industry can help accelerate your brand growth. You may contact me via phone or email at your convenience. Thank you for your time and consideration.

Aliya Jackson

Allison Rosenberg Marketing Manager | [email protected] | (123) 456-7890 | San Diego, CA 12345 | LinkedIn

Hideo Araki Senior Hiring Manager Ramstead Marketing Inc. (987) 654-3210 [email protected]

Dear Mr. Araki:

I’m reaching out to apply for the marketing manager role with Ramstead Marketing Inc. During my time with Alliance SEO Solutions, I led high-impact digital and brand marketing campaigns for enterprise client accounts valued at up to $5 million. As the new marketing manager, I can achieve similar results for your clients.

Ramstead Marketing Inc’s reputation for its creative marketing solutions draws my interest in this opportunity. As a marketing manager with over 10 years of experience, I’ve built and managed dynamic teams to drive market penetration across untapped verticals. My leadership capabilities would be an asset to your company based on previous successes:

• Led the development and implementation of digital marketing strategies for enterprise client accounts, executed Google Ad campaigns, and spearheaded rebranding initiatives
• Coordinated cross-functionally with web development teams to enhance customer web properties and drive search engine optimization (SEO), resulting in 50% to 250% increases in page views
• Interfaced with C-level executives and client stakeholders to identify target demographics and define brand messaging across all marketing channels

I would like to schedule an interview to provide more insights into how my leadership experience can help your marketing team excel. Feel free to contact me via phone or email at your convenience. Thank you for your time and consideration.

Allison Rosenberg

To write a great marketing manager cover letter that stands out from the competition, use the same approach you would to any campaign or branding initiative. Start by identifying what content will resonate with your target audience. Research the company you’re interested in and carefully analyze the job description. By tailoring your document towards each opportunity, your application is sure to generate interviews on the open market. Below, we’ll provide additional guidance to help you craft each section of your marketing manager cover letter:

1. Contact information and salutation

List all essential contact information at the top of your marketing manager cover letter, including your name, phone number, email, and LinkedIn URL. Be sure to address the hiring manager by name — Mr. or Ms. [Last Name]. If you can’t find the hiring manager’s name, use a variation of “Dear Hiring Manager.” This is preferable to salutations such as “To Whom It May Concern,” as these types of greetings are largely considered outdated.

2. Introduction

Making a strong first impression on your marketing manager cover letter is essential for grabbing the attention of potential employers. The best way to accomplish this is by leading with a powerful introduction. Highlight your years of experience and key qualifications that match the organization’s needs. Anchor your paragraph with one of your most impressive marketing achievements to immediately show prospective employers that you have a proven track record of success.

In the example below, the candidate draws attention to a key marketing campaign they led for a major airline. The size of the company makes the increase in online sales conversions all the more impressive. Featuring tangible examples of your prior success will greatly enhance the impact of your marketing manager cover letter.

I’m reaching out to apply for the marketing manager position with Cadence Marketing Solutions that I found on LinkedIn. During my time with West Coast Airlines, I developed and implemented large-scale campaigns to enhance brand awareness, which increased online sales conversions by 25%. I can achieve similar success for your clients in this role.

3. Body paragraphs

Continue to describe your professional experience and accomplishments in the body paragraphs of your marketing manager cover letter. Start by mentioning something specific about the company’s reputation or culture and why this draws you to apply for the position. Feature a mix of marketing achievements that demonstrate your industry expertise and leadership skills, preferably backed by hard numbers and data.

For example, notice how this marketing manager prioritizes key aspects of their career. First, they effectively demonstrate how their expertise in brand messaging aligns with the organization’s needs. They proceed to paint a clear picture of their marketing background using KPIs and eye-catching monetary figures. Using this approach is a great way to add depth to your marketing manager cover letter.

Cadence Marketing Solutions’ reputation for revitalizing brand images draws me to apply for this opportunity. As a marketing professional, I pride myself on my ability to refine brand messaging in alignment with target audiences and long-term business goals. I can create value for your clients based on my career achievements:

• Led high-impact campaigns to enhance brand awareness for a premiere airline valued at $200 million, oversaw the redesign of the landing page, and increased sales conversions by 20%
• Managed and built a 20-person marketing team, oversaw paid, social, and digital marketing initiatives, and achieved a 150% ROI on average for marketing campaigns
• Analyzed KPIs, market indicators, and industry trends to revamp brand messaging and identity with an emphasis on DEI

4. Marketing manager skills and qualifications

Featuring a long list of skills isn’t the right approach for a marketing manager cover letter, as most of this information should already be captured on your resume. Instead, you should use this opportunity to show hiring managers how you’ve utilized key skills from the job description in your career. Below, you’ll find a range of potential keywords to consider featuring on your marketing manager cover letter:

5. Closing section

End your marketing manager cover letter on a strong note with a call to action (CTA) that invites the hiring manager to bring you in for an interview. This displays a sense of confidence and your genuine interest in the opportunity. Be sure to thank the hiring manager for their time and consideration in the last sentence.

Marketing Manager Cover Letter Tips

1. highlight your industry knowledge and marketing expertise.

To effectively market a product or drive brand awareness, you need to have a keen understanding of what approach will resonate with target audiences. As you build your marketing manager cover letter, highlight your deep industry knowledge using key achievements from your career. In the example below, the candidate emphasizes how their success within the craft beer space could be a strong asset to the company they’re targeting:

• Vanguard Brewing Company’s reputation as an innovator within the craft beer space draws me to apply for this opportunity. During my time with Redemption Brewing, I established partnerships with online craft beer retailers to integrate digital advertisements and promotions, which contributed to a $500,000 sales increase in 2023. I can achieve similar results for your organization based on my previous achievements:

2. Quantify your marketing achievements

The best way to demonstrate the impact of your marketing efforts is by incorporating KPIs, monetary figures, and hard data into your cover letter. That said, it’s important to be tactical to fully leverage these numbers to your advantage. In the example below, the applicant makes a point to highlight the size of the airline, which makes the 25% increase in online sales conversions all the more impressive:

• Led high-impact campaigns to enhance brand awareness for a premiere airline valued at $200 million, oversaw the redesign of the landing page, and increased sales conversions by 25%

3. Feature your leadership capabilities

It’s important to highlight your leadership experience when applying for any type of manager position. In addition to your marketing expertise, employers also want to see you’re the ideal culture fit for their organization. In the example below, the candidate demonstrates their ability to collaborate effectively with clients, marketing teams, and cross-functional groups, a core aspect of being a successful marketing manager:

• Led the development and implementation of digital marketing strategies for enterprise client accounts, executed  Google Ad campaigns, and spearheaded rebranding initiatives
• Coordinated cross-functionally with web development teams to enhance customer web properties and drive SEO, resulting in 50% to 250% increases in page views

Marketing Manager Cover Letter FAQs

Why should i submit a marketing manager cover letter -.

Although not every job application will require a cover letter, submitting one can increase your odds of landing the interview. This is an opportunity to make a strong introduction and express your genuine enthusiasm for the position. It also allows you to speak more directly about how your marketing skills can create value for the organization you’re applying to, differentiating you from the competition.

How do I make my marketing manager cover letter stand out? -

To make a lasting impression on the hiring manager, you need to highlight the nuances of your marketing experience. Avoid generic descriptions and mundane job responsibilities. Instead, showcase how your marketing strategies and campaigns have positively impacted brand awareness, digital presence, and growth.

How long should my cover letter be? -

It’s normally best to keep your cover letter brief, limited to no more than three or four paragraphs. This ensures that the reader focuses on your strongest marketing qualifications and achievements. Providing too much detail might overwhelm the hiring manager and send a message that you can’t market yourself effectively.

Craft a new cover letter in minutes

Get the attention of hiring managers with a cover letter tailored to every job application.

Frank Hackett

Certified Professional Resume Writer (CPRW)

Frank Hackett is a professional resume writer and career consultant with over eight years of experience. As the lead editor at a boutique career consulting firm, Frank developed an innovative approach to resume writing that empowers job seekers to tell their professional stories. His approach involves creating accomplishment-driven documents that balance keyword optimization with personal branding. Frank is a Certified Professional Resume Writer (CPRW) with the Professional Association of Resume Writers and Career Coaches (PAWRCC).

Check Out Related Examples

Brand Ambassador Cover Letter Examples and Templates

Marketing Assistant Cover Letter Examples and Templates

Marketing Cover Letter Examples and Templates

Build a resume to enhance your career.

• How To Highlight Creative Thinking Skills on Your Resume Learn More
• How To Show That You Are Detailed-Oriented on Your Resume Learn More
• Top 10 Soft Skills Employers Love Learn More

Essential Guides for Your Job Search

• How to Land Your Dream Job Learn More
• How to Organize Your Job Search Learn More
• How to Include References in Your Job Search Learn More
• The Best Questions to Ask in a Job Interview Learn More

22 Marketing Manager Cover Letter Examples

Marketing Managers excel at creating compelling campaigns that capture audience attention and drive business growth, blending creativity with strategic thinking. Similarly, your cover letter is your personal marketing campaign, designed to capture the recruiter's attention and demonstrate your strategic value. In this guide, we'll delve into the best cover letter examples for Marketing Managers, showcasing how to present your skills, experience, and creativity in a way that sets you apart.

Cover Letter Examples

Cover letter guidelines, assistant marketing manager cover letter example, associate marketing manager cover letter example, b2b marketing manager cover letter example, channel marketing manager cover letter example, content marketing manager cover letter example, ecommerce marketing manager cover letter example, email marketing manager cover letter example, entry level marketing manager cover letter example, event marketing manager cover letter example, growth marketing manager cover letter example, market research manager cover letter example, marketing communications manager cover letter example, marketing consultant cover letter example, marketing director cover letter example, marketing operations manager cover letter example, marketing specialist cover letter example, product marketing manager cover letter example, regional marketing manager cover letter example, sales and marketing manager cover letter example, senior marketing manager cover letter example, marketing manager cover letter example, remote marketing specialist cover letter example, how to format a marketing manager cover letter, cover letter header, what to focus on with your cover letter header:, cover letter header examples for marketing manager, cover letter greeting, get your cover letter greeting right:, cover letter greeting examples for marketing manager, cover letter introduction, what to focus on with your cover letter intro:, cover letter intro examples for marketing manager, cover letter body, what to focus on with your cover letter body:, cover letter body examples for marketing manager, cover letter closing, what to focus on with your cover letter closing:, cover letter closing paragraph examples for marketing manager, pair your cover letter with a foundational resume, cover letter writing tips for marketing managers, showcase your marketing expertise, highlight your leadership skills, quantify your achievements, customize your cover letter, proofread your cover letter, cover letter mistakes to avoid as a marketing manager, failing to highlight relevant skills and experience, generic and unpersonalized content, ignoring the company's brand and culture, overlooking the importance of creativity, not proofreading, cover letter faqs for marketing managers.

The best way to start a Marketing Manager cover letter is by grabbing the reader's attention right from the beginning. This can be done by demonstrating your knowledge about the company and its industry, showing enthusiasm for the role, and briefly highlighting your most relevant skills or achievements. For instance, you could start with something like: "Having led a team that increased sales by 40% in my current role as a Senior Marketing Associate at XYZ Company, I am excited about the opportunity to bring my creative problem-solving and data-driven marketing strategies to the Marketing Manager position at your esteemed organization." This opening statement not only shows that you have a proven track record in marketing, but it also shows that you are enthusiastic about the role and have taken the time to understand the company's needs. It's important to tailor your cover letter to each specific job application, as this shows the hiring manager that you are genuinely interested in their particular role, rather than just any marketing manager position.

Marketing Managers should end a cover letter by summarizing their interest in the role, reiterating their relevant skills and experiences, and expressing enthusiasm for the potential opportunity to contribute to the company. It's also important to include a call to action, such as a request for an interview or a meeting. For example, you could say something like: "I am excited about the possibility of bringing my unique blend of creativity, analytical skills, and marketing experience to your team. I am confident that I can contribute significantly to your company's marketing efforts and help drive growth. I look forward to the opportunity to discuss my qualifications further. Thank you for considering my application." This ending is effective because it re-emphasizes your suitability for the role, shows your enthusiasm for the job, and demonstrates your proactive approach, which are all qualities that are highly valued in a Marketing Manager. Remember to end with a professional closing such as "Sincerely" or "Best regards," followed by your full name.

A Marketing Manager's cover letter should ideally be about one page long. This length is sufficient to succinctly present your qualifications, experience, and interest in the role without overwhelming the reader with too much information. Remember, the cover letter is not meant to reiterate everything on your resume, but rather to highlight the most relevant aspects of your background in relation to the position. As a Marketing Manager, you should focus on demonstrating your strategic thinking, creativity, and ability to drive results, all while keeping the letter concise and engaging.

Writing a cover letter with no experience as a Marketing Manager can be challenging, but it's not impossible. Here are some steps to guide you: 1. Start with a strong introduction: Begin your cover letter by introducing yourself and stating the position you're applying for. Make sure to grab the reader's attention with a compelling opening line. 2. Highlight relevant skills: Even if you don't have direct experience as a Marketing Manager, you can still highlight skills that are relevant to the role. These might include project management, strategic planning, team leadership, or digital marketing skills. Use specific examples from your past work or academic experiences to demonstrate these skills. 3. Show your knowledge of the company: Research the company and mention something specific that impresses you or aligns with your own values. This shows that you've done your homework and are genuinely interested in the company. 4. Discuss your ability to learn and adapt: Without direct experience, it's important to show that you're willing and able to learn quickly. Give examples of times when you've had to adapt to new situations or learn new skills on the job. 5. Show enthusiasm for the role: Employers want to hire people who are passionate about their work. Make sure to express your enthusiasm for the role and the field of marketing. 6. Close with a strong conclusion: In your closing paragraph, reiterate your interest in the role and your confidence in your ability to perform well despite your lack of direct experience. Thank the reader for their time and express your hope for further discussion. Remember, the goal of a cover letter is to convince the employer that you're the best candidate for the job. Even without direct experience, you can still make a strong case for yourself by highlighting your relevant skills, showing your knowledge of the company, and expressing your enthusiasm for the role.

Related Cover Letters for Marketing Managers

Digital marketing manager cover letter.

Brand Manager Cover Letter

Content Manager Cover Letter

Social Media Manager Cover Letter

SEO Manager Cover Letter

Email Marketing Cover Letter

Assistant Marketing Manager Cover Letter

Associate Marketing Manager Cover Letter

B2b marketing manager cover letter, channel marketing manager cover letter, content marketing manager cover letter, ecommerce marketing manager cover letter, email marketing manager cover letter, entry level marketing manager cover letter, event marketing manager cover letter, growth marketing manager cover letter, market research manager cover letter, marketing communications manager cover letter, marketing consultant cover letter, marketing director cover letter, marketing operations manager cover letter, marketing specialist cover letter, product marketing manager cover letter, regional marketing manager cover letter, sales and marketing manager cover letter, senior marketing manager cover letter, marketing manager cover letter, remote marketing specialist cover letter, related resumes for marketing managers, marketing manager resume example.

Try our AI-Powered Resume Builder

Marketing Communications Manager Cover Letter Example

Most job aspirants are unclear about the difference between the resume and cover letters, and eventually, they end up including the same content in both documents. A cover letter should comprise 3-4 skills and illustrate with examples how you can help the company grow. Your Marketing Communications Manager Cover Letter should emphasize your industry knowledge and outstanding interpersonal skills.

Take a sneak peek at our formal and well-formatted Marketing Communications Manager Cover Letter Sample.

• Cover Letters
• Marketing & Sales

What to Include in a Marketing Communications Manager Cover Letter?

Roles and responsibilities.

Marketing Communications Manager Roles And Responsibilities:

• Develop marketing plans, performance reports, and KPIs .
• Design briefings, emails, speeches for upper-level management.
• Facilitate communication within the organization.
• Manage paid media campaigns.
• Manage vendor communications and negotiations .
• Administer campaign performance and alter campaigns to accomplish goals.
• Study and test various communication and outreach tools.
• Keep abreast with industry trends and effective practices.

Education & Skills

Marketing communications manager skills:.

• Amazing verbal communication skills in order to communicate with the key parties.
• Great organizational and planning skills to design marketing campaigns.
• Ability to work on multiple projects simultaneously.
• Capable of working on deadlines and under pressure situations.
• Attention to detail and accuracy to oversee the performance of the campaigns.
• Remarkable knowledge of marketing techniques in order to implement effective strategies.

Marketing Communications Manager Educational Requirements:

• Bachelor’s degree in communications, journalism, or marketing (required).
• 3-4 years of prior experience as a marketing communications professional (needed).

Marketing Communications Manager Cover Letter Example (Text Version)

Dear Mr./Ms.,

I am applying for the Marketing Communications Manager role at CVA Ltd., which is currently posted on your careers website. As a committed, driven, performance-oriented marketing communications professional with 7+ years of experience specializing in advertising and branding, I feel I am the apt candidate for the post.

I have enumerated some of my critical duties at TQ Solutions for your review:

• Supervise the planning and implementation of trade shows, client meetings, and virtual events around the world.
• Partner up with the advertising and sales team to coordinate the event with strategic marketing objectives, define effective business targets, and develop an event plan that generates a measurable return on investment.
• Decide venues, plan themes, and manage vendors to arrange tradeshow and events.
• Manage the event budgets.
• Advertise events through various marketing channels.
• Measure the success of the trade shows and prepare reports for the review of the management.
• Develop internal communications deliverables, including presentations, internal newsletters, brochures, etc.
• The raised conference leads by 67% in the last financial year.

I hold a BA in marketing and PR as well as a Masters in Management that has made me familiar with various strategies and marketing models. I assure to actively contribute to the organization’s corporate strategy by ensuring timely, reliable, brand-appropriate, and open interactions with all key stakeholders.

Thank you for considering me as one of the potential candidates for the job post. You can see my resume for further information. I look forward to having a detailed conversation with you about my qualifications and experiences.

Best Regards, [Your Name]

Your Marketing Communications Manager must highlight your project management ability and excellent planning skills in order to draw the attention of the recruiter and encourage him to take a look at the accompanying resume. Since the resume writing process is a time-consuming process, we have crafted a superb Marketing Communications Manager Resume Sample to reduce your stress and efforts.

Customize Marketing Communications Manager Cover Letter

Get hired faster with our free cover letter template designed to land you the perfect position.

Related Marketing & Sales Cover Letters

Marketing Communications Manager Cover Letter Examples

A great marketing communications manager cover letter can help you stand out from the competition when applying for a job. Be sure to tailor your letter to the specific requirements listed in the job description, and highlight your most relevant or exceptional qualifications. The following marketing communications manager cover letter example can give you some ideas on how to write your own letter.

or download as PDF

Cover Letter Example (Text)

(688) 370-6450

[email protected]

Dear Galya Pinch,

I am writing to express my strong interest in the Marketing Communications Manager position at Omnicom Group, as advertised. With five years of robust experience in marketing and communications, honed at Publicis Groupe, I am confident in my ability to contribute effectively to your team and help drive the strategic communications goals of Omnicom Group.

At Publicis Groupe, I successfully managed a diverse portfolio of communications campaigns, which has allowed me to develop a comprehensive skill set that I believe aligns perfectly with the requirements of the role at your esteemed company. My experience includes developing and executing integrated marketing strategies, managing brand communications, and fostering client relationships that have resulted in increased brand engagement and revenue growth.

I have a proven track record of working collaboratively with cross-functional teams to deliver projects that resonate with target audiences and meet business objectives. My commitment to staying abreast of industry trends and leveraging innovative communication tools has consistently enhanced the visibility and impact of the campaigns I have managed.

I am particularly excited about the opportunity to bring my unique blend of creativity and analytical skills to Omnicom Group, a company renowned for its dynamic approach to marketing communications. I am eager to contribute to an environment that values strategic thinking and offers opportunities for professional growth.

Thank you for considering my application. I am looking forward to the possibility of discussing how my background, skills, and enthusiasms can be in sync with the fantastic work being done at Omnicom Group.

Warm regards,

Related Cover Letter Examples

• Marketing Communications Specialist
• Marketing Communications
• Communications Manager
• Marketing Project Manager
• Marketing Account Manager
• Marketing Operations Manager

Marketing Manager Cover Letter Examples & Writing Tips

Use these Marketing Manager cover letter examples and writing tips to help you write a powerful cover letter that will separate you from the competition.

Table of Contents

Marketing manager cover letter example 1, marketing manager cover letter example 2, marketing manager cover letter example 3, marketing manager cover letter example 4, marketing manager cover letter writing tips.

Marketing managers take charge of the marketing strategy for their company. They develop marketing campaigns, create marketing plans, and make decisions about advertising and public relations.

To convince hiring managers that you’re the right person for the job, you need a cover letter that highlights your strong marketing and management skills.

Follow these examples and tips to write a marketing manager cover letter that stands out from the crowd.

Enclosed you will find my resume for the Marketing Manager position you currently have listed.

I believe this position is well suited for me as I have years of professional experience in managing marketing & sales projects. My background has involved running national promotional product tours, executing new product launch programs, developing marketing materials, produce product sales training presentations, vendor contract negotiation, as well as directing priority market selections for sales objectives all while developing strong relationships with these business associates, vendors & media outlets. My strong ability to handle multiple projects effectively makes me an ideal candidate for this position.

Have been tasked with managing my own budgets and have always been effective in maximizing my allocated dollars. Incredibly organized and strategic in developing airtight schedules to meet constant deadlines that my work responsibilities require. With my strong marketing experience and skills, I can bring a lot to the table for this position and bring positive results immediately.

I have patiently been waiting for an opportunity like this and would bring a lot of enthusiasm to this job. I can happily provide references to my past employers upon request and look forward to discussing this exciting opportunity with you.

I am interested in the marketing position you have posted. I have over a decade of marketing experience including both Business-to-Business and Business-to-Consumer. I have created and developed a variety of marketing channels to accomplish the objectives of the organization. Whether it be increased sales, greater brand awareness, new product launches and roll-outs as well as supervising personnel and working alongside other marketing professionals and agencies.

Additionally, I have augmented my experience with initiatives such as data mining, brand creation, print/Web collateral development, lead generation, channel partner cultivation, customer segmentation/profiling, as well as CRM and acquisition strategies. I was heavily involved in compliance to ensure that all of the marketing created followed all rules and regulations at that time. I offer a history of proven results, as evidenced by the following marketing accomplishments:

• Obtained $11mm in commercial loans for LMX Bank through B2B marketing and service efforts; achieved during a temporary assignment/period of employment.
• Led national marketing campaigns for LendersUSA which were comprised of long and short form television commercials, trade shows, social media, new website and PR initiatives of the company’s newly launched programs and services division.
• Developed and executed SEO and SEM strategy (organic, nonpaid results) for key product search terms as well as supportive means such as creating a WordPress Blog and social media campaign (FaceBook, Twitter, etc.)
• Managed personnel in a variety of capacities: tradeshow management, marketing assistants, office personnel.

I look forward to speaking with you and learning more about this opportunity.

I would like to introduce myself as a candidate for the Marketing Manager position within your company. Delving into market and consumer research requires a unique blend of expertise in conceptualizing statistics, analyzing market trends, identifying opportunities and leading a team to provide valuable, measurable results to the company’s bottom line. I believe that my experience in marketing, product/project management and skill set, enhanced with an MBA, is an excellent match for your company.

I thrive in challenging, fast-paced environments where my project management, creativity and marketing research skills can directly affect how products and services are communicated and delivered to consumers. I am known for my ability to quickly establish trust with employees and project collaborators, mediate disputes and motivate others into action. In addition, I have solid multi-tasking, organizational leadership and decision-making skills that can make an immediate contribution to your company.

I would appreciate the opportunity to discuss this position and how I can make a positive contribution to your organizational goals. My resume is attached for your review, and you may reach me by phone or email.

Please consider my background and qualifications for the position of Marketing Manager at Sunrise Systems. I have over 10 years of experience in marketing information technology products that are similar to your product mix.

I currently head Switch Technology’s router marketing efforts in the United States and Canada. My department consists of four regionally-focused teams that implement Switch’s marketing plan and work closely with their Sales counterparts to establish an increased market share. I provide passionate leadership and guidance that helps them to effectively collaborate, make sound tactical decisions, and provide feedback to continually strengthen our marketing strategy.

As a result of my teams’ successful execution of Switch’s marketing strategy and internal collaboration, our router product market share has increased between six and nine percent in each of the last three years. I can use this experience to lead your Triad Server marketing program and help achieve yearly sales objectives. My background of network architecture and technology strategy in Fortune 100 companies gives me a unique perspective on how to position your product.

My mix of technical know-how and leadership qualifications align with some of the most important requirements of this position. Prior to my current role, I was a network manager for a Fortune 100 company, Big Bank Enterprise. I was responsible for setting network strategy, managing vendor relationships, and leading teams. I learned how to think like your customers and evaluate new network technologies, something that has assisted me greatly over the last 10 years.

In summary, my background will assist in driving sales for your Triad Server marketing program by:

• Understanding how technology managers evaluate products and aligning marketing efforts around their needs.
• My past and present success in penetrating accounts with new products that have little time on the market.
• My results in managing marketing teams and collaborating with other departments to achieve common goals.

Thank you for considering my background for this position, and I am highly motivated to share more detail of my background with you. Please reach me at (444) 444-4444 or [email protected] . Thank you for your consideration.

Showcase your work ethic

In marketing, you have to wear many hats and you’ll be expected to contribute from day one. So make sure to demonstrate a strong work ethic in your cover letter.

To do this, discuss any projects that required an incredible amount of effort and determination to complete. If possible, talk about how well you managed competing priorities as well as demonstrated professionalism under pressure. In addition, highlight the initiative that led to these accomplishments by using phrases like “when faced with…” or “through my actions…” rather than talking about what was done for you. Lastly, use action verbs such as “accomplished,” “succeeded,” “lead” and so on when discussing these accomplishments and contributions throughout the letter.

Show your analytical skills

When applying for a job as a marketing manager, you need to show how well you are able to analyze information and then present it in an effective way. So in your cover letter, be sure to include an example of how you have done this before. To do this, talk about specific instances where you analyzed data or market trends and then developed creative solutions that led to business growth.

Be personable

When applying for a job as a marketing manager, you need to make sure that you come across as the go-to marketing professional for this company. To do this, it’s important that you show your interpersonal skills and make an effort to connect with the hiring manager. This is where your cover letter comes in!

The more personable and warm your cover letter can be, the better! So tell a personal story about how you went above and beyond on one of your projects or describe how excited you are to learn more about their business if they decide to move forward with hiring you. By sharing some of these positive traits in your cover letter, not only will employers take notice but so will other employees within the company.

Proofread your cover letter

A marketing manager’s cover letter is crucial in showcasing their attention to detail and strong communication skills. This document will serve as the first impression for many hiring managers, so ensure you write one that is error-free.

Proofread your cover letter for spelling, grammar and punctuation errors. You can also ask a friend or acquaintance to read over your work for errors before submitting it. A well-written cover letter will help you land an interview with the hiring manager, so take the time to create one that is free of error.

Registered Nurse Cover Letter Examples & Writing Tips

Financial analyst cover letter examples & writing tips, you may also be interested in..., director of nursing cover letter examples, room attendant cover letter examples, civil site engineer cover letter examples & writing tips, brand manager cover letter examples.

Resume Worded   |  Career Strategy

14 marketing manager cover letters.

Approved by real hiring managers, these Marketing Manager cover letters have been proven to get people hired in 2024. A hiring manager explains why.

Table of contents

• Marketing Manager
• Senior Marketing Manager
• Senior Marketing Specialist
• Marketing Communications Coordinator
• Digital Marketing Specialist
• Alternative introductions for your cover letter
• Marketing Manager resume examples

Marketing Manager Cover Letter Example

Why this cover letter works in 2024, data-driven creativity.

What I love about this cover letter is that it shows how the applicant values the unique approach the company takes to marketing. By emphasizing this alignment, it demonstrates that they will be a good cultural fit.

Specific Accomplishments

This sentence highlights the candidate's accomplishments in a clear and concise manner, using specific numbers to showcase their success. Remember to always include measurable results when discussing your past experiences.

Expressing Genuine Excitement

Here, the applicant expresses genuine excitement for the potential to work on innovative projects at the company. This shows that they are passionate about the role and that they are not just applying to any company.

Conversational Gratitude

The closing sentence is not overly formal or robotic and comes across as genuine gratitude for the reader's time. Be sure to end your cover letter on a positive, appreciative note.

Bring out your passion for the company's values

When you connect your personal interests with the company's values or culture, it shows that you're not just looking for any job, but specifically want to work with them. So, when you say you want to bring the same spirit of creativity and innovation to Google, it shows alignment and genuine passion.

Show, don't just tell

Pointing out your achievement of increasing website traffic by 60% at Resume Worded is great, but also giving insight into how you did it - through creative, data-driven strategies - makes it even better. It not only shows that you're result-oriented but also strategic and creative.

Express your excitement for the job responsibilities

When you talk about your enthusiasm for working on global marketing campaigns targeting millions of people, it shows you're ready and excited to work on big projects. This can help assure the hiring manager that you're not just aiming for a new job, but you're also excited about the challenges it brings.

Highlight your confidence and potential contribution

Ending your cover letter by expressing confidence in your skills and the value you can provide is a strong move. It leaves the impression that you're not only capable and experienced, but also ready to contribute to the team from day one.

Highlighting Specific Achievements

When you mention a specific achievement, like increasing a product's market share by 15%, it's no longer about listing down your responsibilities. It's about providing solid proof of your capacity to generate results. It really helps me visualize your potential impact on our company.

Understanding of Marketing Principles

Your belief that successful marketing resonates personally with its audience, shows you get marketing at a fundamental level. You're not just about pushing products, you're about creating relationships. This understanding is critical in a role like ours.

Aligning with Company Culture

You've recognized our innovative spirit that drives our marketing efforts. This shows that you've done your research and you understand our company's culture. It's often overlooked, but cultural fit is a big deal for us.

Displaying Enthusiasm

Your excitement about bringing your unique blend of skills to our company radiates off the page. Enthusiasm is contagious and it tells us you're driven, ready, and eager to contribute. That's the kind of energy we want on our team.

Showing Professionalism

Your note of gratitude for considering your application shows professionalism and courteousness. It might seem like a small thing, but trust me, manners matter and they leave a lasting impression.

Show your enthusiasm for the company’s mission

Expressing a clear understanding of the company's mission and showing genuine enthusiasm for it demonstrates that you're not just looking for any job, but you're interested in this specific role at this company. This personal connection can make you more memorable.

Highlight your marketing campaign successes

Discussing specific marketing campaigns you've led and their successful outcomes, especially with quantifiable results, showcases your ability to execute strategies that have a real impact. This is what hiring managers look for: evidence that you can deliver results.

Confidence in your marketing skills

Stating your confidence in your skills and how they can benefit the company directly addresses the "why you?" question. It shows that you've thought about how your experience aligns with the company's needs and are ready to tackle challenges head-on.

Offer specific skills for the company’s growth

Outlining how your specific skill set, such as social media strategy or analytics, can contribute to the company’s objectives, highlights your understanding of the role and how you can add value based on the company’s current goals and challenges.

Express enthusiasm for the discussion

Ending your cover letter by expressing eagerness to discuss your potential contribution further is a good strategy. It shows you're proactive and interested in moving forward in the hiring process.

Does writing cover letters feel pointless? Use our AI

Dear Job Seeker, Writing a great cover letter is tough and time-consuming. But every employer asks for one. And if you don't submit one, you'll look like you didn't put enough effort into your application. But here's the good news: our new AI tool can generate a winning cover letter for you in seconds, tailored to each job you apply for. No more staring at a blank page, wondering what to write. Imagine being able to apply to dozens of jobs in the time it used to take you to write one cover letter. With our tool, that's a reality. And more applications mean more chances of landing your dream job. Write me a cover letter It's helped thousands of people speed up their job search. The best part? It's free to try - your first cover letter is on us. Sincerely, The Resume Worded Team

Want to see how the cover letter generator works? See this 30 second video.

Share your enthusiasm for the role

Your excitement about the open position is infectious and tells me that you would bring energy and passion to the team. That's a big plus in a potential hire.

Demonstrate your marketing success

Describing how you've driven growth with data-driven strategies proves you have the skills to back up your passion. It's impressive to see concrete achievements laid out like this.

Value teamwork in marketing

Mentioning your enjoyment of collaborative work highlights your understanding of how important teamwork is in marketing. It assures me you'd fit well with our team dynamic.

Emphasize your desire to innovate and learn

Stating your love for challenges and learning shows you're someone who will keep pushing our marketing efforts forward. I'm always looking for people who are not afraid to try new things.

Politely request further discussion

Your respectful request for an interview makes it clear you're genuinely interested in the opportunity to join our team. It's a good way to prompt a hiring manager to respond.

Show your passion for marketing and the company

Telling me you're excited to apply because you admire what the company does shows you're not just looking for any job but are interested in this role at this company. It makes me think you'll be more motivated and engaged in your work.

Detail your success in driving growth

When you talk about how you've used data to increase revenue and engagement, it tells me you're not just about ideas but about results. Show me the numbers, and I know you mean business.

Highlight your digital marketing achievements

By mentioning specific improvements in traffic and lead generation, you demonstrate your ability to navigate the digital space effectively. It's important for me to see that you're skilled in areas that are critical to our success.

Express excitement for the team

When you say you're looking forward to working with our team, it tells me you're a team player who values collaboration. It's a big plus because teamwork is key to our marketing efforts.

Close with a forward-looking statement

Ending your letter by looking forward to discussing how you can contribute signals confidence and readiness to take the next step. It's a strong close to a promising application.

Senior Marketing Manager Cover Letter Example

Align yourself with the company's approach.

When you say that you believe in the same customer-focused approach that Amazon does, it shows that you understand and appreciate the company's ethos. This could give the hiring manager confidence that you'll fit into the company culture.

Highlight your strategic and result-driven approach

By sharing how you used customer segmentation to increase engagement rates, you're showing that you can use strategic initiatives to achieve tangible results. This can help convince the hiring manager that you're capable of bringing innovative strategies to the table.

Express your eagerness to contribute to the company's goals

By mentioning that you're excited to contribute to strategies that enhance customer experience, you show that you're not only focused on growth, but also on improving the customer journey. This can demonstrate that you're aligned with Amazon's customer-centric mission.

End on a confident note

Concluding your letter by stating your confidence in your strategic marketing expertise and dedication to customer-centric strategies can leave a strong impression with the hiring manager. It shows that you believe in your ability to contribute significantly to the team.

Sharing Your Journey

You shared your journey in marketing and how you honed your craft at your previous company. This gives us an insight into your professional growth and lets us know you've got the experience we need for a senior role.

Demonstrating Innovation

You initiated a groundbreaking project that boosted brand visibility and set a new industry standard. That's innovation. And it's not just about having great ideas, it's about having the initiative and drive to make them happen. That's the kind of leadership we need.

Connecting with Company Values

By highlighting how our commitment to diverse storytelling and data-driven content aligns with your professional ethos, it's clear you've thought deeply about how you can fit into and contribute to our company culture. This thoughtful connection speaks volumes about why you're applying and what you bring to the table.

Showing Passion

Your passion for utilizing storytelling to foster deeper connections with audiences is evident and it's exactly what we're looking for. Passion breeds dedication and creativity – two attributes that are crucial in a fast-paced, innovative industry like ours.

Expressing Eagerness

By expressing your keenness to explore how your skills align with our opportunities, you're showing your eagerness to be a part of our team. Eagerness is a sign of motivation and that's something we value in a potential hire.

Show your admiration for the company's growth

Sharing that you've followed a company's journey shows you've done your research and feel a genuine connection to their mission. This sets a positive tone for your cover letter.

Highlight your marketing leadership across companies

Talking about your experience with both startups and big companies shows you're versatile. This versatility is valuable in digital marketing, where strategies can vary widely based on company size and industry.

Pride in mentoring shows leadership

When you mention building and mentoring a team, it highlights your leadership skills and dedication. It shows you're not just about results, but also about growing talent, which is essential in a senior position.

Connect your passion with the company's mission

Expressing excitement about joining a company because of its leading role in innovation directly connects your personal goals with the company's objectives, making your application more compelling.

Express eagerness to contribute

Your closing statement should reinforce your interest in the position and the company. It's a courteous way to end your letter and leaves the door open for further discussion.

Connect your application to your admiration for the company

Starting your letter by saying you had to apply because you admire the company sets a positive tone. It shows me you have genuine interest and you're likely to be passionate about your work here.

Showcase impactful marketing campaigns

Describing a campaign that significantly increased traffic and leads is exactly what I want to hear. It tells me you know how to catch an audience's attention and draw them in.

Emphasize your expertise in email marketing

Mentioning your success in marketing automation and email marketing speaks volumes about your technical skills. In our digital age, these are crucial abilities for a senior marketing manager.

Demonstrate a match between your skills and the company's needs

When you say your expertise aligns with our mission, you're helping me see how you'd fit in. It's important for me to envision how you could impact our team positively.

End on a note of eagerness to contribute

Closing by expressing your eagerness to discuss further how you can contribute shows initiative. It makes me interested in learning more about you and what you bring to the table.

Senior Marketing Specialist Cover Letter Example

Share your personal connection to the product.

Mentioning your personal use and admiration for the company's product creates a unique connection. It indicates you already believe in the product, which is a strong foundation for marketing it effectively.

Quantify your achievements in email marketing

Providing concrete numbers to illustrate your successes, especially in a specialized area like email marketing, demonstrates your capability to not only execute campaigns but to deliver measurable results, which is highly appealing to potential employers.

Express excitement for contributing to the mission

Showing excitement about contributing to a company's mission, especially when it aligns with your career aspirations and skills, highlights your genuine interest in the role and your motivation to help the company succeed.

Illustrate your eagerness to engage further

Concluding your cover letter with a statement that emphasizes your eagerness to discuss how you can contribute showcases your proactive approach and willingness to engage in further conversations, making a positive impression on the hiring team.

Close with professional politeness

Ending your letter with a polite sign-off is not just about following standard conventions; it also reflects your professionalism and respect for the recipient's time and consideration, leaving a lasting good impression.

Marketing Communications Coordinator Cover Letter Example

Show genuine interest in the company's mission.

When you mention your admiration for the company's goals, it helps me see that you care about more than just a job. This makes you seem like someone who will be passionate about your work.

Quantify your marketing achievements

Talking about specific results you've achieved, like increasing followers or website traffic, shows you can make a real difference. This is exactly what I look for in a candidate.

Highlight your passion and skills

Your excitement about using your creative skills to support our mission is compelling. It suggests you're not just looking for any job, but the right job where you can make an impact.

By saying you'd welcome the chance to help us grow, you're making it clear you're ready to jump in and start making a difference. This is the kind of proactive attitude I appreciate.

Close with professionalism

Your polite sign-off shows respect and professionalism, leaving a good last impression. It's a small detail, but it matters in communicating your work ethic.

Digital Marketing Specialist Cover Letter Example

Personal connection to the brand stands out.

Starting with a personal connection to the company's brand makes your cover letter memorable. It shows that your interest in the position goes beyond just job hunting.

Showcase your relevant digital marketing skills

Detailing your specific experience and achievements in email marketing and lead generation directly demonstrates your capability and relevance for the position. It's practical and persuasive.

Value of using data for improvement

Focusing on the use of data to enhance marketing efforts showcases a modern and effective approach to digital marketing. It's an attractive trait for candidates in this field.

Align your passion with the company's values

Sharing your enthusiasm for helping businesses grow aligns your personal values with the company's goals. This alignment can make you a more appealing candidate.

Gratitude and openness for dialogue

Ending with a thank you and expressing eagerness for a discussion about your potential contributions is polite and proactive. It sets a positive tone for future interactions.

Start with your passion

When you begin your cover letter by sharing your enthusiasm for the position, it shows you're not just looking for any job, but you are interested in this specific role because it aligns with what you love. This can make your application more memorable.

Show your digital marketing impact

Talking about your past successes with numbers proves your ability to achieve results, something every employer values. It's not just about what you've done, but how well you've done it, and numbers make that clear.

Highlight ongoing learning in digital marketing

Emphasizing your continuous skill development, especially in fast-evolving fields like SEO and content marketing, demonstrates your commitment to staying current. This is highly attractive to employers who want proactive team members.

Connect personal interests with professional goals

Mentioning how your personal passions align with the job duties makes your motivation clear. It suggests that you will bring not just your skills, but also your heart to your work, which can be a powerful combination.

End with a forward-looking statement

Closing your cover letter by looking ahead to how you can contribute to the company's goals shows confidence and ambition. It shifts the focus from what you have done to what you can do, inviting the hiring manager to envision your future impact.

Alternative Introductions

If you're struggling to start your cover letter, here are 6 different variations that have worked for others, along with why they worked. Use them as inspiration for your introductory paragraph.

Cover Letters For Jobs Similar To Marketing Manager Roles

• Concise with summary Cover Letter Guide
• Career Change Cover Letter Guide
• Content Marketing Manager Cover Letter Guide
• Digital Marketing Manager Cover Letter Guide
• Digital Marketing Specialist Cover Letter Guide
• Senior, Professional Cover Letter Guide
• Email Marketing Manager Cover Letter Guide
• Entry-Level (Free) Cover Letter Guide
• Entry Level (Two Column) Cover Letter Guide
• Professional Cover Letter Guide
• Marketing Account Manager Cover Letter Guide
• Marketing Communications Manager Cover Letter Guide
• Marketing Director Cover Letter Guide
• Concise Cover Letter Guide
• Marketing Manager Cover Letter Guide
• Simple, 2-column (Free) Cover Letter Guide
• Product Marketing Manager Cover Letter Guide
• Senior Marketing Manager Cover Letter Guide
• Modern (Free) Cover Letter Guide
• Social Media Marketing Manager Cover Letter Guide

Other Marketing Cover Letters

• Brand Ambassador Cover Letter Guide
• Brand Manager Cover Letter Guide
• Brand Strategist Cover Letter Guide
• Campaign Manager Cover Letter Guide
• Content Creator Cover Letter Guide
• Content Writer Cover Letter Guide
• Creative Director Cover Letter Guide
• Digital Strategist Cover Letter Guide
• Director of Marketing Cover Letter Guide
• Event Coordinator Cover Letter Guide
• Marketing Executive Cover Letter Guide
• Social Media Manager Cover Letter Guide
• Technical Writer Cover Letter Guide
• Video Editor Cover Letter Guide

Thank you for the checklist! I realized I was making so many mistakes on my resume that I've now fixed. I'm much more confident in my resume now.

Privacy preference center

We care about your privacy

When you visit our website, we will use cookies to make sure you enjoy your stay. We respect your privacy and we’ll never share your resumes and cover letters with recruiters or job sites. On the other hand, we’re using several third party tools to help us run our website with all its functionality.

But what exactly are cookies? Cookies are small bits of information which get stored on your computer. This information usually isn’t enough to directly identify you, but it allows us to deliver a page tailored to your particular needs and preferences.

Because we really care about your right to privacy, we give you a lot of control over which cookies we use in your sessions. Click on the different category headings on the left to find out more, and change our default settings.

However, remember that blocking some types of cookies may impact your experience of our website. Finally, note that we’ll need to use a cookie to remember your cookie preferences.

Without these cookies our website wouldn’t function and they cannot be switched off. We need them to provide services that you’ve asked for.

Want an example? We use these cookies when you sign in to Kickresume. We also use them to remember things you’ve already done, like text you’ve entered into a registration form so it’ll be there when you go back to the page in the same session.

Thanks to these cookies, we can count visits and traffic sources to our pages. This allows us to measure and improve the performance of our website and provide you with content you’ll find interesting.

Performance cookies let us see which pages are the most and least popular, and how you and other visitors move around the site.

All information these cookies collect is aggregated (it’s a statistic) and therefore completely anonymous. If you don’t let us use these cookies, you’ll leave us in the dark a bit, as we won’t be able to give you the content you may like.

We use these cookies to uniquely identify your browser and internet device. Thanks to them, we and our partners can build a profile of your interests, and target you with discounts to our service and specialized content.

On the other hand, these cookies allow some companies target you with advertising on other sites. This is to provide you with advertising that you might find interesting, rather than with a series of irrelevant ads you don’t care about.

Marketing Manager Cover Letter Samples & Examples That Worked in 2024

How to build a jaw-dropping marketing manager cover letter

Marketing managers wear many hats, serving as both client-facing representatives and employee-facing managers. This requires marketing managers to possess a wide range of skills that enable them to quickly adapt to various scenarios and a diverse range of clients.

In this guide, we teach you how to land your ideal job in marketing management with a well-written cover letter . Keep reading to learn the following five steps

• Format your marketing manager cover letter header
• Tailor your marketing manager cover letter to specific employers
• Write a compelling introduction for your marketing manager cover letter
• Highlight your best skills and achievements as a marketing manager
• Craft a concise closing statement for your marketing manager cover letter

1. Format properly your marketing manager cover letter header

Before you even begin to write the body text of your marketing manager cover letter, your first essential task is to create a well-formatted cover letter header .

Headers are important elements on any cover letter, as they provide greater structure and visual appeal .

In your cover letter, you should include:

• Your name and professional title
• Your professional contact information
• The name, department, and address of the company you are applying to

Here is an example of a well-formatted marketing manager header

John Doe , Marketing Manager (123) 456-7890 | [email protected] | linkedin.com/in/john-doe

To: BrightSpot Donuts Marketing Department 1234 Street Address Durham, NC

2. Tailor your marketing manager cover letter to specific employers

Whenever you write a cover letter as a marketing manager, it is crucial to tailor that letter to each specific employer you reach out to. Tailoring a cover letter in this way helps your letter stand out from competing applicants and shows the employer you have excellent attention to detail.

To tailor a cover letter, the key is to research the company thoroughly beforehand, looking for information such as:

• Major projects, partnerships, or clients the company is involved with
• Core goals and values listed on the company’s website
• The specific staff member responsible for hiring new team members

Using this last detail, you can create a personalized greeting that addresses this specific person by name.

Here are 3 examples of personalized cover letter greetings

Dear Hiring Manager Jane Smith,

• Dear Mrs. Jane Smith,
• Dear Ms. Jane Smith & the Marketing Team,

Find out your resume score!

3. Write a compelling introduction for your marketing manager cover letter

Next up on your writing task list is to craft a compelling introduction .

You have already stated your name and job title in the header of your cover letter, so there’s no need to repeat this information. Instead, you should focus on describing the following details:

• A brief overview of your professional history and years of experience
• Any specialized areas of expertise you have
• A statement about your enthusiasm for this role and the company

Here is an example of a strong introduction from a marketing manager’s cover letter

I am a marketing manager with 7+ years of specialized experience providing marketing services for the FinTech industry. Recently, I had the pleasure of meeting your CEO, who encouraged me to apply for this position. Given my long history working in FinTech marketing, I know I have the skills and dedication your company needs to thrive.

4. Highlight your best skills and achievements as a marketing manager

Once your introduction is complete, the next-to-last step for writing your marketing manager cover letter is to write the body paragraphs.

A good cover letter should contain between 2 to 4 body paragraphs that are comprised of short sentences. Bullet points can also be used to help break up the text and give it a more organized appearance that is easy for the employer to read through.

In your body paragraphs, you will describe your very best skills and achievements as a marketing manager. As you do so, make sure to relate these qualifications back to the wants and needs of the company whenever possible.

Here are 6 examples of skills to describe in a marketing manager cover letter

• Leadership (describe your exact leadership style)
• Exceptional communication
• Collaboration and teamwork
• Data and marketing performance analysis
• Critical thinking and problem-solving

Here is an example of how to describe an accomplishment in a marketing manager cover letter

As the marketing manager at [Former Employer], I worked diligently to ensure each of my team members had the proper support and resources for their marketing campaigns. Resulting from my leadership in this role, my team’s average productivity rate raised by 20% overall.

5. Craft a concise closing statement for your marketing manager cover letter

You’ve made it to the last step of crafting your marketing manager cover letter — writing the conclusion.

To make a conclusion both concise and effective , it is essential to include the following information:

• An enthusiastic sentence saying you are looking forward to hearing from them
• An additional sentence stating you will follow up, including how you will contact them or how they can contact you
• A formal sign-off

Here is an example of an effective conclusion from a marketing manager cover letter

Thank you for taking the time to review my cover letter and application. I greatly look forward to learning more about this opportunity and speaking with you directly. To contact me to schedule a meeting or interview, please call me at (123) 456-7890 any day between Monday through Friday from the hours of 9 a.m. to 5 p.m. As I am eager to get started and get to know your team, I plan to follow up next Tuesday morning if I have not yet heard back.

With Sincerity,

[Applicant Name]

Martin Poduška

Martin is a resume expert and career advice writer at Kickresume. In his five years at Kickresume, he has written hundreds of in-depth, painstakingly researched resume advice articles and, as chief editor, he has also edited and revised every single article on this website. Tens of thousands of job seekers read Martin’s resume advice every month. He holds a degree in English from the University of St Andrews and a degree in Comparative Literature from the University of Amsterdam .

All marketing / PR cover letter examples

• Advertising Manager
• Brand Ambassador Manager
• Content Manager
• Digital Marketing
• Events Coordinator / Planner
• Marketing Assistant
• Public Relations (PR)

All marketing manager cover letter examples

Related marketing manager resume examples

Let your resume do the work.

Join 5,000,000 job seekers worldwide and get hired faster with your best resume yet.

• CV Templates Simple Professional Modern Creative View all
• CV Examples Supermarket Student Cleaner Care Assistant Sales Assistant View all
• Cover Letter Templates Simple Professional Modern Creative View all
• Cover Letter Examples Care Assistant PhD Internship Cleaner Short View all
• Cover Letter Builder
• Marketing Manager

Marketing Manager cover letter example

Introduction of a marketing manager cover letter

Marketing manager cover letter body.

You’re a marketing whizz, with significant experience and success in strategic campaign management, data-driven decision-making, and team leadership. But, how do you communicate this message and encourage a hiring manager to invest in you?  

A compelling marketing manager cover letter is the answer. This—often underrated—document can pique the interest of a recruiter and convince them that you have the skill set to achieve all their marketing goals.

How can you get the right marketing mix and land your dream job? By presenting yourself as the product that the employer needs.

Marketing full text-only cover letter example 

Dear Mr. Yates,

I am writing to express my strong interest in the Marketing Manager position at Marks & Spencer, as advertised on your company website. With over eight years of experience in marketing and a proven track record of successful campaign management, I believe I would be a valuable asset to your team.

In my current role as Senior Marketing Executive at John Lewis in Leeds, I have developed and implemented strategies that increased customer engagement by 35% and boosted sales by 22% over the past two years. I have a particular passion for retail marketing and have always admired M&S for its innovative campaigns and commitment to quality.

My key strengths include:

• Digital marketing expertise, including social media management and SEO optimization
• Strong analytical skills, with experience in data-driven decision making
• Excellent team leadership and project management abilities

I am excited about the opportunity to bring my skills and experience to Marks & Spencer and contribute to your marketing initiatives. I would welcome the chance to discuss how I can add value to your team.

Thank you for your time and consideration. I look forward to hearing from you.

Yours sincerely,

Sadie Gibson

Sections of a marketing manager cover letter

When you’re launching a major marketing campaign, you’ll be focused on developing a plan to reach your target audience. The same goes for your marketing manager's cover letter. Having a plan in place in terms of format and structure will ensure you tick all the boxes.

Here are the key sections you need to cover:

• Cover letter header . List your essential contact information, including name, contact details, and LinkedIn URL, in a professional cover letter header.
• Greeting . Address the hiring manager by name, rather than using a less personalised approach such as the generic ‘Dear Sir or Madam.’
• Introduction . Grab the attention of a prospective employer with a powerful introduction that sets you apart from the crowd. Share your enthusiasm for the role.
• Body . Highlight your standout qualifications and contextualise your experience for the specific marketing manager role in the main (body) section of your cover letter.
• Conclusion . Summarise key points and reiterate your strong interest in working with the company. Include a call to action to encourage the hiring manager to get in touch.
• Signature . Wrap up with a professional sign-off, including your full name.

Your marketing manager cover letter should be short and sweet. Stick to a one-page cover letter that is concise, informative, and engaging to avoid the hiring manager zoning out.

Remember, the devil is in the details. Always give your cover letter a thorough review once you’ve finished writing to eliminate any potential errors. One of the top reasons recruiters reject candidates is because of poor grammar and spelling errors in application documents.

Writing a cover letter can be a daunting task. If you need some inspiration, check out our library of related marketing manager cover letter examples :

• Marketing cover letter
• Communications cover letter
• Digital marketing cover letter
• Manager cover letter
• Business analyst cover letter
• Speculative cover letter

Another great resource is our article on how to write a cover letter . This provides comprehensive information and details about preparing each section of the perfect cover letter. 

Once you’ve perfected your header and greeted the hiring manager, it’s time to move on and create a powerful intro that generates some interest.

Your cover letter introduction needs to convey your passion for marketing, your strong track record of success, and why you want to join the company. This is your initial pitch, so it needs to sell you as the marketing guru the company needs to hire.

When starting your cover letter , generate some interest by mentioning a notable achievement, anecdote, or providing a compelling backstory.  

Dear Mr Yates,

Holding over 10 years of marketing experience, including five years in leadership roles, it is with great interest that I submit my CV for the Marketing Manager position with Elevate. Recently shortlisted for the PRWeek UK Marketing Awards in the FMCG category and with a passion for digital marketing, I’m confident of my ability to excel in this role. 

Hope you’re well. I am writing to apply for the Marketing Manager role with Elevate. I’ve acquired significant experience and success in the field of marketing management, so feel ideally suited to this opportunity.

Highlighting relevant areas in which you have excelled in your marketing career to date is going to resonate much more with the employer than a generic, run-of-the-mill type introduction. For example, if you’ve been nominated or won a marketing award in your chosen sector, then this information should be front and centre in the opening sentences of your cover letter.

Aim to keep your introduction as concise as possible. You don’t need to go into the weeds here. This is more of a teaser to pique the reader's curiosity and encourage them to read on. Stick to two or three sentences that directly relate to the core goals or objectives of the job opening.

Follow this tried and tested formula when creating the body section of your cover letter: 

• Focus on your unique skills and experience in marketing management
• Demonstrate how you’ll be a great fit for company culture
• Summarise key points via a direct and impactful conclusion
• Wrap up with a persuasive call to action that compels the hiring manager to contact you

First body paragraph

Start strong with a first body paragraph that highlights your stellar marketing and leadership capabilities. Think of this like a compelling marketing campaign that encourages a customer to give your product or service a chance.

Here’s how you can present your skills and experiences in your marketing manager cover letter:

• Showcase your marketing achievements . Cherry pick accomplishments that are relevant to the job opening and demonstrate your industry expertise and leadership skills. Make sure to back these up with quantifiable information.
• Highlight specific marketing expertise . If you’re an expert in digital marketing, SEO optimisation, social media, or retail marketing then highlight these strengths. Use the job description as your guide as to which specific information to include.
• Analytical skills . Recall times when you’ve applied your strong analytical skills to make data-driven decisions and ensure positive outcomes for the organisation.
• Communication . Highlight your strong communication skills in action, including success communicating with cross-functional teams as well as engaging with clients and key stakeholders to manage expectations.
• Leadership . Mention your experience in project management and team leadership. From juggling multiple project tasks to high-quality standards, through to motivating marketing teams to achieve and exceed objectives.

Expand on your CV, but avoid repetition in your cover letter

Cover letters can feel like an add-on task, especially when you’ve channelled all your energy into creating a great marketing management CV. As such, it can be easier to just copy and paste content over from your CV and reword this a little.

Try to view your cover letter as a compliment to your CV, but not identical. Essentially, your CV is the bread and your cover letter is the butter.

Here are some strategies to help you expand and differentiate from your CV:

• Marketing is a creative field so sprinkle some personality in your cover letter by using engaging language and compelling stories. Just keep it professional.
• Elaborate on your key selling points, qualities, and potential in more detail.
• Refer to industry trends, opportunities, and challenges to demonstrate expertise.

Second body paragraph

Companies are looking for marketing professionals who are passionate about joining their organisation, so any opportunity to build rapport is one not to be missed. 

Researching the company website and social media platforms is a great way to connect your expertise to a company’s vision and values. You can then communicate this in your cover letter. 

For example, John Lewis states their core purpose as, ‘Working in partnership for a happier world,’ and breaks their core values into five key areas:

• Do right: Act with integrity and use judgement to do the right thing.
• All or nothing: Put everything we have into everything we do.
• Give more than you take: Put more in, so everyone gets more out.
• Be yourself. Always: Quirky, proud, and at our best when free to be ourselves.
• We not me: When we work together anything is possible.

Incorporating specifics from a company’s vision and values will ensure your cover letter hits the right note. For example, your strong work ethic and success in leading multidisciplinary marketing campaigns could strike a chord with many of the core values outlined in this example.  

Call to action & conclusion

The closing section of your cover letter needs to persuade the hiring manager to give you a shot at an interview. This is where you need to deliver a compelling end to your marketing manager cover letter and leave a lasting impression. 

Focus on the added value you can bring to your prospective employer. Reiterate your commitment to applying your skills and expertise to benefit future marketing initiatives.

Make sure to thank the employer for reviewing your application. This shows you respect their time and may improve your chances of an interview.

End with a confident call to action that invites the hiring manager to contact you about the next steps or schedule an interview.  

Sign off respectfully with a professional closing, such as ‘Sincerely,’ followed by your full name or typed signature. 

Key takeaways

A cover letter is an essential component of any job-winning application and provides the opportunity to position yourself as the best marketing manager for the job. 

Showcase your top-flight marketing skills, experience, and achievements, combined with your strong leadership capabilities throughout your marketing manager cover letter. Adopt a clear and professional format, then add a dash of personality for the perfect marketing mix.

Try our cover letter builder to commit your professional marketing career story to paper and boost your job interview prospects!

Free professionally designed templates